Review Management: How Vendasta Gets the Last Word (and Keeps It)

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It’s fairly obvious that the phrase “the only bad press is no press” was coined Pre-YE (that’s Pre Yelp Era, for the uninitiated). Any business that has suffered at the hands of the reviewing public knows that infamy isn’t all it’s cracked up to be, especially when that infamy could entail the wrath of Real… Read More

Google Reviews Dumpster Dive: Garbage Reviews & How to Avoid Them

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Want to learn how to avoid bad reviews? You’ll need to get friendly with Google and their review army. What Google, and by extension Google Reviews, says about you is pretty influential in the digital age. We hate to sound like a broken record, but 65% of global consumers trust online search engines the most when… Read More

How to Increase Your Web Agency MRR & Passive Income

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I bet your web agency makes awesome websites. Beautifully designed, fully-responsive, search-engine optimized, etc. And I bet your clients LOVE them. But have you sometimes felt like you’ve just made a billboard in a desert? You know what I mean by a “billboard in a desert,” hey? A beautiful piece of art that only the… Read More

Digital Customer Service: the 10 Cornerstones

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While the medium has changed, the message hasn’t—customer service is about solving a problem for the customer. The difference now is that companies have to manage this communication across multiple channels. Whereas a few years ago customer service was only the way a business treated their customers in store, the mass uptake of the internet… Read More

[Infographic] How to Respond to Positive Reviews

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Unless you’re Joan Jett, a bad reputation is something your clients should care about. A good or bad reputation could mean the difference between a business thriving and expanding, and closing their doors for good. In the digital age, a business’s reputation is controlled by consumers using online review platforms like Yelp, Google and Facebook… Read More

[infographic] 50 Stats You Need to Know About Online Reviews

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Your client’s company provides a service to their customers, and those customers communicate their experience to the world through an online medium, often online reviews. These reviews contribute to the digital portfolio of every business. Your local business clients need reviews. Aside from building customer trust and helping with SEO, Google’s markup of a company… Read More

Top 10 Review Websites to Get More Customer Reviews On

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So what’s the big deal about reviews, review websites and customer reviews? Well, more than 88% of online shoppers incorporate reviews into their purchase decisions. Businesses are told to get more reviews to keep attracting new customers. And, as consumers, we are constantly being asked to leave a customer review for almost every transaction we… Read More

Online Reputation Management & Bouncing Back From Failure

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The internet is powerful, so powerful that it can destroy a business’s reputation in seconds. Business owners fear the power of the internet, and are always on the lookout to remedy potential disasters. A positive online reputation is built over time, and it takes a lot of hard work as well as good service to… Read More

What is Online Reputation Management?

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How did reputation management become online reputation management? In the good ol’ days, a business’s reputation used to be what they said about themselves in their advertising (and PR campaigns) and the limited reach their customers had via word of mouth. Now, in the digital age, consumers have power (if not, the power) with their… Read More