Zach is a former content strategist with Vendasta. He is fascinated by digital marketing, international studies, and exploring the relationship between technology and business.
Todd Collins runs a successful agency with hundreds of clients. But it wasn't always this way... Todd shares his amazing come-up story and gives 7 crucial motivation tips to those looking for inspiration. Check out his motivation challenges to start... Read More
In the internet era, one thing still remains—people buy from people. Dennis Yu discusses how building an authentic personal brand can drive leads and conversions for you or your business. Also, see how you can integrate Dennis' video strategy to... Read More
Rand Fishkin, the ultimate entrepreneur, recently left Moz, founded a startup and released a new book. This post highlights his key insights from a discussion with George on Conquer Local about the reality of entrepreneurship, building authentic... Read More
What do SMBs and local businesses want? Let's ask them. That's what CEO Gordon Borrell did, and the insights he found from 7,500 SMBs and their needs for 2018. Find out where they're spending their money, finding value, and what they need to... Read More
John Jordan, McClatchy's former head of digital revenue, breaks down how a 150-year-old newspaper company switched its focus to include both traditional to digital media sales. Tune in weekly to the Conquer Local podcast to hear more insightful... Read More
Which keyword research tools are the professionals using? 39 SEO professionals share what works for them, what your agency should be using, and the various tools to combine when performing keyword research.... Read More
Sit with George Leith as he breaks down how to handle the scariest call of all: the follow-up sales call. Tune in weekly to the Conquer Local podcast to hear more insightful strategies straight from the king of sales... Read More
Customers travel through a series of steps—whether they know it or not—before they make a purchase at a local business. This is known as the customer journey. For customers, the journey they undergo is not something they often think about, as they...
In recent years, we have seen traditional advertising take the backseat for modern technology. Traditional media companies are now switching their direction and adopting digital, but why? Because there is an extremely large market interested in...
Social media marketing is a vital ingredient for the success of any business. But do you know where to begin with your strategy? Are you a social media marketer who would you like to make your social media marketing strategy even better? We have...
Selling website services can be extremely difficult for businesses. Unlike selling a product where the transaction may take minutes or even seconds, selling website services requires a lot of effort and attention. In addition, selling websites to...
Video marketing continues to grow more and more popular over time. In fact, videography as a whole has reformed in a major way over the years. With Youtube beginning in 2005, the introduction of Snapchat in 2011, a surge of users on Vine in 2013;...
Data-driven decision (DDD) making is a buzz phrase that is constantly tossed around in today’s business world, and raises many questions for people who are unfamiliar with the jargon. What is it? How does it affect B2B companies? How do we use data...
Buyer personas are a must for any business. Knowing your customers is the foundation of building lasting customer relationships, just like getting to know a co-worker or a friend better. The more you know about somebody, the more likely you are to...
Drip marketing tactics are pretty simple, try to get users interested in a product or service and keep them engaged through a series of touch points. A drip campaign is like striking conversation with someone on the street in hopes that you’ll end...
It’s almost unheard of to see a sprinter in three consecutive Olympic games, but that hasn’t stopped Usain Bolt. Bolt will be competing in his third consecutive Olympic games, and is without question the greatest sprinter of all time. With world...
Michael Phelps is the most decorated Olympian ever, and many say the best all-around athlete to ever compete in the Olympic games. Phelps is not just dominant at the age of 31, he’s been doing this for years. Michael Phelps burst onto the scene at...
