Board of Directors

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Instrumental in the decisions we make at Vendasta, our board of directors come with a wide and diverse range of experience across multiple industries, offering their aptitude and talent to our long-term goals.

Board Members

Paul Hollands

Paul Hollands

Brendan King

Brendan King

Amy Rae

Amy Rae

Paul Hollands

Chair of the Board

Paul Hollands is also the Chairman of the Board of privately held A&W Food Services of Canada Inc. A graduate of the Sauder School of Business, Paul joined A&W Food Services of Canada Inc. in 1981, became Executive Vice President and Chief Operating Officer in 1995 and Chief Executive Officer in 2005. In February 2018, Paul retired as CEO and currently holds the position of Chairman. Paul is a recipient of the first class of Canada’s national Top 40 Under 40 Leadership Award. He was recognized as B.C. CEO of the Year for 2015. He is a past Chair of the Faculty Advisory Board of the Sauder School of Business at the University of B.C. and served on the Board for over 10 years. He has been an active leader with St. Paul’s Hospital Foundation for over a decade, first as a Board Member, Chair of the Board, Governor and now as a Director of the Board and Chair of the Campaign Executive for the new St. Paul’s Hospital project. He served on the Board of the Canadian Restaurant Association for 10 years as a Director and as Chair of the Board.

Brendan King

Brendan King is the innovative force behind Vendasta. Responsible for providing the vision, thought leadership, and business strategy, it is Brendan’s ability to focus on the big picture while maintaining quality on the finest details that facilitates Vendasta’s success. In fact, he was named one of the Top 50 Saas CEOs by the Software Report in 2019! Prior to starting the company, Brendan proved his worth through many business ventures, including founding two other successful companies, one of which was nationally franchised. He also provided the entrepreneurial force behind Point2 Agent, a real estate software company, where he grew its membership to more than 185,000 agents and brokers in 85 countries. Brendan and Vendasta are almost synonymous. Both are governed by four core values: Drive, innovation, respect and agility. Brendan is extremely passionate about upholding these values while helping Vendasta on its path of becoming the number one platform for selling digital solutions to local businesses.

Amy Rae

Amy Rae is a principal at Vanedge Capital. She is the former vice president and general manager of mobile and social commerce with Ziplocal (USA), where she was responsible for the development of their local search apps and new digital product rollout. Prior to that, she held the position of director of business development at Canpages after they acquired Ziplocal Canada. In this capacity at both companies, she leveraged her deal-making and relationship-building skills to attract and broker new partnerships to enhance their online local search businesses.

Amy’s previous venture capital experience was as an associate with JLA Venture Partners (co-managing partner of the Blackberry Partners Fund), where she provided due diligence and investment candidate screening that eventually led to the financing deal that saw the formation of ZipLocal in August 2006. Prior to joining JLA, she was an analyst with Latitude Partners, a private equity and strategic advisory firm focused on the technology sector. Amy holds a BComm with a finance specialization.

Robert Simon

Robert Simon

Hai Tran-Viet

Hai Tran-Viet

Robert Simon

Robert Simon joined BDC Capital in 2011 as senior managing partner in the IT Venture Fund. He is responsible for overseeing the IT Venture Fund investments and maximizing value creation across the portfolio.

Robert brings over 25 years of experience as a successful serial entrepreneur and venture capitalist in the field of information technology. He began his career as co-founder of T/Maker Graphics, a developer of Macintosh and IBM PC graphics and desktop publishing products. After founding and co-funding other high-tech businesses, in 1997, he moved into venture capital as a partner with Sierra Ventures, where he identified, sourced and evaluated business opportunities in the internet e-commerce and enterprise software sectors. During this time, he also founded DotBank, a direct competitor to PayPal, where he negotiated partnerships and its sale to Yahoo. In 2000, Robert became a general partner with Alta Partners, with an investment focus in Internet infrastructure, enterprise software, network security and wireless. More recently, he has been the managing director/venture partner with Saints Dakota/Saints Capital, a portfolio of companies purchased from Safeguard Scientifics. Robert holds a Bachelor of Science and a Master of Science in Industrial Engineering from Stanford University.

Hai Tran-Viet

Hai Tran-Viet is passionate about working with entrepreneurs and has a track-record as an active partner with portfolio companies. He has nearly 20 years’ experience in private equity and investment banking, and is primarily focused on leading the CBGF investment team’s activities in transaction origination, execution, and portfolio management. In addition, he assists the CEO in the management of the Fund.

Prior to CBGF, Hai worked at Regimen Equity Partners, Signal Hill Equity Partners, and TD Capital (TD Bank’s merchant banking group). Hai graduated with an MBA from Columbia Business School and received a Bachelor of Science degree from McGill University. He also holds the Chartered Financial Analyst designation. G20 Young Entrepreneur Summit in France.

Board Observers

Paul Lee

Paul Lee

David Little

David Little

Eric Clark

Eric Clark

Paul Lee

Board Observer

V. Paul Lee is the Managing Partner of Vanedge Capital. As the former President of Electronic Arts, Inc. (EA), the global leader in interactive software, he was responsible for its Worldwide Studios group. Lee has been an active and successful investor for over 20 years, starting with DSI’s sale to EA in 1991.

In 1996 Lee was awarded the Outstanding Young Alumnus Award from the University of British Columbia (UBC). Lee was awarded the British Columbia Technology Industries Association Person of the Year Award in 2002. Lee has also received numerous awards for his community service including the Commemorative Medal for the Golden Jubilee of Her Majesty Queen Elizabeth II for significant contribution in the form of public service in 2003. In 2005 he was recognized as an Honorary Fellow of the University of British Columbia’s Sauder School of Business. Lee has served as Chair of the British Columbia Technology Industries Association from 1998 to 2001. Lee currently serves as a member of the Premier’s Technology Council and is a member of the Dean’s Advisory Council for the Sauder School of Business at UBC. He is Chair of the Board of Directors of DigiBC and is one of Canada’s representatives to Asia Pacific Economic Council’s Business Advisory Council.

Lee previously invested in A.L.I. Technologies, Blast Radius, ActiveState, Bycast, and remains active as an angel investor and Director in Pacific Bio-Energy, the leading manufacturer of wood pellet biomass fuel; and D-Wave Systems, developer of the first commercial quantum computer of which he is also Chair.

David Little

Board Observer

David Little is the Senior Vice-President of Enterprise Sales at Comporium Inc., one of Vendasta’s longest-served customers. David has more than 20 years’ experience helping evolve Comporium from a yellow page solutions company to the digital leader it is today, and has been instrumental in implementing customer-driven sales strategies. David currently oversees and directs Comporium’s sales strategies and execution for all Enterprise sales channels including residential, business, and media services. He is a member of the Local Search Association (LSA), National Cable Television Cooperative (NCTC) and South Carolina Telecommunication and Broadband Association (SCTA).

Eric Clark

Board Observer

Eric Clark is the Chief Operating Officer and a partner of PFM Capital. He joined PFM in 2010 and as the head of Business Development is responsible for the creation and implementation of the firm’s fundraising and deal origination functions. Eric’s role touches on a number of key areas of the firm including investor relations and fund compliance, with particular focus on managing stakeholder relationships.

Eric is a member of the board of directors of the Regina Chamber of Commerce and the Saskatchewan Capital Network.

Saif Hashmi

Saif Hashmi

Brian Hefter

Brian Hefter

Saif Hashmi

Board Observer

Saif Hashmi is an Associate with BDC Capital’s IT Venture Fund, based out of Toronto. He joined BDC Capital in 2016 with the Co-Investments Fund where he worked on some of the top later stage technology deals in Canada.

Prior to BDC, Saif worked as a trading analyst with BroadGrain Commodities where he was responsible for analyzing active trading strategy. He previously served as an equity research associate at Industrial Alliance Securities where he closely worked with analysts on research publications covering mid-cap financials, technology, oil & gas, and mining industries. Saif started his professional career working as a private equity associate at MTL Capital in Montreal, where he participated in buy-side diligence and negotiations with business owners in the SMB space.

Saif is also President of the Toronto Chapter of Young Canadians in Finance, a group of diverse ambitious young professionals within the field of finance, with a common goal of becoming the leaders of tomorrow in their respective fields through the many networking and professional development opportunities.

Saif holds a Bachelor of Arts degree in Economics and Finance (Joint Honours) from McGill University. He has also completed levels I and II of the Chartered Financial Analyst program. Saif is also a recipient of a Mark J. Bertus prize for his outstanding research and publication in the Journal of Undergraduate Research in Finance.

Brian Hefter

Board Observer

Brian is an Investor with CBGF, and is primarily responsible for managing key components of CBGF’s investment process. He also works to help identify new investment opportunities, manages and mentors analysts and associates, and monitors portfolio investments. Prior to joining CBGF, Brian worked at BMO Capital Partners, Grant Thornton Corporate Finance, and TD Securities. He received a Bachelor of Commerce from the University of Toronto and holds the Chartered Business Valuator designation.