Navigating the world of ecommerce software can be daunting to both you and your clients. Make the process easier by considering some of these important factors as you do your homework.
Scalability: Can the ecommerce software platform under consideration grow with your client’s business as it expands and attracts more customers? The best ecommerce software can’t simply be outgrown in a matter of months or even years. Avoid the growing pains. Even if the solution might not fit tomorrow, there are better options out there.
Functionality: Do the ecommerce software solutions you’re eying offer the features and tools your clients need to manage their online store? Consider things such as inventory management, payment processing, and shipping integrations.
Integration: Speaking of integrations, can the platform integrate with your client’s existing systems and tools, such as their existing website? Additionally, ecommerce website solutions and services that can migrate your clients to a new website hosting platform are also super helpful.
Support: Does the platform offer adequate support and resources, such as documentation, tutorials, and customer support, to help you and your clients set up and manage their online stores? Even if the service-level is more DIY, ecommerce software should come with some kind of support.
Cost: Does the platform offer a pricing plan that fits your clients’ budget and provides value for their money? Do they have the option to try freemium solutions before scaling to a different tier?
White-label. Something to consider when selling ecommerce website solutions is: Who is going to deliver them and fulfill the work? Do you have the in-house capacity to be designing and managing 5, 10, 50, or 100 websites for your clients as you grow? White label web design can be a key to upping your ability to onboard more clients, so ensure that your provider offers these services—specially if you want to resell websites quickly and easily.
It’s a good idea to research and compare different ecommerce software platforms, read reviews from other users, and talk to other businesses that are using the platforms you are considering. This will give you a better understanding of the pros and cons of each platform and help you make an informed decision.