digital marketing Archives

May 22, 2019 | Sales

12 Best Tips for Prospecting

Prospecting is undoubtedly one of the toughest parts of acquiring new sales. Many sales teams either don’t have a solid prospecting plan, or they are using outdated methods that are not always the most effective. Here we've compiled a list of the... Read More

Maddi Sutor | 8 min read

April 3, 2019 | Marketing

The Top 14 Social Media KPIs Agencies Need To Know

Social Media Kpi are absolutely essential for agencies to successfully execute their marketing strategies. Ensure high client retention and reduce churn with the help of these social media... Read More

Maddi Sutor | 8 min read

April 3, 2019 | Marketing

Everything you need to know about social media image sizes

Social Media is hard. Enhance your online presence with the ultimate and up-to-date guide to social media image... Read More

Sophie Kokott | 4 min read

March 22, 2019 | Sales

98% of Sales Reps are Meeting Quotas through Social Selling. Why Aren’t You?

This may not come as a surprise to you, but hear us out: we live in the digital age, and human connections are becoming increasingly digital as a result. As a sales manager, knowing that 98% of sales reps with more than 5000 LinkedIn connections...

Maddi Sutor | 5 min read

March 18, 2019 | Product News

The #1 B2B Sales and Marketing Conference of 2019: Conquer Local

Conquer Local 2019, the intersection of sales, B2B marketing, technological innovation, oh—and one of the biggest parties of the... Read More

Brock Andony | 9 min read

March 1, 2019 | Sales

Sales and Marketing Alignment: It’s Time for a Change

If you’re finding that your conversion funnel is full of holes, it’s probably because your sales and marketing teams are poorly aligned. It’s important to remember that sales and marketing are not separate divisions, but one team chasing the same...

Maddi Sutor | 10 min read

December 20, 2018 | Scale

10 Lessons Learned from a Year of Conquering Local

Discover key insights on B2B sales and marketing from one of the top 10 business shows on iTunes so that you can keep conquering... Read More

Brock Andony | 12 min read

November 9, 2018 | Sales

Ultimate Guide to Selling Digital Marketing to Automotive Companies

The automotive industry is changing faster than ever before. What does this mean for agencies and media companies trying to sell them digital marketing solutions? Read this blog to get find out into how you can meet their ever changing... Read More

Adam Bissonnette | 13 min read

May 17, 2018 | Marketing

Full-Service vs DIY SEO: Options for SMBs and Resellers

SEO service demands are growing rapidly among SMBs and local businesses. As a service provider, you'll want to know what SEO service options are right for both you and your clients—DIY, a-la-carte, or full-service DIFM. Read on to learn the... Read More

Jeff Panting | 9 min read

April 20, 2018 | Marketing

Instagram for Business Isn’t Just a “Nice-to-Have”

Forget your preconceptions, Instagram is a platform for business. Follow this "how to" guide and see how your brand can leverage the millennial platform to grow awareness, stimulate engagement, produce world-class content, and generate real... Read More

Brock Andony | 24 min read

April 6, 2018 | Product News

17 Highlights from VendastaCon 2018

What a difference a year makes. We learned a lot about what it takes to produce an exceptional marketing conference last year in Austin TX, and here we are leaving Banff with round 2 of VendastaCon under our belts. It’s been a wild ride with a...

Patrick Liddy | 17 min read

March 19, 2018 | Marketing

How to Create a Lead-Crunching Email Marketing Funnel

Collecting and qualifying leads for your business is easy with the right email funnel strategy. So how do you create the perfect email funnel to crunch leads and drive new deals? Here's your in-depth how-to with content offers, nurture strategies,... Read More

Puranjay Singh | 17 min read

March 13, 2018 | Sales

The Ultimate Reputation Management Sales Playbook

Make sure that you always score when selling reputation management by taking this education first, sell later approach to tackling one of the digital industry's greatest mysteries. Also learn relevant insights from first-hand industry data so that... Read More

Brock Andony | 11 min read

February 22, 2018 | Scale

Lessons from the Winter Olympics: Mediocre Won’t Result in a Podium Finish

Marketing agencies can learn a lot from the viral appearance of halfpipe athlete Elizabeth Swaney at the 2018 PyeongChang Winter Olympics. A one-trick strategy may get you business, but you need more than a mediocre performance to win loyal fans and... Read More

Dani Mario | 4 min read

February 7, 2018 | Sales

How 411.ca Found Success Shifting From Directory to Digital with MRR and Consultative Sales

Welcome to the new age of advertising, where digital is eating up a continually larger share of the pie and massive sales organizations are undergoing foundational shifts to match the new landscape. 411.ca is one of those organizations,...

Dew Smith | 11 min read

January 8, 2018 | Sales

How to Slash Your Customer Acquisition Cost

Every agency, media company, broadcast station, and reseller faces a growing list of challenges that keeps them from selling products and services to local businesses successfully. One of the chief problems is the high cost of acquiring new...

Dew Smith | 20 min read

December 4, 2017 | Marketing

25 Digital Advertising Tips from the Experts [Video]

With digital advertising being such a fast-moving, ever-changing landscape, I sat down with our in-house advertising team, as well as reached out to advertising experts online, to see what their biggest advertising solutions were for thriving with...

Dew Smith | 15 min read

November 30, 2017 | Marketing

How Local Businesses Get Found with Digital Advertising: 5 Industry Examples

In recent years, we have seen traditional advertising take the backseat for modern technology. Traditional media companies are now switching their direction and adopting digital, but why? Because there is an extremely large market interested in...

Zachary Yuzdepski | 11 min read

November 14, 2017 | Marketing

How Agencies Can Win At AdWords: Lessons Learned from Spending $80K

Good old Adwords. Most advertisers have a love/hate relationship with Adwords. It has the power to drive in quality leads with high sales potential, but it’s super expensive, often inconsistent, and ROI is tough to predict month-in and month-out. I...

Jamie Taylor | 10 min read

October 25, 2017 | Ecommerce

10 Easy Steps To Create & Set-Up The Best Small Business Website

Today, increasing the promotion and sales of a small business often starts with websites. Every successful and well-known company has a website. Think of a big brand, corporation, or even a clothing company you know. Google their name. They...

Jubaer Prodhan | 15 min read

September 12, 2017 | Sales

How I Got LinkedIn To Take Me to a Hockey Game (Without Spending a Fortune)

When you're working in paid advertising for a SaaS company, a decent accomplishment is when you’re able to bring your cost per qualified lead below the $100 mark. A great accomplishment is when you're able to rank in the top-performing ads on one...

Jamie Taylor | 8 min read

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