lead generation Archives

October 30, 2020 | Marketing

Organic Facebook Marketing: The Fundamental Guide

Facebook is the most popular social media platform in the world. Learn how to leverage organic strategies to drive B2B lead... Read More

Brock Andony | 8 min read

February 20, 2020 | Scale

33 Best Sales Tools to Improve Your Sales Funnel

Lead the sales pack by augmenting your sales prowess with a combination of these 34 sales tools. Read our reviews to find the one(s) for... Read More

Vendasta Marketing | 23 min read

September 28, 2019 | Marketing

Outbound Marketing the Inbound Way: How to fuel your local sales engine

FOUR YEARS AGO, I was sitting at my desk in the Vendasta marketing department—which, back then, consisted of myself, my CMO, and an overworked-yet-surprisingly-mellow designer—when our CEO, Brendan King, whirled into the room and declared,...

Devon Hennig | 10 min read

June 21, 2019 | Marketing

How to Differentiate Yourself Against Other Agencies Online

Once someone enters your website, you only have 10 seconds to leave a good impression and inform your audience what they’ll get out of your marketing... Read More

Maddi Sutor | 7 min read

May 22, 2019 | Sales

12 Best Tips for Prospecting

Prospecting is undoubtedly one of the toughest parts of acquiring new sales. Many sales teams either don’t have a solid prospecting plan, or they are using outdated methods that are not always the most effective. Here we've compiled a list of the... Read More

Maddi Sutor | 8 min read

March 1, 2019 | Sales

Sales and Marketing Alignment: It’s Time for a Change

If you’re finding that your conversion funnel is full of holes, it’s probably because your sales and marketing teams are poorly aligned. It’s important to remember that sales and marketing are not separate divisions, but one team chasing the same...

Maddi Sutor | 10 min read

March 19, 2018 | Marketing

How to Create a Lead-Crunching Email Marketing Funnel

Collecting and qualifying leads for your business is easy with the right email funnel strategy. So how do you create the perfect email funnel to crunch leads and drive new deals? Here's your in-depth how-to with content offers, nurture strategies,... Read More

Puranjay Singh | 17 min read

February 22, 2018 | Scale

Lessons from the Winter Olympics: Mediocre Won’t Result in a Podium Finish

Marketing agencies can learn a lot from the viral appearance of halfpipe athlete Elizabeth Swaney at the 2018 PyeongChang Winter Olympics. A one-trick strategy may get you business, but you need more than a mediocre performance to win loyal fans and... Read More

Dani Mario | 4 min read

December 29, 2017 | Marketing

Humans Versus AI: Email Marketing Trends for 2018

With 2018 around the corner, and inboxes full to the brim like overflowing cups of hot cocoa, it's time to both reflect and project with our email marketing tactics. Reflecting back on how email marketing has changed over the years up to 2017, and...

Dew Smith | 17 min read

December 4, 2017 | Marketing

25 Digital Advertising Tips from the Experts [Video]

With digital advertising being such a fast-moving, ever-changing landscape, I sat down with our in-house advertising team, as well as reached out to advertising experts online, to see what their biggest advertising solutions were for thriving with...

Dew Smith | 15 min read

November 14, 2017 | Marketing

How Agencies Can Win At AdWords: Lessons Learned from Spending $80K

Good old Adwords. Most advertisers have a love/hate relationship with Adwords. It has the power to drive in quality leads with high sales potential, but it’s super expensive, often inconsistent, and ROI is tough to predict month-in and month-out. I...

Jamie Taylor | 10 min read

October 31, 2017 | Ecommerce

Live Chat Lead Generation: A Tale of Marketing Triumph

A brief synopsis of how this blog came to be As a millennial, the OG live chat will always be MSN. With its super cool emoticons and abbreviations, it was everyone's favorite after-school activity. BRB, reminiscing. I still partake in live chats...

Jordan Bonkowski | 7 min read

October 3, 2017 | Ecommerce

How I Learned to Stop Worrying and Love the Landing Page (and Their Best Practices)

Are your landing pages conversion machines, or bounce-rate rockets? No matter how valuable your content offer, or how well-crafted your ad copy is, it's your landing page that sits between you and new leads. That means that if your landing pages...

Akshay Chauhan | 11 min read

August 10, 2017 | Marketing

How We Generated 2,000 SQLs in Two Months with Facebook Paid Advertising

Some are calling it a breakthrough. Others are calling us code-crackers. We’re calling it another day on the job. On the demand generation team, our job is to bring in the highest quality leads at the lowest cost. We spent the better portion of the...

Jamie Taylor | 6 min read

August 4, 2017 | Sales

Sales Leads Management: Become the Pipeline Plumber

I’m sure you’ve all heard of the sales pipeline—I mean it’s the spine of sales leads management—but if you haven’t, here’s the basic rundown. A sales lead is a sales prospect, or in TechTarget’s terms, an “individual or organization that expresses...

Dew Smith | 11 min read

July 20, 2017 | Marketing

20 Ways To Generate B2B Leads (With Exclusive Tips)

Ever wonder how to generate leads online? Leads are the cornerstone of sales and marketing. Unfortunately, finding them can be like a game of “where’s Waldo,” where instead of minor disappointment, failing can result in waving bye-bye to your B2B...

Dew Smith | 14 min read

May 26, 2017 | Marketing

Your Ad Here: Reaching Your Audience in the Changing World of Digital Advertising

We’ve all been there. Within minutes of searching for your most desired product, there it is: a digital ad with the leading brand slapped across the top of your screen. But did the ad work? If you’re like most business owners, you should be asking...

Ryan Boivin | 5 min read

May 5, 2017 | Marketing

SEO, SMM and Adwords: A Winning Combination for Business Promotion

Digital marketing is a complex maze. You need to get into the minds of your audience and play some tricks that will convince them to fall for your offer. If you are new to it, you can reach out and kontakt webbureau Aalborg for experts who can help...

Mary Kleim | 6 min read

March 16, 2017 | Marketing

[Template] Build Your Own Buyer Persona: What, Why and How

If you want to reach your target markets with compelling, hyper-focused ads that amplify your lead gen efforts and increase your sales, then I have two words for you—buyer persona. Here’s the what, why, how (and who) of building your business’...

Dew Smith | 4 min read

March 2, 2017 | Product News

Top 10 VendastaCon Highlights for Digital Marketing in 2017

For a few days in January, the best and brightest in digital marketing descended on Austin Texas for the very first conference hosted by Vendasta. With “conquer local” as the theme, the event consisted of keynotes, breakouts, panels, parties and...

Reilly Forbes | 6 min read

February 27, 2017 | Marketing

The 7 Fundamentals of Reputation Marketing

In 2011, Google presented a profound new concept to describe consumer behavior online. Coined the “Zero Moment of Truth”, the concept sought to describe a new paradigm of shopper activity where online research prior to buying plays an integral...

Vendasta Marketing | 9 min read

Platform

Snapshot Report

Project Management

Workflow Automations

CRM

Marketing Automation

Payments

Take a tour of the Vendasta Platform

Marketplace

Most Popular

Outsource to Vendasta

Marketplace Categories

Take a tour of the Vendasta Marketplace

Brandable Client Portal

Inbox

Executive Report

AI-Assisted Web Chat

Multi-location

Supercharge your client's experience with more of Vendasta's products:

By Industry

Web Agency

SEO Agency

Advertising Agency

MSP & VAR

Broadcast

SaaS

Social Media Agency

Creative Agency

Franchise

Publisher

2023 Agency InsightsReport

By Role

Marketing

Sales

Finance

Fulfillment

2023 Agency InsightsReport

By Type

Enterprise

Mid Market

Digital Agency Startup

International

Software Vendor

2023 Agency InsightsReport

Customers

Testimonials

Case Studies

Featured Case Studies

Take a tour of the Vendasta Platform

Learn

Blog

Content Library

Benefits by Competitor

Webinars

Academy

Events

Podcast

Newsroom

Take a tour of the Vendasta Platform

Community

Community Forum

Local Impact Awards

Take a tour of the Vendasta Platform

Support

Help Center

Roadmap

Take a tour of the Vendasta Platform

Take a tour of the
Vendasta Platform

Take a tour of the
Vendasta Marketplace

Supercharge your client's experience
with more of Vendasta's products:

2023 Agency Insights
Report

2023 Agency Insights
Report

2023 Agency Insights
Report

Take a tour of the
Vendasta Platform

Take a tour of the
Vendasta Platform

Take a tour of the
Vendasta Platform

Take a tour of the
Vendasta Platform