Allison Townsend named Vendasta Vice President of Enterprise

Vendasta is proud to announce Allison Townsend as the company’s new Vice President of Enterprise. Townsend will be responsible for managing and leading go-to-market and expansion motions in support of enterprise partners utilizing Vendasta’s leading end-to-end platform.

Vendasta launches Local Impact Awards

Vendasta today unveiled the inaugural Local Impact Awards, which honor companies providing innovative digital technology solutions and services to small and medium businesses (SMBs).

Vendasta acquires search, display & social advertising technology leader MatchCraft

Vendasta today announced the acquisition of MatchCraft from Advance Local. MatchCraft is a leading global software company specializing in search, display, and social media advertising solutions for digital marketing agencies and resellers who serve small- and medium-sized businesses (SMBs) at scale. Bringing MatchCraft’s technology—including its flagship AdVantage™ platform—together with Vendasta’s end-to-end platform will extend new offerings to each company’s customers. With the complementary technology, channel partners can manage thousands of clients’ search engine marketing, display, and social advertising campaigns in an efficient and effective way while utilizing Vendasta’s platform tools built to market, sell, bill, fulfill, and deliver critical solutions to SMB clients.

Jacqueline Cook named to Canada’s Top 40 Under 40 2021

Jacqueline is the COO at Vendasta. She is responsible for the development and execution of Vendasta’s revenue and go-to-market strategy, with the core mandate of empowering Vendasta’s Channel Partners to leverage its platform and marketplace to help over 5M small businesses transition to digital. She played an instrumental role in Vendasta’s $40M capital raise in 2018, and more recently, helped lead its IPO process which resulted in an oversubscribed $120M private investment.