March 16, 2018 – Vendasta (www.vendasta.com) is pleased to announce the hire of Desiree Kupietz as Senior Director of Partner Development. Based in Seattle, Washington, Kupietz is focused on nurturing key account relationships and securing new partnerships as Vendasta continues to attract new partners to its digital marketing and sales platform.
“Vendasta is scaling quickly and we have more partners than ever before who require our solutions,” said John Jordan, Executive Vice-President of Partner Development. “Desiree’s expertise will be a great benefit to our partners.”
The Vendasta platform is used by marketing agency and media partners worldwide, with U.S. business accounting for more than 90% of company revenue. The growth of Vendasta’s Partner Development team will help the company realize its goal of expanding its international customer base by 25%.
Kupietz earned her reputation as a stalwart sales and advertising leader through nearly a decade of experience in digital publishing, most recently serving as Director of Automotive Sales and Market Development at the publishing giant McClatchy. Skilled in partner development, integrated marketing, as well as sales and advertising marketing, Kupietz is a strong addition to the Vendasta team.
“I know what it’s like to be at a company that’s working to be at the forefront of digital advertising and marketing,” said Kupietz. “The fact that a platform like Vendasta is flourishing is proof that more people are seeing beyond the traditional sales package and are providing their clients digital solutions that will translate into measurable return on investment – real customers.”
Vendasta is the leading platform for companies who sell digital solutions to local businesses. The Vendasta platform helps marketing agencies and media companies drive down their cost of sales while increasing margins through its award winning needs-assessment, automated email marketing campaigns, easy-to-use CRM, a marketplace of resellable apps & services, and a white-label fulfillment agency. Vendasta’s network of more than 1,200 platform customers with their combined network of more than 16,000 salespeople serve hundreds of thousands of local small and medium businesses around the world. Vendasta has been named one of the 50 fastest growing technology companies in Canada and one of the top 500 fastest growing in North America by Deloitte the past two years in a row. Vendasta has also been listed on the Canadian Business Magazine’s Profit 500 for the second year running. For more information, visit www.vendasta.com and check out Vendasta’s leadership principles to see what drives their recruitment strategy.