For every dollar a local business owner spends on technology and digital solutions, $2.50 is spent on implementation and ongoing services from marketing agencies and other local experts. Digital technology is a $220 billion market that is rapidly expanding and comes with its own set of challenges.

A 2020 survey of more than 600 respondents reveals local agencies and business experts saying their inability to scale operations is the number one challenge they face in providing digital solutions to local businesses.

Read the full article at SearchEngineLand here.