Chief Digital Revenue Leaders Roundtable


Join us for an exclusive roundtable discussion focused on scaling digital revenue. In these sessions, you will have the unique opportunity to address relevant sales challenges within a peer-to-peer environment. Our expert hosts will facilitate these discussions, guiding you towards actionable solutions, so you can drive unparalleled growth.

Join an upcoming roundtable:

Scaling Digital Revenue | Tues, June 20, 1 PM ET
Jeff Folckemer, EVP & Former VP Digital at Hearst Media

Transforming Sales Culture | Thurs, June 22, 2 PM ET
John Jordan, Chief Digital Officer, Harvard Media; Desiree Kupietz, VP of Sales at Vendasta

Register for a roundtable

Virtual Leadership Roundtable: Scaling Digital Q2-2023

Join us for a private roundtable discussion with media sales leaders to discuss challenges in scaling digital, hosted on: Date / Time - Scaling Digital with Jeff Folckemer Date / Time - Hosted by John Jordan with Desiree Kupieta

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What you’ll learn:

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Hear real-life accounts of lived experiences and challenges in building a digital sales division
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Learn impactful strategies, tactics and innovative approaches shared by industry experts and peers
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Gain market insights: important considerations in scaling digital revenue to achieve business goals

Who is this for?

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Chief Revenue Officers, Chief Digital Officers, VPs Sales in Broadcast Media who are building digital sales divisions, creating sales culture and developing sales talent to succeed in a changing media landscape


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The format is a private group of 6-8 sales leaders, with a host or facilitator. This session will not be recorded.


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Jeff Folckemer, EVP Vendasta & former SVP Digital & Sales at Hearst

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John Jordan, Chief Digital Officer Harvard Media
Desiree Kupietz leadership roundatble headshot-196x196
Desiree Kupietz, VP Enterprise Partner Growth Vendasta Technologies

 In today’s fiercely competitive media sales landscape, our roundtable series serves as a valuable platform for senior sales leaders to openly discuss their real-life experiences and ongoing challenges. It’s an opportunity to gain valuable insights, actionable strategies, and tangible advice that can be immediately implemented within our businesses. This collaborative environment fosters candid conversations that empower our sales teams to navigate the ever-evolving industry and drive impactful results.

Jeff Folckemer
EVP of Vendasta