VendastaCon 2018

Ryan d’Mello: Digital Marketing in the Age of Assistance

Ryan d’Mello, Partner Enablement Manager at Google, shares his vision on how machine learning will affect life going forward in his presentation, Digital Marketing in the Age of Assistance.

In the presentation, Ryan discusses advancements in machine learning and how it can affect businesses, how to make your client’s advertising campaigns better with real data to back it up, building personalized and assistive experiences, how to stop wasting too much time on low-value tasks, and more.