| May 2, 2023 | | 13 min read

How to clone a website for easy staging with Website Pro


Before launching websites you’re creating and reselling for clients, it’s essential for you to run multiple tests to ensure new features (and new websites) runs smoothly. Cloning and staging your client’s websites allow you to create exact copies for testing any new changes and updates, helping you ensure peace of mind without any live bugs or errors.

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In this article, you’ll learn more about tips and best practices for how to clone a website for staging, and how Website Pro makes this process easy for guaranteed website testing and launching success.

When and why would you need to clone a website?

Cloning a website is just as it sounds: taking everything from one site and creating an exact duplicate. More often, cloning a website allows you to create an exact copy of your existing website and allows developers to use it as a staging environment for testing any new changes before it goes live to users.

Testing website changes on the cloned website also mitigates any chances of errors being pushed to the end user, allowing web developers to make updates and experiment with new features without the risk of breaking the live site. Below are just some of the additional use cases you should consider for cloning your client’s website for staging purposes.

To back up a website

In the event that unexpected issues with your client’s website occur, such as crashes, data loss, or cyberattacks, having a backup copy of it ensures you’ll always have another version of the site to restore it to. Since a clone is an exact copy of your website’s code, you can also use it to build another website from scratch or launch a new version of the original one.

To test compatibility

It's a great practice to make any changes and updates on a staging site first before pushing it live, such as a brand-new theme or WordPress plug-in. This ensures any new feature or updated functionalities meshes well with the current website’s infrastructure, and performs optimally with no compatibility issues.

Using a staging environment also lets you experiment with different layouts and configurations to see whether users and stakeholders respond to the new look well.

Moving to a new server

If you’re considering a new web hosting provider because your client’s websites need better performance and security to meet their user’s demands, this is where a cloned version of their site comes in handy.  This allows you to test the site and determine whether it’ll perform the same, or better, on the new hosting solutions without it affecting the existing website or server.

When you do decide to migrate your websites over from AWS to Google Cloud, you can easily push it live through the cloned site. This’ll make your client’s website accessible to users throughout the entire migration process without any interruptions.

Making significant changes to your website

To provide a positive user experience online, you’ll want to make sure your client’s website keep up with the latest web features and functionalities applicable to their business. Should you be tasked with a major website overhaul project that includes complete redesigns, adding new features or changing the layout, it should always be done through a staging environment to ensure all the changes work—and work together properly.

Why you need to clone a website to create a staging environment

Ensuring the security and functionality of your client’s website is paramount to the success of your website management service offerings, specifically for:

  1. Testing: Since the staging site for WordPress is a copy of your client's website, it allows you to test website changes and updates before pushing them live to the public. It’s also a great way of identifying and managing any errors, bugs, or issues before they get worse.
  2. Flexibility: If you're looking to test and experiment new features on a client website, using a staging environment mitigates any risk of any negative effects on other components of the live website.
  3. Collaboration: Not only does a staging environment help you and your web design team collaborate with each other to build the website, but it also helps you provide your client with a mock design that they can provide notes feedback on.
  4. Security: In some instances, introducing new plug-ins, code, or extensions to a website can pose additional security breaches or risks if they don’t work properly with the site. Using a staging environment in this case gives you the opportunity to test and confirm whether these breaches could happen on the live website.
  5. Efficiency: Changes and updates made to a staging site can be tested more quickly and efficiently, as it would take less time and resources to fix and restore the staging version of a site.

Best practices for how to clone a website for staging

When you’re reselling white-label websites to your clients, it’s important to ensure the live version of their site gets pushed through with zero hiccups in the process. Here are a few best practices you should follow when you clone your client’s website for staging purposes.

Choose the right cloning method

When cloning a website for staging, choosing the correct method is essential to ensure easy and reliable migration. A staging plugin, such as WP Staging or Duplicator, is one of the most popular methods. This allows you to create an exact replica of your website quickly and easily on a separate URL. You can then test edits or updates before pushing them live.

However, you can easily clone a website using the staging tool on Website Pro (which we’ll get to down below). Whichever method you pick, follow best practices like taking regular backups of your site and testing changes carefully before pushing them live.

Update your WordPress plugins

Outdated versions of plug-ins can sometimes contain vulnerabilities that can pose as a security risk to your client’s website and its users. Additionally, you may have encounter problems that can't be solved for older versions of your plug-ins, because Support may be reduced for it.

Not only does updating your plug-ins give your client’s website new features, software updates for plug-ins often contain bug fixes and performance improvements that guarantee compatibility with whichever version of WordPress it uses.

Remove unused themes and plugins

On that same note, unused themes or templates, as well as plugins can significantly slow down the performance of a website, which is why it’s important to remove any that you’re not currently using. Unused themes should be deleted from the server, while active plugins should be deactivated and then removed.

It's also important to keep track of which plugins are currently being used on the original site to avoid issues when updating or cloning for staging purposes. Additionally, it's a good idea to identify and delete any outdated or incompatible software that may be causing issues as well.

Review and update URLs

When cloning a website for staging purposes, reviewing and updating URLs is essential to ensure content is accurately mirrored on the new site.

Best practices for updating URLs include searching for hard-coded links within the source code and checking external resources such as CSS and JavaScript files to ensure all link destinations are accurate. It's also a good idea to test the new site afterward to check that everything works correctly.

Also, it may be necessary to adjust the URL structure to ensure users can still access their accounts or other content without running into errors.

Create regular backups

Creating regular backups of your website is a critical step for avoiding data losses or other issues. Backups should be created at least once a week and saved in secure locations, ideally off-site, for additional protection.

For best results, try to store the backup files on a different server than the one hosting the site to ensure that you have a copy available in an emergency. Additionally, consider automating the process using a plugin or script to save time and effort.

How to clone a website for staging with Website Pro

If you manage multiple WordPress sites for clients, you’ll need a solution that also creates and manages the staging versions of their sites as well. Luckily, Website Pro makes cloning any website a breeze. All you have to do is:


  1. Open the Website Pro dashboard.
  2. Open the sidebar menu and navigate to the staging view.
  3. On the staging view, you can either click:
    1. Create a staging area from a backup.
    2. Enable a staging area from scratch.

From there, all you have to do is wait a few minutes for the website to be cloned, and you’ll have access to several options to create and reset your staging environment. Here are just some of the features you can take advantage of from the staging dashboard.

Access the visual builder

Website Pro lets you easily edit and update your staging site at just the push of a button. All you have to do is click the “edit my site” button on the staging dashboard to start working on your staging environment to test, new website, features, plug-ins, or themes.

Reset the staging site

Should you encounter errors during your testing and staging, and you want to restore your staging site back to a specific version, simply click the “Reset staging area from a backup button.” You can reset the staging site to the following settings:


  1. Reset to the live site. This will restore the staging site to the latest version of the live site.
  2. Reset from a backup. Allows you to restore the site from any backup file you choose.
  3. Reset from a template. This lets you choose from a set list of templates and install a fresh new website template to your staging environment, which will change the layout and design of the site.

Push staging to live

Once you’re satisfied with the changes and updates you made to your client’s website, you can easily push these changes to the live website with the push to live site button. From there, you have the option to either replace only the file system, or the entire site along with its database and file system.

You even have the option to preserve the staging files for later edits, should you need them.

Important tips for how to clone a website for staging

Migrate the database to a new location

Whether you’re testing, new features, changing the layout or installing new plug-ins it's important to migrate the database to a new location with an exact replica of the original site’s database, but not the original. This ensures all the content and data from the original site remain present and active in the live version without it getting affected by any changes or experimentation done on the staging site.

Update site URLs

As a precaution, make sure the URLs of the staging environment are completely different and identifiable from the live version of the website. Not only does this help mitigate any risks in users accidentally stumbling onto the staging version of the site, but it also helps you avoid any confusion with which version you’re working on just by looking at the URL itself.

Using the same URLs as the live version could also cause problems SEO-wise, as search engines may consider the clone website as duplicate content and penalize both sites in the process.

Disable search engine indexing

For extra reassurance on your live site’s SEO traffic performance, it's best to ensure the cloned website stays de-indexed from search engines. This will prevent search engines from crawling and ranking it and cannibalizing the live site in search result pages. Make sure to edit your website's robots.txt file so the staging site doesn't get crawled, but if you want to save some time, consider using a plug-in to edit it hassle-free.

Secure the staging site

Just like with any other website, cybersecurity is also paramount with the staging site. When working on a staging environment, only let authorized users work on the site so no one else can steal or corrupt the data from it, as any compromises could affect the live site as well.

As an extra precaution, always keep track of every user accessing the staging site and make sure it's only from authorized users. You should also make sure each login password is strong and implement additional security measures, such as firewalls and malware scanners.

Backup, update, and test the staging site often

It pays to build regular website maintenance habits, even for the staging version of your client's website.

  • Backing up the staging site often adds extra peace of mind to ensure you don't lose any data if issues or errors occur while any testing takes place. This lets you easily restore it to the most recent version of the site before you made the changes.
  • Updating the staging site frequently prevents any security vulnerabilities or bugs from getting through, and that your staging site stays compatible with the latest software and plugins available.
  • Testing the staging site regularly helps you catch any issues or errors early enough so you can make necessary changes and updates before they go live.

Common mistakes to avoid when cloning a website

Cloning a website is a simple process. But avoiding making mistakes when cloning a site is essential, as they can lead to problems. Here are some of the most common errors:

Failing to update any active plugins or software

Before cloning, any active plugins should be updated (or deactivated and removed) to avoid potential conflicts on the staging server. Additionally, make sure to thoroughly test the cloned site afterward to check for any errors that could have been caused by not having updated plugins and software beforehand.

Whether you're testing new themes, plug-ins, or even different versions of WordPress for your client’s website, address any compatibility issues as soon as they arise. This will ensure every feature works on the staging version of the site before getting pushed live, and mitigate any potential issues down the road.

Overwriting the production site

In any case with a staging site, never replace or delete any original files from the live website that were migrated over to the cloned website for staging. Doing so could cause some future compatibility issues with tools and software, as well as permanent data loss and disruptions to the website when any changes get pushed live.

Ignoring compatibility issues

Ignoring any compatibility issues could cause functionality issues for users and potentially damage the live site when these changes are pushed live without due diligence. Like we mentioned earlier, regularly updating the plug-ins and themes for your client’s website goes a long way to prevent any functionality issues from accumulating and causing larger problems for users in the future.

Skipping the cleanup process

Before creating a staging environment for your client’s website, you should make it a habit to optimize or remove any unnecessary data or files that you'll no longer use. This ensures, all of your data is optimized and streamline, allowing the website to load faster and run smoother while mitigating, any issues or errors during testing. Start by removing any unused plug-ins, themes, or images, and well as deleting unnecessary information from your database.

As another tip, make sure any personal or sensitive user information such as login credentials or payment information isn’t imported into the staging site as you’re testing. This to ensure any user data isn’t overwritten or compromised, and to mitigate any potential security risks.

Frequently asked questions

What is a staging environment?

A staging environment is a copy of your live Website. It tests new features, plugins, and themes before they are made live on the main site. A staging environment allows website developers to audit any changes or updates for whether they can function properly with the current version of the live website.

What is the difference between staging and production environments?

A production environment contains the live version of a website that’s accessible to anyone with an internet connection. Any feature or update rollouts made on the production environment will impact the end-user of the website. Meanwhile, the staging environment is primarily used by website developers to test and debug tools and configurations before pushing them to the live website.

About the Author

Lawrence Dy is the SEO Strategy Manager at Vendasta. His career spans from starting as a Jr. Copywriter in the automotive industry to becoming a Senior Editorial Content Manager in various digital marketing niches. Outside of work, Lawrence moonlights as a music producer/beatmaker and spends time with friends and family.

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