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Paige Sutherland, Author at Vendasta Blog

The Vendasta Blog

About the Author

Paige Sutherland

Paige is a Product Marketing Manager, proudly crafting the marketing and communication strategy for some of Vendasta's owned & operated products every day. Her passion for marketing runs deep, but her first loves are movies, musicals, and (you guessed it) movie-musicals.

Latest Articles

Know Exactly How to Improve Your Clients’ Reputations in 2021

Did you know that 91 percent of people trust online reviews as much as personal recommendations? Keep that statistic in your back pocket for the next time your clients ask you whether managing reviews to improve their online reputation is really...

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How to get customer feedback: 3 best practices for collecting online reviews

Do customers like your clients’ businesses? Are they telling other people about those businesses on social media or across various review platforms? The goal is to have answered yes to both of those questions. If you didn’t—no worries—you’re in the...

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COVID-19 Update: How businesses can overcome Google’s temporary review limitations

Update as of 7/13/2020 The following blog was written to help businesses understand how Google has been limiting reviews and Q&A since March 20, 2020. In early April, Google indicated that customer reviews would be returning gradually by country...

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Sentiment Analysis turns Customer Reviews into Insights

Sentiment analysis can be a key indicator of customer satisfaction and customer experience. Customer experience is the key to business success. In fact, after a positive experience, more than 85% of customers purchase more. Twenty-five percent,...

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Why Reputation Management Matters: A Vendasta Churn Analysis on 100k+ SMBs

Data analysis by Karly Stack. Written in collaboration by Karly Stack, Jessica Beuker, Dani Mario, and Paige Sutherland.   If you're looking for an effective way to retain your small and medium business (SMB) clients, set your eyes on their stars...

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