About the Author

Pan Mehta

Pan is a former Content Marketing Specialist at Vendasta. A creative storyteller by day, a voracious reader by night. When she’s doing neither, she loves cooking up a storm but the vegetarian one and meditating to relax and de-stress.

Latest Articles

Top 7 B2B Prospecting Myths Debunked

B2B prospecting methods constantly change. Though there are inevitable challenges to prospecting, it often comes down to moving beyond a flawed mindset and an ineffective prospecting strategy. In this blog, we will debunk the Top 7 myths that may be... Read More

7 Ways To Boost Google Ads Conversion Rate

Research shows 70 percent of B2B buyers use Google to research their next purchase and 65 percent of paid ads get clicks. Despite the often high cost per click of pay-per-click advertising and stiff competition from giants like Amazon, you can...

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