[Study] Will Dogfish For Clickthroughs: The Tale of Marketing’s Secret Email Campaign

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What is Dogfishing How to Dogfish Our Dogfishing Campaign What We Learned & Feedback Future Tactics The Tragic Backstory As marketers, our jobs are basically an endless search to answer the question: “How do we effectively market to people?” We fill this search with turning knobs on our AdWords optimizations, scribbling together new and interesting… Read More

Cracking Local Podcast – Building An Army With Jonathan Simon

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Have you ever looked at an empty “content calendar” and immediately started brainstorming ways to procrastinate instead of ideas for your blog? Turns out you are not alone. The truth is, even for the most savvy writers, developing inbound content is a constant struggle. Hubspot’s recent 2017 “State of Inbound” report surveyed marketers from around… Read More