About the Author

Nykea Marie Behiel

Nykea is the Director of Brand + Experience at Vendasta, where she leads the charge on brand storytelling and data driven marketing.

Latest Articles

10 Free Twitter Tools

Whether you see it as one of the best communication devices or the downfall of modern society, there's no doubt Twitter plays a role in most marketing departments. With the 140 character limit, Twitter is a good way to get information quickly and...

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The 30 Best Free Stock Photo Sites

Digital marketers are under more pressure every day to find a way to do more with less, prove traceable ROI and stretch budgets. When you’re propositioned by technology company after technology company with a new solution that supposedly brings...

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Creating a Social Media Calendar

With the vast number of social media platforms available to businesses these days, it can be more than a little difficult to keep information and posts straight, let alone remembering to post to all the various profiles! Enter the social content...

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UTM for ROI

We live in a data driven world.  More than 90% of CMOs say that they are under more pressure to deliver measurable ROI (AdAge). And if your CMO is feeling the heat, you can bet your marketing team is as well—81% of marketers would increase spending...

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