About the Author

Dew Smith

Dew is the a former Managing Editor at Vendasta, but will also respond to "content juggler," "blog wrangler," and "internet explorer." Speaking in fluent pop culture references, and Googling at the speed of sound, she is always looking for new and innovative ways to stretch her creative muscles.

Latest Articles

January 8, 2018 | Sales

How to Slash Your Customer Acquisition Cost

Every agency, media company, broadcast station, and reseller faces a growing list of challenges that keeps them from selling products and services to local businesses successfully. One of the chief problems is the high cost of acquiring new...

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Dew Smith | 20 min read
August 4, 2017 | Sales

Sales Leads Management: Become the Pipeline Plumber

I’m sure you’ve all heard of the sales pipeline—I mean it’s the spine of sales leads management—but if you haven’t, here’s the basic rundown. A sales lead is a sales prospect, or in TechTarget’s terms, an “individual or organization that expresses...

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Dew Smith | 11 min read
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