Vendasta acquires search, display & social advertising technology leader MatchCraft

Vendasta today announced the acquisition of MatchCraft from Advance Local. MatchCraft is a leading global software company specializing in search, display, and social media advertising solutions for digital marketing agencies and resellers who serve small- and medium-sized businesses (SMBs) at scale. Bringing MatchCraft’s technology—including its flagship AdVantage™ platform—together with Vendasta’s end-to-end platform will extend new offerings to each company’s customers. With the complementary technology, channel partners can manage thousands of clients’ search engine marketing, display, and social advertising campaigns in an efficient and effective way while utilizing Vendasta’s platform tools built to market, sell, bill, fulfill, and deliver critical solutions to SMB clients.

Vendasta announces inaugural Conquer Local Connect virtual event

Vendasta is proud to announce Conquer Local Connect, set to take place Thursday, June 24, 2021. The inaugural virtual event provides attendees with early access to the latest strategies and tool-driven tactics for beating the competition and winning new clients. It includes newly announced integrations, Vendasta platform updates and product releases, and the ability to connect live with Vendasta experts and other successful partners.