AdCellerant | Pre-Roll Video (CA & AU Only)

Viewers retain 95% of a message when they watch it in a video compared to 10% when reading it in text. If you are looking both for high brand recall and a boost in sales, Pre-Roll is a great option. Not only do 96% of users say seeing a video about a product is helpful in the decision-making process, but nearly three-quarters those who have seen a video about that product are more likely to buy it when ultimately making their decision. Our pre-roll options come packed with best-in-class targeting options to further improve the likelihood to produce results. Targeting segments can include everything from age, gender, household income to interest in a Chevy Tahoe or purchase intent for a used car. Video ad units allow you to introduce your brand to these interested customers and show them how well your product or service can work for them. These videos can play before, during and after other video content on news and information websites. Each impression or view counts – reaching relevant potential customers. And then, you can also measure engagement through clicks and online conversion tracking.