Solutions for Telecommunication Companies

Vendasta helps telecommunication companies pursue new digital opportunities and boost revenue by offering the marketing products and service their customers want in a digital marketplace.

The Challenge

As competition heats up and revenue cannibalization from established and new OTT players continues1, finding opportunities beyond historical profit models is essential for telecoms.

Unfortunately, many telecoms have partnered with inexperienced vendors who don’t understand their challenges, don’t understand how to bundle telecom and digital services, and don’t have the patience to work with multiple stakeholders at telecoms. Even worse, they’ve partnered with vendors who just don’t know how to monetize new services for telecoms.

Evolution is vital for survival, but it requires a strategic partnership with a tech-savvy partner who grasps the modern digital landscape and has the technical infrastructure to compete in the cloud.

A Message for Telecom Companies from Vendasta CRO George Leith

The Solution

With advantages like long-term customer relationships, network ownership, and reliability, telecoms are already in position to become the trusted local expert for SMBs.

By offering a full suite of digital marketing solutions, you can achieve a significant advantage as the sole media provider for local businesses. In other words, why lose opportunities out the back door to marketing agencies and other solutions providers when you could own the entire relationship with SMBs?

The time is now. SMBs are spending more on digital marketing services than ever; in fact, new data from Borrell Associates1 projects that revenue from local digital marketing services will outpace local advertising revenue by 2.5x by the year 2022.

Vendasta’s White Label Platform provides all these digital services and the MarTech solutions telecommunication companies need to succeed when providing digital media to local businesses.

Borrell Associates data on SMB expenditures projects significant investment in local marketing services through 2022

How It Works

Amy Gill Introduces Vendasta’s Marketplace

With Vendasta’s wholesale Marketplace, telecom providers can quickly go to market with new digital solutions. Pick and choose digital products and services from advertising to SEO to websites and launch new digital bundles to sell to local businesses.

Build your public-facing store or integrate products through API directly into your own dashboard. Give businesses the ability to find and solve their unique problems anytime, anywhere, with your business. This will help you attract new clients and reduce churn with the clients you already have.

We’ve got your back with all the training, resources and collateral you’ll need. Our teams have conducted sales training across the world for telecommunication companies, allowing them to fully comprehend digital products and services and to start utilizing alternative revenue streams.

Additional Vendasta Features for Telecommunication Companies

Snapshot Report automatically scans business listing data for accuracy

Eliminate Manual Administrative Work With Digital Sales & Marketing Automation

Vendasta’s AI and intent-mining features are integrated into a robust marketing automation solution, which determines prospective clients’ intent to purchase and readiness to buy. Lower cost of acquisition by giving sales teams the tools to determine which leads are most ready for first contact.

Learn more about how to leverage Vendasta’s marketing automation solutions at your telecom >

Perform needs-assessment of business reputation and reviews

A Telecom CRM to Organize Client Interactions

Vendasta’s CRM is ideal for telecommunication companies, allowing teams to manage existing client relationships and prospective opportunities. Plus, a robust CRM is crucial to keep an eye on clients and reduce churn. With unlimited user seats, this telecom CRM system allows sales teams to track activity, communication, and the status of their accounts and prospective clients.

Learn more about how to give your Telecom’s sales team an edge with our CRM solution >

Snapshot Report scans business social media presence and gives a score

Generate Real-Life Results with Cutting-Edge Managed Digital Advertising

Paid advertising is a foundational element to any local business’s marketing stack. It’s often the way consumers first discover a business and learn more about the products and services they offer. With Vendasta’s fully managed service, telecom companies get the perfect recipe for improving your retention and revenue.

Learn more about Vendasta’s digital advertising solutions for telecoms >

The New World

With access to a comprehensive sales and marketing automation platform and Vendasta’s training teams, you’ll have a true partner as you transform your company. On average, Vendasta partners grow their digital revenue 3.5x in their first year alone. Vendasta’s white-label platform empowers you to provide these marketing solutions to local businesses under your brand.

Let’s work together so you can acquire more local business clients, reduce churn and retain clients longer, and grow your recurring revenue with our AI-powered platform.

Testimonial from a Current Telecom Partner

“Vendasta has given us the ability to scale at Comporium Media Services. We worked with them on automated marketing campaigns, using their Snapshot Reports to show our customers where they might have gaps in their online presence. By using the Snapshot Report in our sales process, we were able to get the right information at the right time in front of our customers, and it helped us grow our digital advertising products by 82% last year. So it was a phenomenal result.”
David Little

SVP of Enterprise Sales, Comporium Media Services

Key Resources for Telecoms

How a Telecom Grew Digital Revenue by 82% in 1 Year

Here’s how Comporium Media Services grew their digital revenue by 82% in 1 year with Vendasta’s Snapshot Report & Marketing Automation solutions. Learn how the Snapshot Report gave Comporium’s sales reps the edge they needed in the selling process.

How Traditional Sales Reps Are Transitioning to Digital (Podcast)

Vendasta’s George Leith talks innovation and adaptation with sales innovator David Little of Comporium, a telecom company. The pair discusses Comporium’s growth and transition into a trusted local marketing expert in the industry.

Why Your Clients Churn (A Vendasta Study)

Find out why your clients churn along with key strategies for retention that telecoms can put to use today. Learn about the importance of needs-based selling, upselling timing, client engagement, and the benefits of product diversity.

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