Data Analyst – Marketplace Division

← Back to Careers

Data Analyst – Marketplace Division

Saskatoon, SK, Canada
As Vendasta’s Data Analyst for the Marketplace division, you will be responsible for building and maintaining a variety of data channels required for monitoring business intelligence, success metrics and user behaviour. Reporting to the General Manager in Vendasta’s Marketplace Division you will deliver the following:


  • Build and interpret data, analyze results and provide ongoing reporting
  • Maintain Business Intelligence Dashboards
  • Monitor and leverage Vendasta KPI databases to surface timely business intelligence
  • Push requirements to Vendasta Business Operations teams to leverage their tech/strategy
  • Assist with data gathering strategies that align with company goals
  • Coordinate with management to prioritize business and information needs
  • Develop and implement databases and other systems that optimize statistical efficiency and quality
  • Acquire data from a variety of sources to monitor business intelligence, analyze trends, and assess user behaviour
  • Assist with the generation of key SaaS metrics required to gain visibility into business performance
  • Coordinate with internal teams to ensure that required quantitative data is accessible, reliable and maintainable
  • Assist product teams with the interpretation of quantitative data to aid in decision making and strategic planning

Skills and Qualifications:

  • Continuous learner and drive to explore new technologies and processes
  • Analytical business sense as aligned to Division strategies and goals
  • Team player and able to work in an open office environment
  • Excellent communication and interpersonal skills
  • Detail oriented with a strong pursuit for truth and accuracy
  • Balanced time management to exceed needs of growing start-up business unit
  • Familiarity with Google Cloud Infrastructure, App Engine, and tools. For instance, BigQuery, Data Store, Google Analytics, Data Studio, etc
  • Knowledge of standard SQL
  • General knowledge of Python and agile development practices would be considered an asset
  • Familiarity with calculating key SaaS metrics. For instance, ARPU, Net MRR Churn Rate, LTV, CAC, LTV: CAC Ratio, etc
  • Ability to interpret user behaviour data and collect associated metrics such as NPS Score, heat/scroll maps, conversion funnels, etc
  • Thorough understanding of user segmentation and proven record of surfacing actionable insights
  • Knowledge of design principles and data visualizations
  • Experience performing statistical analysis.

Why Vendasta

Vendasta’s platform empowers agencies and media companies to grow their sales of marketing solutions for small and medium-size businesses. Our system identifies hot leads who are interested in the products you offer and allows you to provide scalable tools at the right price and service model when businesses are ready-to-buy.

Learn more about Vendasta