SEO, SMM and Adwords: A Winning Combination for Business Promotion

Posted on by

Digital marketing is a complex maze. You need to get into the minds of your audience and play some tricks that will convince them to fall for your offer. Moreover, you need to make strides towards getting your website featured high in the Google results page (SERP)—that’s where the convincing begins. Search Engine Optimization Social Media… Read More

Profound Lessons in Content Marketing from Unlikely Sources

Posted on by

When it comes to content marketing, a lot of content “generated” these days is borrowed from the content created by famous brands, edited, rehashed and adapted to fit one’s own content strategy. However, instead of lifting ideas from big brands, you should instead be gleaning lessons from their innovative, groundbreaking content strategies. But why limit… Read More

Guide To Using Search Console for SEO

Posted on by

Search console is a free tool offered by Google to give you insights into, and help you manage, search listings for your website. Search listing management might seem like a small problem to tackle, but rest assured, we’re just scratching the surface of what you can do with this amazing tool. In this post, we’ll… Read More

7 Ways to Craft User-Friendly SEO Content

Posted on by

The following is a guest post by Gloria Kopp from Studydemic. How can you choose between writing user-friendly and SEO content? You can’t–and you shouldn’t. With 61% of consumers saying that they’re more likely to buy from a company that creates custom content, crafting the best of the best is key (Dragon Search). Yet, when it comes… Read More

Improve Your Local Search Ranking With Data Aggregators

Posted on by

Data aggregators run the world. The world of local search, any way. Data aggregators supply information to major search engines like Google, which means that having good business listing info on data aggregators can help it get right on Google. These aggregators have built massive business databases from valuable listing sources like yellow page directories,… Read More

What Comes First: Search Engines or Customers?

Posted on by

My online marketing strategies have historically weighted customers and search engines about the same. You can’t have one without the other. But ever since pandas, penguins, and hummingbirds invaded Google, search engine optimization (SEO) has changed a lot, especially with local search results for SMBs. While still important, keyword research and descriptive titles are not… Read More