What Comes First: Search Engines or Customers?

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My online marketing strategies have historically weighted customers and search engines about the same. You can’t have one without the other. But ever since pandas, penguins, and hummingbirds invaded Google, search engine optimization (SEO) has changed a lot, especially with local search results for SMBs. While still important, keyword research and descriptive titles are not… Read More

Responsive Sites Become Even More Crucial for Local Businesses

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On June 11, Google made a significant announcement about changes in rankings of mobile search results.  Misconfigurations and sub-optimal mobile experiences will affect mobile search results.  Put another way, if you don’t have a mobile site, or if you have a crappy mobile site redirect, it will affect how you rank. This will make responsive design even… Read More