Banff, Alberta, Canada (April 5, 2018) – Vendasta (www.vendasta.com) is pleased to announce it is now recognized as a badged Facebook Marketing Partner. The honor acknowledges Vendasta for its capability, expertise, and solid track record of success. It also marks the expansion of Vendasta’s functionalities to include the much-anticipated addition of direct Instagram publishing to it’s Social Marketing product.
The announcement was made to attendees and partners at the company’s VendastaCon conference, in Banff, Alberta.
“Facebook has seen a lot of changes over the years – certainly in the last few weeks – and those regular updates require marketing teams to act fast to ensure they’re still making the most of their social strategies,” Vendasta CEO Brendan King said. “This badge proves that we’re at the forefront of these changes, and can offer the most advanced marketing solutions, including Instagram publishing.”
The addition means that beta partners and their clients can now post directly to Instagram, along with Facebook, Google My Business, LinkedIn, Twitter, and Google Plus. Instagram direct publishing is set for general release Apr. 18.
“This has been the top requested feature for our Social Marketing products, so we’re absolutely thrilled with the relationship and the ability to offer this to our partners and the network of more than 100,000 businesses they serve around the world,” said Vendasta Chief Strategy Officer Jacqueline Cook. “Through this integration, brands and businesses will be able to reach even more customers in an efficient way, allowing them to focus their time on running their businesses.”
Facebook had 1.4 billion daily active users in 2017, amounting to a 14% increase year-over-year for the social media site. Instagram reported 500 million daily active users as of September, up from 200 million in April, 2017. Its users include 24 million active business profiles.
Vendasta is the leading platform for companies who sell digital solutions to local businesses. The Vendasta platform helps marketing agencies and media companies drive down their cost of sales while increasing margins through its award winning needs-assessment, automated email marketing campaigns, easy-to-use CRM, a marketplace of resellable apps & services, and a white-label fulfillment agency. Vendasta’s network of more than 1,200 platform customers with their combined network of over 16,000 salespeople serve hundreds of thousands of local small and medium businesses around the globe. Vendasta has been named one of the 50 fastest growing technology companies in Canada and one of the top 500 fastest growing in North America by Deloitte the past two years in a row. Vendasta has also been listed on the Canadian Business Magazine’s Profit 500 for the second year running.
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