Beyond the Black Box: How to scale ad revenue with greater transparency
Join AdCellerant and Vendasta for a live session on scaling ad management for partners running real budgets.
About
Beyond the Black Box: How to scale ad revenue with greater transparency
As client ad budgets grow, so do expectations around transparency, performance, and accountability. In this session, AdCellerant and Vendasta will show you how to build an ad offering designed to scale with larger budgets. George Leith and Anthony Gallace will unpack what true line-item transparency looks like, walk through a real programmatic campaign success story, and show how the right technology and partnership can help agencies confidently pursue—and retain—larger advertising opportunities.
What you’ll learn:

Win bigger opportunities: Learn what higher-spend advertisers expect from their agency and advertising partners.

Move beyond the black box: See how greater visibility into campaign execution and spend can strengthen client conversations.

See it in action: Walk through a real programmatic campaign and the strategy behind the results.

Scale without adding complexity: See how AdCellerant + Vendasta can help expand your advertising capabilities while supporting your existing team.
Why attend?
See proof, not promises
Hear a real programmatic client win and the strategy behind it, not just a feature walkthrough
Hear from the team behind it
George Leith and Anthony Gallace lead AdCellerant’s strategic partnerships and partner growth, and will take your questions live
Time it right
Budgets are moving now. Get your ad offer positioned before Q4 and 2027 plans are locked in
Presenters

Anthony Gallace
Senior Director, Partner Growth, Adcellerant

George Leith
President, International Partnerships, AdCellerant
Connect with a Vendasta Certified Vendor Partner
Ready to turn direct mail into a measurable growth channel? AdCellerant is part of an elite group of Vendasta Certified Vendor Partners who sell products and services that enhance the results that can be achieved with Vendasta’s AI customer acquisition and engagement platform. Add their offerings to build a stronger solution for your clients.