Vendasta vs. DashClicks
Both Vendasta and DashClicks provide white-label digital advertising solutions that can help resellers grow their business. However, Vendasta’s pricing is more competitive, and its complete portfolio of services makes it the best choice for agencies.
Digital advertising is one of the best ways to reach your client’s ideal audience online. It gives you a high level of targeting and sophistication because you can control when you serve the ads and who sees them.
However, not every company has a team of experts in paid advertising—and the ones that do will agree that running campaigns is time-consuming. That’s where Vendasta and DashClicks come in: They both provide digital advertising solutions to help other businesses reduce overhead costs, increase profits, and scale.
The main difference is that Vendasta’s pricing is more competitive when it comes to the setup and management fees. Ultimately, you risk paying more and getting less if you choose DashClicks.
Pricing is not the only thing you have to consider, though. The digital advertising landscape is changing constantly, and you need to stay on par, if not ahead. While DashClicks only offers PPC and social media campaigns, Vendasta has a more complete portfolio of services.
DashClick’s pricing for digital advertising starts at $1,000. There’s also a one-time setup fee fixed at $350 and a flat management fee that can range from $499/mo to $2,599/mo.
Here’s a pricing chart for DashClicks:
Vendasta and DashClicks share a similar pricing model for digital advertising. They both charge a setup fee and a management fee, but the main difference is that Vendasta’s management fee is included in the wholesale price, whereas DashClicks charges on top of the ad spend.
The first thing that caught our attention was their setup fee, which is too high. While Vendasta’s setup fee is only $199, DashClicks is charging $350 for it.
Also, we understand that not all local businesses can afford a monthly $1,000 campaign, which is why our campaigns start at $300. If you choose to go with DashClicks, you’ll have to turn away clients willing to spend $300, $500, or $800 in advertising campaigns every month.
Our management fee is more competitive, too. We take 20%, 15%, or 10% of the wholesale cost based on which tier you fit in. Here’s a breakdown of our tiers:
|Tier||Wholesale Cost||Management Fee|
|1||$300 - $950||20%|
|2||$1,000 - $2,950||15%|
Another important thing to notice is how much DashClicks is charging for call tracking, a service that allows the advertiser to track and listen to calls. While Vendasta is selling call tracking at $25/mo for 500 minutes, DashClicks sells the same service for $49/mo.
If you give their FAQ a read, you’ll see that DashClicks explicitly says that their digital advertising team will be “flying blind” if you don’t buy call tracking, which means you’ll have to factor in the additional cost for this service.
|Management Fee||10% - 20% of ad spend (included in the wholesale price)||$499/mo to $2,599/mo (charged on top of ad spend)|
Types of Campaigns
When it comes to digital advertising, you have to adapt your strategy to your goals. The more options you have at your disposal, the easier it is to find a solution that works for both your business and your clients.
While DashClicks offers only PPC and social media campaigns, Vendasta’s portfolio of advertising solutions is much more impressive. We have Search, Display, Social, YouTube, and LocalAds campaigns. The latter is a proprietary advertising technology that combines location data with both online and offline behaviors to serve ads more efficiently. If you want to learn more about LocalAds, watch our webinar video:
|Dynamic Auto Ads|
When you choose a company with limited options like DashClicks, you might end up having to adapt your strategy to their services when it should be the opposite way around. At Vendasta, we’re very strategy-focused to make sure we’ll choose the best solutions for achieving your goals.
While Vendasta has very competitive digital advertising solutions, that’s not all we’re about. Our extensive list of white-labelled managed services also includes social media management, reputation management, website creation, and much more.
You can think of us as a one-stop shop for all things digital marketing. DashClicks is just not there; they don’t offer must-have services like reputation management. In fact, in this video they tell their clients interested in reputation management to use UpWork, a freelancing platform.
“Your job is just to vet them, interview them, and hire someone that you believe can do the work for you” – DashClicks
Sounds like a lot of work. We know that you’re too busy to hire freelancers and hope they’ll do a fantastic job. With Vendasta, you can trust our team of experts in reputation management and worry only about selling.
Snapshot Reports vs. InstaReports
DashClicks offers a prospecting tool called InstaReports, taking inspiration from Vendasta’s own tested and award-winning Snapshot Report. Although they both cover similar metrics, we’re backed by over five years of accumulated data, along with seamless integration into our trusted sales management platform.
With over two million SMBs and over 500,000 Snapshot Reports created, our system has accumulated a wealth of data. This gives you the confidence to trust that you’re providing your prospects with the most accurate insights possible, no matter what industry you’re targeting.
We’ve also designed our Snapshot Report to integrate seamlessly with our Sales & Success Center. With email campaigns and dynamic grade components, your team can easily get this report into your prospects’ hands. You’ll also be able to easily manage all incoming leads with our hot lead notification feature, saving both you and your team valuable prospecting time.
Our subscription tiers are focused on allowing you to grow at your own pace. Unlike DashClicks, which limit the number of reports you can create per tier, we remove that restriction and allow you to create as many as you’d like. This allows you to focus on growing your business without the need to upgrade.
We also ensure that we have a solution for each grade. While DashClicks provides a grade on a business’s reputation, they leave it up to you to find a solution for your clients. To take that work off your plate, we offer a team of experts in reputation management, giving you more time to focus on selling.
When another business feels the need to use your own tools to find inspiration, you know you have something that works. With our Snapshot Report, you can be confident that your sales team is prospecting with a proven tool, backed by years of data.
|Snapshot Report vs InstaReports|
|Data Provider Accuracy|
|Average Review Score|
|Social Presence||Facebook, Twitter, Instagram||Facebook, Instagram|
|Website Performance||Google Page Speed Insights||Google Page Speed Insights|
|Desktop Load Speed|
|Homepage Content Review|
|Organic Keyword Performance|
|Organic Keyword Ranking|
|Digital Advertising||Google & Facebook||Google & Facebook|
|Google Recommended Keywords|
|Google Campaign Performance|
|Dynamic Grade Components|
|Hot Lead Notifications|
Professionalism and Expertise
At Vendasta, we believe that it’s important to maintain a certain level of professionalism in everything we do. Every time that we talk to our customers we strive to set realistic expectations and craft a unique strategy that works for them. We know how to do it because we’ve accumulated a lot of experience over the past 10 years.
We caution you against doing business with companies that sell promises like “make $10k per month with LinkedIn”. Compare this DashClick video with our video for Conquer Local, our annual conference:
Which company would you trust your clients with? If you value professionalism and expertise, Vendasta is the way to go.
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