{"id":6079,"date":"2023-05-30T19:56:58","date_gmt":"2023-05-30T19:56:58","guid":{"rendered":"https:\/\/www.vendasta.com\/content-library\/?p=6079"},"modified":"2026-01-27T04:17:56","modified_gmt":"2026-01-27T04:17:56","slug":"guy-tasaka-on-the-future-of-media","status":"publish","type":"post","link":"https:\/\/www.vendasta.com\/content-library\/events-webinars\/guy-tasaka-on-the-future-of-media\/","title":{"rendered":"Guy Tasaka on the future of media"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;20f05c5a-4be0-4d84-93dd-117613cb3bae&#8221; use_background_color_gradient=&#8221;on&#8221; background_color_gradient_direction=&#8221;75deg&#8221; background_color_gradient_stops=&#8221;gcid-secondary-color 0%|#6c2eb9 100%&#8221; background_image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/07\/Mask-group-scaled.webp&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{%22gcid-secondary-color%22:%91%22background_color%22,%22background_color_gradient_stops%22%93}&#8221; background_image_alt=&#8221;purple and blue gradient&#8221; background_image_title=&#8221;Mask group&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;6fd342a4-248d-4a4a-ad13-87e277fe71dd&#8221; global_module=&#8221;9135&#8243; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; link_font=&#8221;|700|||||||&#8221; global_colors_info=&#8221;{%22gcid-primary-color%22:%91%22link_text_color%22%93,%22gcid-7e62c576-776c-4406-9d05-da7860f87ee0%22:%91%22link_text_color__hover%22%93}&#8221; link_text_color__hover=&#8221;#ffffff&#8221;]<\/p>\n<p><a href=\"\/content-library\/\" class=\"back-link\">Back to Content Library<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;58579961-e5db-4c36-9f84-ab61c2377416&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#FFFFFF&#8221; header_text_color=&#8221;#F5F5F5&#8243; header_font_size=&#8221;28px&#8221; header_font_size_tablet=&#8221;22px&#8221; header_font_size_phone=&#8221;22px&#8221; header_font_size_last_edited=&#8221;on|desktop&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_77 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.vendasta.com\/content-library\/events-webinars\/guy-tasaka-on-the-future-of-media\/#Cultivating_success_in_the_digital_era_the_9010_rule_for_media_companies\" >Cultivating success in the digital era: the 90\/10 rule for media companies<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.vendasta.com\/content-library\/events-webinars\/guy-tasaka-on-the-future-of-media\/#In_this_webinar_you_will\" >In this webinar, you will:<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.vendasta.com\/content-library\/events-webinars\/guy-tasaka-on-the-future-of-media\/#Panelists\" >Panelists<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.vendasta.com\/content-library\/events-webinars\/guy-tasaka-on-the-future-of-media\/#Accelerate_your_digital_transformation_with_Vendasta_today\" >Accelerate your digital transformation with Vendasta today!<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"Cultivating_success_in_the_digital_era_the_9010_rule_for_media_companies\"><\/span>Cultivating success in the digital era: the 90\/10 rule for media companies<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;f7eb8564-d4cd-4dec-94c0-a0034d188350&#8243; global_module=&#8221;9150&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{%22gcid-primary-color%22:%91%22text_text_color%22,%22text_text_color%22%93,%22gcid-7e62c576-776c-4406-9d05-da7860f87ee0%22:%91%22link_text_color__hover%22%93}&#8221; link_text_color__hover_enabled=&#8221;on|hover&#8221; link_text_color__hover=&#8221;#ffffff&#8221;]<\/p>\n<p><a href=\"\/content-library\/events-webinars\">Webinar<\/a><\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;gcid-7e62c576-776c-4406-9d05-da7860f87ee0&#8243; custom_margin=&#8221;||30px||false|false&#8221; animation_direction=&#8221;bottom&#8221; global_colors_info=&#8221;{%22gcid-7e62c576-776c-4406-9d05-da7860f87ee0%22:%91%22text_text_color%22%93}&#8221;]<\/p>\n<p>Unlock the secrets to revitalizing the media industry with renowned media entrepreneur, Guy Tasaka. Guy explores the crucial role of culture in driving success and how embracing the right values can lead to growth and innovation for publishers and broadcasters.<\/p>\n<p>[\/et_pb_text][et_pb_code raw_content_last_edited=&#8221;off|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div class=\"wistia_responsive_padding\" style=\"padding:56.25% 0 0 0;position:relative;\">\n<div class=\"wistia_responsive_wrapper\" style=\"height:100%;left:0;position:absolute;top:0;width:100%;\"><!-- [et_pb_line_break_holder] -->  <iframe width=\"100%\" height=\"100%\" allow=\"autoplay autoplay; encrypted-media; gyroscope;\"src=\"https:\/\/fast.wistia.com\/embed\/medias\/igh1sgsso5\" class=\"lazyloaded\"><\/iframe><!-- [et_pb_line_break_holder] -->  <\/div>\n<\/div>\n<p>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;8b6a0d83-8ba7-4f79-8755-d2462f949971&#8243; background_color=&#8221;#FFFFFF&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;58579961-e5db-4c36-9f84-ab61c2377416&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;e29de607-cd85-4245-a7fb-3fb97dc52a3d&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><span class=\"ez-toc-section\" id=\"In_this_webinar_you_will\"><\/span>In this webinar, you will:<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_4,1_4,1_4,1_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;894bf114-c3d5-478a-a810-97965cd1d5b7&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/07\/Understand-the-three-key-phases.webp&#8221; alt=&#8221;Understand-the-three-key-phases&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;54e94c82-893e-4287-af8f-09e85ad6b4f2&#8243; animation=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; image_alt=&#8221;Understand-the-three-key-phases&#8221;]<\/p>\n<p>Understand the three key phases of the media industry and their profound impact on the business models of news organizations.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/07\/Explore-how-cultivating-a-cultur.webp&#8221; alt=&#8221;Explore-how-cultivating-a-cultur&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;54e94c82-893e-4287-af8f-09e85ad6b4f2&#8243; animation=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; image_alt=&#8221;Explore-how-cultivating-a-cultur&#8221;]<\/p>\n<p>Explore how cultivating a culture that prioritizes innovation and adaptability will contribute to 90% of future business success.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/07\/Uncover-practical-strategies-for.webp&#8221; alt=&#8221;Uncover-practical-strategies-for&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;54e94c82-893e-4287-af8f-09e85ad6b4f2&#8243; animation=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; image_alt=&#8221;Uncover-practical-strategies-for&#8221;]Uncover practical strategies for pivoting swiftly, embracing change, and aligning with customer-centric approaches.[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/07\/Gain-insights-into-forging-strat.webp&#8221; alt=&#8221;Gain-insights-into-forging-strat&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;54e94c82-893e-4287-af8f-09e85ad6b4f2&#8243; animation=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; image_alt=&#8221;Gain-insights-into-forging-strat&#8221;]Gain insights into forging strategic partnerships and deploying digital services rapidly for sustained growth.[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;8b6a0d83-8ba7-4f79-8755-d2462f949971&#8243; background_color=&#8221;#F5F5F5&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;58579961-e5db-4c36-9f84-ab61c2377416&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_2_text_align=&#8221;center&#8221; header_2_font_size_phone=&#8221;28px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Panelists\"><\/span>Panelists<br \/>\n<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;894bf114-c3d5-478a-a810-97965cd1d5b7&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;Guy Tasaka&#8221; image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/07\/Guy-Tasaka-headshot-180&#215;180-1.pn_.webp&#8221; alt=&#8221;Guy-Tasaka-headshot-180&#215;180-1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;552ebb6c-cc0d-42c3-bfbf-212c678ce630&#8243; animation=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; image_alt=&#8221;Guy-Tasaka-headshot-180&#215;180-1&#8243;]<\/p>\n<div class=\"et_pb_module et_pb_blurb et_pb_blurb_4 et_pb_text_align_left et_pb_text_align_center-phone et_pb_blurb_position_left et_pb_bg_layout_light et_pb_blurb_position_left_tablet et_pb_blurb_position_top_phone lazyloaded\">\n<div class=\"et_pb_blurb_content\">\n<div class=\"et_pb_blurb_container\">\n<div class=\"et_pb_blurb_description\">\n<p>Managing Partner at Tasaka Digital<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<div class=\"et_pb_module et_pb_blurb et_pb_blurb_5 et_pb_text_align_left et_pb_text_align_center-phone et_pb_blurb_position_left et_pb_bg_layout_light et_pb_blurb_position_left_tablet et_pb_blurb_position_top_phone nitro-offscreen\">\n<div class=\"et_pb_blurb_content\">\n<div class=\"et_pb_main_blurb_image\"><\/div>\n<\/div>\n<\/div>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;Vishal Teckchandani&#8221; image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/07\/Vishal_Headshot.webp&#8221; alt=&#8221;Vishal_Headshot&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;552ebb6c-cc0d-42c3-bfbf-212c678ce630&#8243; animation=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; image_alt=&#8221;Vishal Headshot&#8221; title_text=&#8221;Vishal Headshot&#8221; image_title=&#8221;Vishal Headshot&#8221;]<\/p>\n<p><span>Senior Content Editor, Vendasta Technologies<\/span><\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;ba76a396-b757-4901-83f1-b92068ec9a91&#8243; custom_padding=&#8221;80px||80px||false|false&#8221; custom_padding_tablet=&#8221;50px||50px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;2_3,1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;3facb17a-daf0-4124-adf6-7073bc653a56&#8243; custom_padding=&#8221;30px|30px|30px|30px|true|true&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;2c34025e-4917-46ed-9ea2-38a0b12cd528&#8243; header_2_font=&#8221;|700|||||||&#8221; header_2_text_align_tablet=&#8221;center&#8221; header_2_text_align_phone=&#8221;center&#8221; header_2_text_align_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Accelerate_your_digital_transformation_with_Vendasta_today\"><\/span>Accelerate your digital transformation with Vendasta today!<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; 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custom_padding=&#8221;16px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><a class=\"back-link\" href=\"\/content-library\/\">Back to Content Library<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Back to Content LibraryCultivating success in the digital era: the 90\/10 rule for media companiesWebinar Unlock the secrets to revitalizing the media industry with renowned media entrepreneur, Guy Tasaka. Guy explores the crucial role of culture in driving success and how embracing the right values can lead to growth and innovation for publishers and broadcasters.In [&hellip;]<\/p>\n","protected":false},"author":30,"featured_media":23391319,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[2],"tags":[],"products":[],"class_list":["post-6079","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events-webinars"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.4 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Guy Tasaka on the future of media | on-demand Vendasta webinar<\/title>\n<meta name=\"description\" content=\"Join media entrepreneur Guy Tasaka as he delves into the pivotal role of culture 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