{"id":5633,"date":"2017-09-01T06:44:11","date_gmt":"2017-09-01T06:44:11","guid":{"rendered":"https:\/\/www.vendasta.com\/content-library\/?p=5633"},"modified":"2025-11-04T14:43:31","modified_gmt":"2025-11-04T14:43:31","slug":"email-templates-reheat-re-engage-old-leads","status":"publish","type":"post","link":"https:\/\/www.vendasta.com\/content-library\/tools\/email-templates-reheat-re-engage-old-leads\/","title":{"rendered":"Email Templates to Reheat &#038; Re-engage Old Leads"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;17b9d586-b787-46b8-bd80-2357935639e9&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;2c2a662c-ff32-4350-a46f-e6424d175d31&#8243; global_module=&#8221;4827&#8243; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/01\/vendasta-logo-white.webp&#8221; alt=&#8221;vendasta&#8221; title_text=&#8221;vendasta-logo-white&#8221; url=&#8221;\/&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;88a2f243-040f-4612-bbf0-0f70034d3012&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;894bf114-c3d5-478a-a810-97965cd1d5b7&#8243; custom_padding_tablet=&#8221;||0px||false|false&#8221; custom_padding_phone=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;0838d187-f96f-4659-a434-015ead2e97ef&#8221; header_text_color=&#8221;gcid-7e62c576-776c-4406-9d05-da7860f87ee0&#8243; global_colors_info=&#8221;{%22gcid-7e62c576-776c-4406-9d05-da7860f87ee0%22:%91%22header_text_color%22%93}&#8221;]<\/p>\n<h1>Email templates to reheat &#038; re-engage old leads<\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;f7eb8564-d4cd-4dec-94c0-a0034d188350&#8243; global_module=&#8221;9453&#8243; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{%22gcid-primary-color%22:%91%22text_text_color%22,%22text_text_color%22%93,%22gcid-7e62c576-776c-4406-9d05-da7860f87ee0%22:%91%22link_text_color__hover%22%93}&#8221; link_text_color__hover=&#8221;#ffffff&#8221;]<\/p>\n<p><a href=\"\/content-library\/category\/tools\/\">Tools<\/a><\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;gcid-7e62c576-776c-4406-9d05-da7860f87ee0&#8243; animation_direction=&#8221;bottom&#8221; global_colors_info=&#8221;{%22gcid-7e62c576-776c-4406-9d05-da7860f87ee0%22:%91%22text_text_color%22%93}&#8221;]Just because leads are old doesn\u2019t mean they\u2019re dead! With the right re-engagement campaign, you can fire up the sales pipeline and warm those cold leads back to life, and convert them into paying customers. These templates are the perfect start to rekindling that special sales prospect flame.[\/et_pb_text][et_pb_image src=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/07\/re-engage-old-leads.webp&#8221; alt=&#8221;re-engage old leads&#8221; title_text=&#8221;re-engage old leads&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;300px&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; module_id=&#8221;form&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#071c2a&#8221; custom_padding=&#8221;40px|40px|40px|40px|true|true&#8221; custom_padding_tablet=&#8221;50px||50px||true|true&#8221; custom_padding_phone=&#8221;40px|30px|40px|30px|true|true&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_code _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]\n<div id=\"content-download-form\">\n    <h2 class=\"form-header\">Download your copy<\/h2>\n\t<!--PROD: Content Download Form -->\n\t<script\n        id=\"__custom_form_widget\" src=\"https:\/\/www.cdnstyles.com\/static\/custom_form_widget\/v1\/custom_form.widget.js\"\n        data=\"eyJiYWNrZ3JvdW5kQ29sb3IiOiIjZmZmZmZmIiwiYmFzZVVSTCI6Imh0dHBzOi8vZm9ybXMtcHJvZC5hcGlnYXRld2F5LmNvIiwiYm9yZGVyQ29sb3IiOiIjMDAwMDAwIiwiYm9yZGVyUmFkaXVzIjoiNXB4IiwiYm9yZGVyU3R5bGUiOiJzb2xpZCIsImJvcmRlcldpZHRoIjoiMXB4IiwiZm9ybUlkIjoiRm9ybUNvbmZpZ0lELWM1MTE5OGY4LWE1MjQtNGIwYy1hYWRkLTdkZjA5ZDA5YzkzYSIsInBhZGRpbmciOiIyMHB4IiwicHJpbWFyeUNvbG9yIjoiIzNmOWI2MyIsInByaW1hcnlGb250Q29sb3IiOiIjMDAwMDAwIiwid2lkdGgiOiIxMDAlIn0=\"\n    ><\/script>\n    <div style=\"display: flex; align-items: center; padding: 0px 20px;\">\n        <p style=\"font-size: 12px; color:#fff; text-align: left;\">By filling out this form you agree to receive regular updates from Vendasta and get instant access to free marketing material. You can unsubscribe at any time. See our <a href=\"\/privacy\/\" style=\"color:#3f9b63\">Privacy Policy<\/a>.<\/p>\n    <\/div>\n<\/div>\n<script>\ndocument.addEventListener('DOMContentLoaded', function() {\n  setTimeout(function() {\n    const currentPage = window.location.href;\n    const formField = document.querySelector('input[name=\"FieldID-a5b1e46c-9e61-4868-ba2f-6876fbfdd864\"]');\n\n    if (formField) {\n      formField.value = currentPage;\n    }\n  }, 1000); \/\/ wait 1 second for async-loaded forms\n});\n<\/script>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; specialty=&#8221;on&#8221; padding_top_1=&#8221;0px&#8221; padding_top_2=&#8221;0px&#8221; padding_bottom_1=&#8221;0px&#8221; padding_bottom_2=&#8221;0px&#8221; padding_top_bottom_link_1=&#8221;true&#8221; padding_top_bottom_link_2=&#8221;true&#8221; padding_left_right_link_1=&#8221;false&#8221; padding_left_right_link_2=&#8221;false&#8221; custom_css_main_1=&#8221;margin-bottom:0px !important;&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;45245cb3-5205-40d0-815a-46985e7bbdb8&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>What\u2019s inside?<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;|||30px|false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<ul>\n<li>The email templates that generated $42K ARR for Vendasta from old leads<\/li>\n<li>Fill-in-the-blank style templates to build your own re-engagement campaign<\/li>\n<li>Statistics on our re-engagement emails, like a 30% open rate, and 11% click-through<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; link_font=&#8221;|700|||||||&#8221; custom_margin=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><a href=\"\/content-library\/\" class=\"back-link\">Back to Content Library<\/a><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; specialty_columns=&#8221;2&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][\/et_pb_column][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;ba76a396-b757-4901-83f1-b92068ec9a91&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;2_3,1_3&#8243; custom_padding_last_edited=&#8221;off|desktop&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;3facb17a-daf0-4124-adf6-7073bc653a56&#8243; custom_padding=&#8221;30px|30px|30px|30px|true|true&#8221; custom_padding_tablet=&#8221;|40px||40px|true|true&#8221; custom_padding_phone=&#8221;||||true|true&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;2c34025e-4917-46ed-9ea2-38a0b12cd528&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Convert old leads into paying customers<\/h3>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_button button_url=&#8221;#form&#8221; button_text=&#8221;Get my templates&#8221; button_alignment=&#8221;center&#8221; button_alignment_tablet=&#8221;center&#8221; button_alignment_phone=&#8221;center&#8221; button_alignment_last_edited=&#8221;off|desktop&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Email templates to reheat &#038; re-engage old leadsTools Just because leads are old doesn\u2019t mean they\u2019re dead! With the right re-engagement campaign, you can fire up the sales pipeline and warm those cold leads back to life, and convert them into paying customers. These templates are the perfect start to rekindling that special sales prospect [&hellip;]<\/p>\n","protected":false},"author":30,"featured_media":5635,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[6],"tags":[17,19],"products":[],"class_list":["post-5633","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tools","tag-agencies","tag-media"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.8 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Email Templates to Re-engage Old Leads [Download] | Vendasta<\/title>\n<meta name=\"description\" content=\"With the right re-engagement campaign, you can convert cold leads into paying customers. Download these templates to get started.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.vendasta.com\/content-library\/tools\/email-templates-reheat-re-engage-old-leads\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Email Templates to Reheat &amp; Re-engage Old Leads\" \/>\n<meta property=\"og:description\" content=\"With the right re-engagement campaign, you can convert cold leads into paying customers. 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Download these templates to get started.\" \/>\n<meta name=\"twitter:creator\" content=\"@vendasta\" \/>\n<meta name=\"twitter:site\" content=\"@vendasta\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"hdsdev\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/tools\\\/email-templates-reheat-re-engage-old-leads\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/tools\\\/email-templates-reheat-re-engage-old-leads\\\/\"},\"author\":{\"name\":\"hdsdev\",\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/#\\\/schema\\\/person\\\/b6f3282a2cb0c419474b6e016cbff2f5\"},\"headline\":\"Email Templates to Reheat &#038; Re-engage Old Leads\",\"datePublished\":\"2017-09-01T06:44:11+00:00\",\"dateModified\":\"2025-11-04T14:43:31+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/tools\\\/email-templates-reheat-re-engage-old-leads\\\/\"},\"wordCount\":846,\"publisher\":{\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/tools\\\/email-templates-reheat-re-engage-old-leads\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2025\\\/07\\\/email-templates-reheat-re-engage-old-leads.webp\",\"keywords\":[\"Agencies\",\"Media\"],\"articleSection\":[\"Tools\"],\"inLanguage\":\"en-US\"},{\"@type\":[\"WebPage\",\"ItemPage\"],\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/tools\\\/email-templates-reheat-re-engage-old-leads\\\/\",\"url\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/tools\\\/email-templates-reheat-re-engage-old-leads\\\/\",\"name\":\"Email Templates to Re-engage Old Leads [Download] | Vendasta\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/tools\\\/email-templates-reheat-re-engage-old-leads\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/tools\\\/email-templates-reheat-re-engage-old-leads\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2025\\\/07\\\/email-templates-reheat-re-engage-old-leads.webp\",\"datePublished\":\"2017-09-01T06:44:11+00:00\",\"dateModified\":\"2025-11-04T14:43:31+00:00\",\"description\":\"With the right re-engagement campaign, you can convert cold leads into paying customers. 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