{"id":23410508,"date":"2026-10-06T15:54:02","date_gmt":"2026-10-06T15:54:02","guid":{"rendered":"https:\/\/www.vendasta.com\/content-library\/?p=23410508"},"modified":"2026-10-06T15:54:09","modified_gmt":"2026-10-06T15:54:09","slug":"beyond-the-black-box","status":"publish","type":"post","link":"https:\/\/www.vendasta.com\/content-library\/events-webinars\/beyond-the-black-box\/","title":{"rendered":"Beyond the Black Box: How to scale ad revenue with greater transparency"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|tablet&#8221; module_id=&#8221;hero-sec&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;ba76a396-b757-4901-83f1-b92068ec9a91&#8243; background_color=&#8221;#072337&#8243; background_image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/09\/1920&#215;1080-LP-bg_Training-Tuesdays_get-started-with-Vendasta.jpg&#8221; custom_padding_tablet=&#8221;0px||50px||false|false&#8221; custom_padding_phone=&#8221;0px||50px||false|false&#8221; locked=&#8221;off&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; background_image_alt=&#8221;Colorful abstract gradient background with smooth transitions.&#8221; background_image_title=&#8221;1920&#215;1080-LP-bg_Training-Tuesdays_get-started-with-Vendasta&#8221;][et_pb_row disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;BREADCRUMB &#8211; do not disable or else talk to Jill&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;6fd342a4-248d-4a4a-ad13-87e277fe71dd&#8221; global_module=&#8221;9135&#8243; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text disabled_on=&#8221;on|on|on&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; link_font=&#8221;|700|||||||&#8221; disabled=&#8221;on&#8221; global_colors_info=&#8221;{%22gcid-primary-color%22:%91%22link_text_color%22%93,%22gcid-7e62c576-776c-4406-9d05-da7860f87ee0%22:%91%22link_text_color__hover%22%93}&#8221; link_text_color__hover=&#8221;#ffffff&#8221;]<\/p>\n<p><a href=\"\/content-library\/\" class=\"back-link\">Back to Content Library<\/a><\/p>\n<p>[\/et_pb_text][et_pb_code disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Code&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_code][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;e781c4da-aad9-4095-b05a-37b92a64ef5a&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;6cb0f0a2-fe3b-4641-9656-51d6e28c3ac7&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1>Beyond the Black Box: How to scale ad revenue with greater transparency<\/h1>\n<p><span style=\"font-weight: 400;\">Join AdCellerant and Vendasta for a live session on scaling ad management for partners running real budgets.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_code admin_label=&#8221;Code&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div id=\"sequel_root\"><\/div>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><script src=\"https:\/\/prod-assets.sequelvideo.com\/uploads\/toolkit\/sequel.js\"><\/script><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><script><!-- [et_pb_line_break_holder] -->  document.addEventListener(\"DOMContentLoaded\", (event) => {<!-- [et_pb_line_break_holder] -->    Sequel.renderEvent({<!-- [et_pb_line_break_holder] -->      eventId: \"97254689-7988-4a0b-a0d6-851919363726\"<!-- [et_pb_line_break_holder] -->    });<!-- [et_pb_line_break_holder] -->  });<!-- [et_pb_line_break_holder] --><\/script>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; module_id=&#8221;register-now-section&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;8b6a0d83-8ba7-4f79-8755-d2462f949971&#8243; background_enable_color=&#8221;off&#8221; custom_padding=&#8221;80px||80px|0px|true|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; make_equal=&#8221;on&#8221; module_id=&#8221;register-now-section&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;e781c4da-aad9-4095-b05a-37b92a64ef5a&#8221; custom_padding=&#8221;21px||0px||false|false&#8221; custom_css_main_element=&#8221;align-items: center;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;16px|40px|30px|40px|false|true&#8221; custom_css_main_element=&#8221;margin-right: 4.5%!important;&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_width_all=&#8221;1px&#8221; border_color_all=&#8221;#c1c1c1&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;About&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_line_height=&#8221;0.25em&#8221; header_line_height=&#8221;0.5em&#8221; header_2_text_color=&#8221;#555555&#8243; custom_margin=&#8221;||0px||false|false&#8221; custom_padding=&#8221;20px||||false|false&#8221; border_width_bottom=&#8221;1px&#8221; border_color_bottom=&#8221;#3F9B63&#8243; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>About<\/h2>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;Title&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_line_height=&#8221;0.5em&#8221; header_2_text_color=&#8221;#666666&#8243; header_2_line_height=&#8221;0.5em&#8221; header_3_text_color=&#8221;#666666&#8243; header_3_font_size=&#8221;21px&#8221; custom_margin=&#8221;||30px||false|false&#8221; custom_padding=&#8221;30px||||false|false&#8221; header_3_font_size_tablet=&#8221;18px&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Beyond the Black Box: How to scale ad revenue with greater transparency<\/h3>\n<p>[\/et_pb_text][et_pb_blurb admin_label=&#8221;Date\/Time&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_text_color=&#8221;#666666&#8243; header_font_size=&#8221;21px&#8221; body_font=&#8221;|700|||||||&#8221; body_text_color=&#8221;gcid-primary-color&#8221; body_link_text_color=&#8221;#3f9b63&#8243; custom_margin=&#8221;-16px|||||&#8221; custom_padding=&#8221;||||false|false&#8221; global_colors_info=&#8221;{%22gcid-primary-color%22:%91%22body_text_color%22%93}&#8221;]Wednesday, October 21, 2026 | 12pm ET<br \/>\n[\/et_pb_blurb][et_pb_blurb _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_text_color=&#8221;#666666&#8243; header_font_size=&#8221;21px&#8221; body_text_color=&#8221;#666666&#8243; body_link_text_color=&#8221;#3f9b63&#8243; custom_margin=&#8221;-16px|||||&#8221; custom_padding=&#8221;||3px||false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p>As client ad budgets grow, so do expectations around transparency, performance, and accountability. In this session, AdCellerant and Vendasta will show you how to build an ad offering designed to scale with larger budgets. George Leith and Anthony Gallace will unpack what true line-item transparency looks like, walk through a real programmatic campaign success story, and show how the right technology and partnership can help agencies confidently pursue\u2014and retain\u2014larger advertising opportunities.<\/p>\n<p>[\/et_pb_blurb][et_pb_button button_url=&#8221;#hero-sec&#8221; button_text=&#8221;Register now&#8221; button_alignment=&#8221;left&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;25px||||false|false&#8221; custom_margin_tablet=&#8221;25px|||40px|false|false&#8221; custom_margin_phone=&#8221;25px|||40px|false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;||||false|false&#8221; custom_padding_tablet=&#8221;|||40px|false|false&#8221; custom_padding_phone=&#8221;|||40px|false|false&#8221; custom_padding_last_edited=&#8221;on|desktop&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; button_bg_color__hover_enabled=&#8221;on|hover&#8221; button_text_color__hover_enabled=&#8221;on|hover&#8221; button_text_color__hover=&#8221;#FFFFFF&#8221; button_bg_color__hover=&#8221;#2e7655&#8243; button_bg_enable_color__hover=&#8221;on&#8221;][\/et_pb_button][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; custom_padding=&#8221;|40px||40px|false|true&#8221; border_color_all=&#8221;#c1c1c1&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Key Benefits&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#072337&#8243; header_2_text_color=&#8221;#555555&#8243; header_3_text_color=&#8221;#555555&#8243; custom_margin=&#8221;||||false|false&#8221; custom_padding=&#8221;||||false|false&#8221; header_2_font_size_phone=&#8221;28px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>What you\u2019ll learn:<\/h2>\n<p>[\/et_pb_text][et_pb_blurb image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2026\/10\/learn-win-bigger.png&#8221; alt=&#8221;handshake icon&#8221; icon_placement=&#8221;left&#8221; image_icon_width=&#8221;50px&#8221; content_max_width=&#8221;100%&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Blurb&#8221; module_class=&#8221;cust-blurb&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_text_color=&#8221;#666666&#8243; body_text_color=&#8221;#666666&#8243; custom_padding=&#8221;||||false|false&#8221; animation=&#8221;off&#8221; custom_css_blurb_content=&#8221;vertical-align: middle;||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; title_text=&#8221;learn-win-bigger&#8221; image_title=&#8221;learn-win-bigger&#8221;]<\/p>\n<p><b>Win bigger opportunities:<\/b><span style=\"font-weight: 400;\"> Learn what higher-spend advertisers expect from their agency and advertising partners.<\/span><\/p>\n<p>[\/et_pb_blurb][et_pb_blurb image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2026\/10\/learn-beyond-black-box.png&#8221; alt=&#8221;growth icon&#8221; icon_placement=&#8221;left&#8221; image_icon_width=&#8221;50px&#8221; content_max_width=&#8221;100%&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Blurb&#8221; module_class=&#8221;cust-blurb&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_text_color=&#8221;#666666&#8243; body_text_color=&#8221;#666666&#8243; custom_padding=&#8221;||||false|false&#8221; animation=&#8221;off&#8221; custom_css_blurb_content=&#8221;vertical-align: middle;||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; title_text=&#8221;learn-beyond-black-box&#8221; image_title=&#8221;learn-beyond-black-box&#8221;]<\/p>\n<p><b>Move beyond the black box:<\/b><span style=\"font-weight: 400;\"> See how greater visibility into campaign execution and spend can strengthen client conversations.<\/span><\/p>\n<p>[\/et_pb_blurb][et_pb_blurb image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2026\/10\/learn-see-in-action.png&#8221; alt=&#8221;Two decorative sparkles on a light background.&#8221; icon_placement=&#8221;left&#8221; image_icon_width=&#8221;50px&#8221; content_max_width=&#8221;100%&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Blurb&#8221; module_class=&#8221;cust-blurb&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_text_color=&#8221;#666666&#8243; body_text_color=&#8221;#666666&#8243; custom_padding=&#8221;||||false|false&#8221; animation=&#8221;off&#8221; custom_css_blurb_content=&#8221;vertical-align: middle;||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; title_text=&#8221;learn-see-in-action&#8221; image_title=&#8221;learn-see-in-action&#8221;]<\/p>\n<p><b>See it in action:<\/b><span style=\"font-weight: 400;\"> Walk through a real programmatic campaign and the strategy behind the results.<\/span><\/p>\n<p>[\/et_pb_blurb][et_pb_blurb image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2026\/10\/learn-scale-simply.png&#8221; alt=&#8221;growth icon&#8221; icon_placement=&#8221;left&#8221; image_icon_width=&#8221;50px&#8221; content_max_width=&#8221;100%&#8221; disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;Blurb&#8221; module_class=&#8221;cust-blurb&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_text_color=&#8221;#666666&#8243; body_text_color=&#8221;#666666&#8243; custom_padding=&#8221;||||false|false&#8221; animation=&#8221;off&#8221; custom_css_blurb_content=&#8221;vertical-align: middle;||&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; title_text=&#8221;learn-scale-simply&#8221; image_title=&#8221;learn-scale-simply&#8221;]<\/p>\n<p><b>Scale without adding complexity:<\/b><span style=\"font-weight: 400;\"> See how AdCellerant + Vendasta can help expand your advertising capabilities while supporting your existing team.<\/span><\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;cbfa0891-e7e2-4775-bc6a-82654f1c4e50&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Key Benefits&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#072337&#8243; header_2_text_color=&#8221;#555555&#8243; header_3_text_color=&#8221;#555555&#8243; text_orientation=&#8221;center&#8221; custom_margin=&#8221;||14px||false|false&#8221; header_2_font_size_phone=&#8221;28px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Why attend?<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;14px|||||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2026\/09\/why-see-proof.png&#8221; alt=&#8221;Person with upward arrow symbolizes growth or progress.&#8221; title_text=&#8221;why-see-proof&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;64px&#8221; width_tablet=&#8221;64px&#8221; width_phone=&#8221;64px&#8221; width_last_edited=&#8221;off|desktop&#8221; max_width=&#8221;100px&#8221; custom_margin=&#8221;||23px|||&#8221; global_colors_info=&#8221;{}&#8221; image_title=&#8221;why-see-proof&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><b>See proof, not promises<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Hear a real programmatic client win and the strategy behind it, not just a feature walkthrough<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2026\/10\/why-hear-from-team.png&#8221; alt=&#8221;data insights icon&#8221; title_text=&#8221;why-hear-from-team&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;64px&#8221; width_tablet=&#8221;64px&#8221; width_phone=&#8221;64px&#8221; width_last_edited=&#8221;on|desktop&#8221; max_width=&#8221;100px&#8221; max_height=&#8221;100px&#8221; custom_margin=&#8221;||22px|||&#8221; global_colors_info=&#8221;{}&#8221; width__hover_enabled=&#8221;off|desktop&#8221; image_title=&#8221;why-hear-from-team&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;center&#8221; custom_padding=&#8221;||1px|||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><b>Hear from the team behind it<\/b><\/p>\n<p><span style=\"font-weight: 400;\">George Leith and Anthony Gallace lead AdCellerant&#8217;s strategic partnerships and partner growth, and will take your questions live<\/span><\/p>\n<p><b>\u00a0<\/b><\/p>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2026\/09\/why-time-it-right.png&#8221; alt=&#8221;Hand holding a dollar coin icon.&#8221; title_text=&#8221;why-time-it-right&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;64px&#8221; max_width=&#8221;100px&#8221; custom_margin=&#8221;||20px|||&#8221; global_colors_info=&#8221;{}&#8221; image_title=&#8221;why-time-it-right&#8221;][\/et_pb_image][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><b>Time it right<\/b><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Budgets are moving now. Get your ad offer positioned before Q4 and 2027 plans are locked in<\/span><\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Speakers&#8221; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#f5f5f5&#8243; custom_padding=&#8221;||60px|||&#8221; locked=&#8221;off&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;58579961-e5db-4c36-9f84-ab61c2377416&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_2_text_align=&#8221;center&#8221; header_2_font_size_phone=&#8221;28px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Presenters<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;894bf114-c3d5-478a-a810-97965cd1d5b7&#8243; max_width=&#8221;800px&#8221; max_width_tablet=&#8221;1200px&#8221; max_width_phone=&#8221;1200px&#8221; max_width_last_edited=&#8221;on|tablet&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;|210px||-115px||&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||||false|true&#8221; custom_padding_tablet=&#8221;||30px||false|true&#8221; custom_padding_phone=&#8221;||||false|true&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;Anthony Gallace&#8221; image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2026\/09\/anthony-gallace.png&#8221; alt=&#8221;Jehan Zouak&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;552ebb6c-cc0d-42c3-bfbf-212c678ce630&#8243; body_line_height=&#8221;1.5em&#8221; border_radii_image=&#8221;on|200px|200px|200px|200px&#8221; border_width_all_image=&#8221;4px&#8221; border_color_all_image=&#8221;#FFFFFF&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; title_text=&#8221;anthony-gallace&#8221; image_title=&#8221;anthony-gallace&#8221;]<\/p>\n<p style=\"text-align: center;\"><strong>Senior Director, Partner Growth, Adcellerant<\/strong><\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||||false|true&#8221; custom_padding_tablet=&#8221;||||false|true&#8221; custom_padding_phone=&#8221;||||false|true&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;George Leith&#8221; image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2026\/09\/george-leith.png&#8221; alt=&#8221;Jehan Zouak&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;552ebb6c-cc0d-42c3-bfbf-212c678ce630&#8243; body_line_height=&#8221;1.5em&#8221; width=&#8221;100%&#8221; border_radii_image=&#8221;on|200px|200px|200px|200px&#8221; border_width_all_image=&#8221;4px&#8221; border_color_all_image=&#8221;#FFFFFF&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; title_text=&#8221;george-leith&#8221; image_title=&#8221;george-leith&#8221;]<\/p>\n<p style=\"text-align: center;\"><strong>President, International Partnerships, AdCellerant<\/strong><\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;Speakers&#8221; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#f5f5f5&#8243; custom_padding=&#8221;||60px|||&#8221; locked=&#8221;off&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_3,2_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;58579961-e5db-4c36-9f84-ab61c2377416&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2026\/08\/Vendasta-Certified-Vendor-Badge-navy.png&#8221; title_text=&#8221;Vendasta Certified Vendor Badge &#8211; navy&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; image_title=&#8221;Vendasta Certified Vendor Badge &#8211; navy&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column type=&#8221;2_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_2_text_align=&#8221;center&#8221; header_2_font_size_phone=&#8221;28px&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 style=\"text-align: left;\">Connect with a Vendasta Certified Vendor Partner<\/h2>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_orientation=&#8221;center&#8221; custom_padding=&#8221;||1px|||&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: left;\"><span style=\"font-weight: 400;\">Ready to turn direct mail into a measurable growth channel? AdCellerant is part of an elite group of Vendasta Certified Vendor Partners who sell products and services that enhance the results that can be achieved with Vendasta&#8217;s AI customer acquisition and engagement platform. Add their offerings to build a stronger solution for your clients.<\/span><\/p>\n<p>[\/et_pb_text][et_pb_button button_url=&#8221;https:\/\/www.vendasta.com\/vendasta-ai-certified-partners\/&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Connect with a Certified Partner&#8221; button_alignment=&#8221;left&#8221; module_class=&#8221;min-with-auto&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#3f9b63&#8243; button_border_width=&#8221;0px&#8221; button_border_color=&#8221;RGBA(255,255,255,0)&#8221; button_border_radius=&#8221;4px&#8221; button_letter_spacing=&#8221;0px&#8221; button_use_icon=&#8221;off&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;12px|50px|12px|50px|true|true&#8221; custom_css_main_element=&#8221;text-transform: none!important;&#8221; custom_css_free_form=&#8221;.min-with-auto ||{|| min-width: max-content !important;||}||body #page-container .et_pb_section .et_pb_button_0.min-with-auto||{|| padding: 12px 50px !important;||}||body #page-container .et_pb_section .et_pb_button_0.min-with-auto:hover||{|| padding: 12px 50px !important;||}&#8221; global_colors_info=&#8221;{}&#8221; button_bg_color__hover_enabled=&#8221;on|hover&#8221; button_text_color__hover_enabled=&#8221;on|hover&#8221; button_text_color__hover=&#8221;#FFFFFF&#8221; button_bg_color__hover=&#8221;#2e7655&#8243; button_bg_enable_color__hover=&#8221;on&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.17.4&#8243; _module_preset=&#8221;default&#8221; background_enable_image=&#8221;off&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;3_4,1_4&#8243; make_equal=&#8221;on&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/09\/1920&#215;1080-LP-bg_Training-Tuesdays_get-started-with-Vendasta.jpg&#8221; custom_padding=&#8221;|30px||30px|false|true&#8221; custom_css_main_element=&#8221;align-items: center;&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221; background_image_alt=&#8221;Colorful abstract gradient background with smooth transitions.&#8221; background_image_title=&#8221;1920&#215;1080-LP-bg_Training-Tuesdays_get-started-with-Vendasta&#8221;][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;margin-bottom:0;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_2_text_color=&#8221;#FFFFFF&#8221; header_3_text_color=&#8221;#FFFFFF&#8221; custom_margin=&#8221;||0px||false|false&#8221; header_2_font_size_phone=&#8221;28px&#8221; header_3_text_align_tablet=&#8221;center&#8221; header_3_text_align_phone=&#8221;center&#8221; header_3_text_align_last_edited=&#8221;on|tablet&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>Ready to scale ad revenue with the right partner? Reserve your seat for October 21.<\/h3>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.16&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_button button_url=&#8221;#hero-sec&#8221; button_text=&#8221;Register now&#8221; button_alignment=&#8221;center&#8221; module_class=&#8221;min-with-auto&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_button=&#8221;on&#8221; button_text_color=&#8221;#FFFFFF&#8221; button_bg_color=&#8221;#3f9b63&#8243; button_border_width=&#8221;0px&#8221; button_border_color=&#8221;RGBA(255,255,255,0)&#8221; button_border_radius=&#8221;4px&#8221; button_letter_spacing=&#8221;0px&#8221; button_use_icon=&#8221;off&#8221; custom_margin=&#8221;0px||||false|false&#8221; custom_padding=&#8221;12px|50px|12px|50px|true|true&#8221; custom_css_main_element=&#8221;text-transform: none!important;&#8221; custom_css_free_form=&#8221;.min-with-auto ||{|| min-width: max-content !important;||}||body #page-container .et_pb_section .et_pb_button_0.min-with-auto||{|| padding: 12px 50px !important;||}||body #page-container .et_pb_section .et_pb_button_0.min-with-auto:hover||{|| padding: 12px 50px !important;||}&#8221; global_colors_info=&#8221;{}&#8221; button_bg_color__hover_enabled=&#8221;on|hover&#8221; button_text_color__hover_enabled=&#8221;on|hover&#8221; button_text_color__hover=&#8221;#FFFFFF&#8221; button_bg_color__hover=&#8221;#2e7655&#8243; button_bg_enable_color__hover=&#8221;on&#8221;][\/et_pb_button][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Back to Content LibraryBeyond the Black Box: How to scale ad revenue with greater transparency Join AdCellerant and Vendasta for a live session on scaling ad management for partners running real budgets.About Beyond the Black Box: How to scale ad revenue with greater transparencyWednesday, October 21, 2026 | 12pm ET As client ad budgets grow, [&hellip;]<\/p>\n","protected":false},"author":195,"featured_media":23410549,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[2],"tags":[],"products":[137],"silo":[143],"class_list":["post-23410508","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events-webinars","event_timing-upcoming","event_year-165","event_month-10-october","products-ai-employees"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.3 (Yoast SEO v28.3) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Live Webinar How to scale ad revenue | AdCellerant x Vendasta<\/title>\n<meta name=\"description\" content=\"See how AdCellerant helps partners manage serious ad spend with line-item transparency and real results. Join Vendasta on Oct 21 to learn what sets AdCellerant apart.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.vendasta.com\/content-library\/events-webinars\/beyond-the-black-box\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Beyond the Black Box: How to scale ad revenue with greater transparency\" \/>\n<meta property=\"og:description\" content=\"See how AdCellerant helps partners manage serious ad spend with line-item transparency and real results. Join Vendasta on Oct 21 to learn what sets AdCellerant apart.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.vendasta.com\/content-library\/events-webinars\/beyond-the-black-box\/\" \/>\n<meta property=\"og:site_name\" content=\"Content Library\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/vendasta\" \/>\n<meta property=\"article:published_time\" content=\"2026-10-06T15:54:02+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-10-06T15:54:09+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2026\/09\/1200x628-WordPress-Feature-Image__Oct21-ads.png\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"628\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"lpeters@support.websitepro.hosting\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@vendasta\" \/>\n<meta name=\"twitter:site\" content=\"@vendasta\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"lpeters@support.websitepro.hosting\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/events-webinars\\\/beyond-the-black-box\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/events-webinars\\\/beyond-the-black-box\\\/\"},\"author\":{\"name\":\"lpeters@support.websitepro.hosting\",\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/#\\\/schema\\\/person\\\/ddc453f6438ba1d550c65be9fef5c1de\"},\"headline\":\"Beyond the Black Box: How to scale ad revenue with greater transparency\",\"datePublished\":\"2026-10-06T15:54:02+00:00\",\"dateModified\":\"2026-10-06T15:54:09+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/events-webinars\\\/beyond-the-black-box\\\/\"},\"wordCount\":2832,\"publisher\":{\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/events-webinars\\\/beyond-the-black-box\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/09\\\/1200x628-WordPress-Feature-Image__Oct21-ads.png\",\"articleSection\":[\"Events &amp; Webinars\"],\"inLanguage\":\"en-US\"},{\"@type\":[\"WebPage\",\"ItemPage\"],\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/events-webinars\\\/beyond-the-black-box\\\/\",\"url\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/events-webinars\\\/beyond-the-black-box\\\/\",\"name\":\"Live Webinar How to scale ad revenue | AdCellerant x Vendasta\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/events-webinars\\\/beyond-the-black-box\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/events-webinars\\\/beyond-the-black-box\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/09\\\/1200x628-WordPress-Feature-Image__Oct21-ads.png\",\"datePublished\":\"2026-10-06T15:54:02+00:00\",\"dateModified\":\"2026-10-06T15:54:09+00:00\",\"description\":\"See how AdCellerant helps partners manage serious ad spend with line-item transparency and real results. Join Vendasta on Oct 21 to learn what sets AdCellerant apart.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/events-webinars\\\/beyond-the-black-box\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/events-webinars\\\/beyond-the-black-box\\\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/events-webinars\\\/beyond-the-black-box\\\/#primaryimage\",\"url\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/09\\\/1200x628-WordPress-Feature-Image__Oct21-ads.png\",\"contentUrl\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2026\\\/09\\\/1200x628-WordPress-Feature-Image__Oct21-ads.png\",\"width\":1200,\"height\":628},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/events-webinars\\\/beyond-the-black-box\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Vendasta\",\"item\":\"https:\\\/\\\/www.vendasta.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Content Library\",\"item\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/\"},{\"@type\":\"ListItem\",\"position\":3,\"name\":\"Beyond the Black Box: How to scale ad revenue with greater transparency\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/#website\",\"url\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/\",\"name\":\"Content Library\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/#organization\",\"name\":\"Vendasta\",\"url\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/#\\\/schema\\\/logo\\\/image\\\/\",\"url\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2025\\\/01\\\/Vendasta-Favicon.png\",\"contentUrl\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/wp-content\\\/uploads\\\/sites\\\/2\\\/2025\\\/01\\\/Vendasta-Favicon.png\",\"width\":99,\"height\":99,\"caption\":\"Vendasta\"},\"image\":{\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/#\\\/schema\\\/logo\\\/image\\\/\"},\"sameAs\":[\"https:\\\/\\\/www.facebook.com\\\/vendasta\",\"https:\\\/\\\/x.com\\\/vendasta\",\"https:\\\/\\\/www.instagram.com\\\/vendasta\\\/\",\"https:\\\/\\\/www.linkedin.com\\\/company\\\/vendasta\\\/\"],\"description\":\"Vendasta is an AI customer acquisition and engagement platform.\",\"email\":\"marketing@vendasta.com\",\"legalName\":\"Vendasta Technologies Limited\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.vendasta.com\\\/content-library\\\/#\\\/schema\\\/person\\\/ddc453f6438ba1d550c65be9fef5c1de\",\"name\":\"lpeters@support.websitepro.hosting\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a5c4df972e419de2a8503554f49a6b7b50d0151fb7501531c7355408ca57a817?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a5c4df972e419de2a8503554f49a6b7b50d0151fb7501531c7355408ca57a817?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/a5c4df972e419de2a8503554f49a6b7b50d0151fb7501531c7355408ca57a817?s=96&d=mm&r=g\",\"caption\":\"lpeters@support.websitepro.hosting\"}}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->","yoast_head_json":{"title":"Live Webinar How to scale ad revenue | AdCellerant x Vendasta","description":"See how AdCellerant helps partners manage serious ad spend with line-item transparency and real results. Join Vendasta on Oct 21 to learn what sets AdCellerant apart.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.vendasta.com\/content-library\/events-webinars\/beyond-the-black-box\/","og_locale":"en_US","og_type":"article","og_title":"Beyond the Black Box: How to scale ad revenue with greater transparency","og_description":"See how AdCellerant helps partners manage serious ad spend with line-item transparency and real results. Join Vendasta on Oct 21 to learn what sets AdCellerant apart.","og_url":"https:\/\/www.vendasta.com\/content-library\/events-webinars\/beyond-the-black-box\/","og_site_name":"Content Library","article_publisher":"https:\/\/www.facebook.com\/vendasta","article_published_time":"2026-10-06T15:54:02+00:00","article_modified_time":"2026-10-06T15:54:09+00:00","og_image":[{"width":1200,"height":628,"url":"https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2026\/09\/1200x628-WordPress-Feature-Image__Oct21-ads.png","type":"image\/png"}],"author":"lpeters@support.websitepro.hosting","twitter_card":"summary_large_image","twitter_creator":"@vendasta","twitter_site":"@vendasta","twitter_misc":{"Written by":"lpeters@support.websitepro.hosting","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.vendasta.com\/content-library\/events-webinars\/beyond-the-black-box\/#article","isPartOf":{"@id":"https:\/\/www.vendasta.com\/content-library\/events-webinars\/beyond-the-black-box\/"},"author":{"name":"lpeters@support.websitepro.hosting","@id":"https:\/\/www.vendasta.com\/content-library\/#\/schema\/person\/ddc453f6438ba1d550c65be9fef5c1de"},"headline":"Beyond the Black Box: How to scale ad revenue with greater transparency","datePublished":"2026-10-06T15:54:02+00:00","dateModified":"2026-10-06T15:54:09+00:00","mainEntityOfPage":{"@id":"https:\/\/www.vendasta.com\/content-library\/events-webinars\/beyond-the-black-box\/"},"wordCount":2832,"publisher":{"@id":"https:\/\/www.vendasta.com\/content-library\/#organization"},"image":{"@id":"https:\/\/www.vendasta.com\/content-library\/events-webinars\/beyond-the-black-box\/#primaryimage"},"thumbnailUrl":"https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2026\/09\/1200x628-WordPress-Feature-Image__Oct21-ads.png","articleSection":["Events &amp; Webinars"],"inLanguage":"en-US"},{"@type":["WebPage","ItemPage"],"@id":"https:\/\/www.vendasta.com\/content-library\/events-webinars\/beyond-the-black-box\/","url":"https:\/\/www.vendasta.com\/content-library\/events-webinars\/beyond-the-black-box\/","name":"Live Webinar How to scale ad revenue | AdCellerant x Vendasta","isPartOf":{"@id":"https:\/\/www.vendasta.com\/content-library\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.vendasta.com\/content-library\/events-webinars\/beyond-the-black-box\/#primaryimage"},"image":{"@id":"https:\/\/www.vendasta.com\/content-library\/events-webinars\/beyond-the-black-box\/#primaryimage"},"thumbnailUrl":"https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2026\/09\/1200x628-WordPress-Feature-Image__Oct21-ads.png","datePublished":"2026-10-06T15:54:02+00:00","dateModified":"2026-10-06T15:54:09+00:00","description":"See how AdCellerant helps partners manage serious ad spend with line-item transparency and real results. Join Vendasta on Oct 21 to learn what sets AdCellerant apart.","breadcrumb":{"@id":"https:\/\/www.vendasta.com\/content-library\/events-webinars\/beyond-the-black-box\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.vendasta.com\/content-library\/events-webinars\/beyond-the-black-box\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.vendasta.com\/content-library\/events-webinars\/beyond-the-black-box\/#primaryimage","url":"https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2026\/09\/1200x628-WordPress-Feature-Image__Oct21-ads.png","contentUrl":"https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2026\/09\/1200x628-WordPress-Feature-Image__Oct21-ads.png","width":1200,"height":628},{"@type":"BreadcrumbList","@id":"https:\/\/www.vendasta.com\/content-library\/events-webinars\/beyond-the-black-box\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Vendasta","item":"https:\/\/www.vendasta.com\/"},{"@type":"ListItem","position":2,"name":"Content Library","item":"https:\/\/www.vendasta.com\/content-library\/"},{"@type":"ListItem","position":3,"name":"Beyond the Black Box: How to scale ad revenue with greater transparency"}]},{"@type":"WebSite","@id":"https:\/\/www.vendasta.com\/content-library\/#website","url":"https:\/\/www.vendasta.com\/content-library\/","name":"Content Library","description":"","publisher":{"@id":"https:\/\/www.vendasta.com\/content-library\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.vendasta.com\/content-library\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.vendasta.com\/content-library\/#organization","name":"Vendasta","url":"https:\/\/www.vendasta.com\/content-library\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.vendasta.com\/content-library\/#\/schema\/logo\/image\/","url":"https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/01\/Vendasta-Favicon.png","contentUrl":"https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/01\/Vendasta-Favicon.png","width":99,"height":99,"caption":"Vendasta"},"image":{"@id":"https:\/\/www.vendasta.com\/content-library\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/vendasta","https:\/\/x.com\/vendasta","https:\/\/www.instagram.com\/vendasta\/","https:\/\/www.linkedin.com\/company\/vendasta\/"],"description":"Vendasta is an AI customer acquisition and engagement platform.","email":"marketing@vendasta.com","legalName":"Vendasta Technologies Limited"},{"@type":"Person","@id":"https:\/\/www.vendasta.com\/content-library\/#\/schema\/person\/ddc453f6438ba1d550c65be9fef5c1de","name":"lpeters@support.websitepro.hosting","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/a5c4df972e419de2a8503554f49a6b7b50d0151fb7501531c7355408ca57a817?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/a5c4df972e419de2a8503554f49a6b7b50d0151fb7501531c7355408ca57a817?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/a5c4df972e419de2a8503554f49a6b7b50d0151fb7501531c7355408ca57a817?s=96&d=mm&r=g","caption":"lpeters@support.websitepro.hosting"}}]}},"_links":{"self":[{"href":"https:\/\/www.vendasta.com\/content-library\/wp-json\/wp\/v2\/posts\/23410508","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.vendasta.com\/content-library\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.vendasta.com\/content-library\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.vendasta.com\/content-library\/wp-json\/wp\/v2\/users\/195"}],"replies":[{"embeddable":true,"href":"https:\/\/www.vendasta.com\/content-library\/wp-json\/wp\/v2\/comments?post=23410508"}],"version-history":[{"count":13,"href":"https:\/\/www.vendasta.com\/content-library\/wp-json\/wp\/v2\/posts\/23410508\/revisions"}],"predecessor-version":[{"id":23410586,"href":"https:\/\/www.vendasta.com\/content-library\/wp-json\/wp\/v2\/posts\/23410508\/revisions\/23410586"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.vendasta.com\/content-library\/wp-json\/wp\/v2\/media\/23410549"}],"wp:attachment":[{"href":"https:\/\/www.vendasta.com\/content-library\/wp-json\/wp\/v2\/media?parent=23410508"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.vendasta.com\/content-library\/wp-json\/wp\/v2\/categories?post=23410508"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.vendasta.com\/content-library\/wp-json\/wp\/v2\/tags?post=23410508"},{"taxonomy":"products","embeddable":true,"href":"https:\/\/www.vendasta.com\/content-library\/wp-json\/wp\/v2\/products?post=23410508"},{"taxonomy":"silo","embeddable":true,"href":"https:\/\/www.vendasta.com\/content-library\/wp-json\/wp\/v2\/silo?post=23410508"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}