{"id":23409137,"date":"2026-07-20T17:43:01","date_gmt":"2026-07-20T17:43:01","guid":{"rendered":"https:\/\/www.vendasta.com\/content-library\/?p=23409137"},"modified":"2026-07-20T17:43:13","modified_gmt":"2026-07-20T17:43:13","slug":"vendasta-ifa-no-lead-left-behind-molly-maid-ai","status":"publish","type":"post","link":"https:\/\/www.vendasta.com\/content-library\/events-webinars\/vendasta-ifa-no-lead-left-behind-molly-maid-ai\/","title":{"rendered":"Vendasta + IFA Webinar Series | No Lead Left Behind: How Molly Maid Put AI on the Front Line"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; module_id=&#8221;hero-sec&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;ba76a396-b757-4901-83f1-b92068ec9a91&#8243; use_background_color_gradient=&#8221;on&#8221; background_image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/01\/1920&#215;1080-slidedeck-bg-sell-Smarter-Scale-Faster.jpg&#8221; locked=&#8221;off&#8221; collapsed=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; background_image_alt=&#8221;Abstract blue gradient background with circular design element.&#8221; background_image_title=&#8221;1920&#215;1080-slidedeck-bg-sell-Smarter-Scale-Faster&#8221;][et_pb_row disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;6fd342a4-248d-4a4a-ad13-87e277fe71dd&#8221; global_module=&#8221;9135&#8243; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text disabled_on=&#8221;on|on|on&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; link_font=&#8221;|700|||||||&#8221; disabled=&#8221;on&#8221; global_colors_info=&#8221;{%22gcid-primary-color%22:%91%22link_text_color%22%93,%22gcid-7e62c576-776c-4406-9d05-da7860f87ee0%22:%91%22link_text_color__hover%22%93}&#8221; link_text_color__hover=&#8221;#ffffff&#8221;]<\/p>\n<p><a href=\"\/content-library\/\" class=\"back-link\">Back to Content Library<\/a><\/p>\n<p>[\/et_pb_text][et_pb_code disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_code][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;e781c4da-aad9-4095-b05a-37b92a64ef5a&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#FFFFFF&#8221; text_font_size=&#8221;14px&#8221; header_text_color=&#8221;#FFFFFF&#8221; header_font_size=&#8221;28px&#8221; header_3_text_color=&#8221;#FFFFFF&#8221; header_font_size_tablet=&#8221;22px&#8221; header_font_size_phone=&#8221;22px&#8221; header_font_size_last_edited=&#8221;on|phone&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h1><b>No Lead Left Behind: How Molly Maid Put AI on the Front Line<\/b><\/h1>\n<p><span style=\"font-weight: 400;\">A live fireside chat with Molly Maid&#8217;s Michael Silva-Nash and Jaclyn Drury on bringing AI into lead response across hundreds of locations. Hosted with the International Franchise Association.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p>[\/et_pb_text][et_pb_code _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<script type=\"text\/javascript\"><!-- [et_pb_line_break_holder] -->  (function () {<!-- [et_pb_line_break_holder] -->    const eventId = \"ae8d3f3d-52b0-4bc3-b273-d4c0b279cdbc\";<!-- [et_pb_line_break_holder] -->    const params = new URLSearchParams(window.location.search);<!-- [et_pb_line_break_holder] -->    <!-- [et_pb_line_break_holder] -->    const iframe = document.createElement('iframe');<!-- [et_pb_line_break_holder] -->    iframe.className = \"sequel-iframe\";<!-- [et_pb_line_break_holder] -->    iframe.title = \"Sequel event\";<!-- [et_pb_line_break_holder] -->    iframe.width = \"100%\";<!-- [et_pb_line_break_holder] -->    iframe.height = \"90vh\";<!-- [et_pb_line_break_holder] -->    iframe.src = \"https:\/\/embed.sequel.io\/event\/\" + eventId + (params.toString() ? '?' + params.toString() : '');<!-- [et_pb_line_break_holder] -->    iframe.frameBorder = \"0\";<!-- [et_pb_line_break_holder] -->    iframe.allow = \"camera *; microphone *; autoplay; display-capture *; picture-in-picture\";<!-- [et_pb_line_break_holder] -->    iframe.allowFullscreen = true;<!-- [et_pb_line_break_holder] -->    iframe.style.cssText = \"height: 90vh; border-radius: 12px; border: 1px solid #dbdfec; box-shadow: 3px 3px 10px 0 rgb(20 20 43 \/ 4%); width:100%;\";<!-- [et_pb_line_break_holder] -->    document.currentScript.parentNode.insertBefore(iframe, document.currentScript);<!-- [et_pb_line_break_holder] -->  })();<!-- [et_pb_line_break_holder] --><\/script>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; module_id=&#8221;register-now-section&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;8b6a0d83-8ba7-4f79-8755-d2462f949971&#8243; background_enable_color=&#8221;off&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; module_id=&#8221;register-now-section&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;e781c4da-aad9-4095-b05a-37b92a64ef5a&#8221; custom_padding=&#8221;0px||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;16px||30px||false|false&#8221; custom_css_main_element=&#8221;margin-right: 4.5%!important;&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_width_all=&#8221;1px&#8221; border_color_all=&#8221;#c1c1c1&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text disabled_on=&#8221;off|off|off&#8221; admin_label=&#8221;About&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_line_height=&#8221;0.25em&#8221; header_line_height=&#8221;0.5em&#8221; header_2_text_color=&#8221;#555555&#8243; custom_padding=&#8221;20px|40px||40px|false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>About this event<\/h2>\n<p>[\/et_pb_text][et_pb_divider divider_weight=&#8221;2px&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; width=&#8221;85%&#8221; module_alignment=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_divider][et_pb_text admin_label=&#8221;Title&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_line_height=&#8221;0.5em&#8221; header_line_height=&#8221;0.5em&#8221; header_2_text_color=&#8221;#666666&#8243; header_2_line_height=&#8221;0.5em&#8221; header_3_text_color=&#8221;#666666&#8243; header_3_font_size=&#8221;21px&#8221; custom_margin=&#8221;||17px||false|false&#8221; custom_padding=&#8221;30px|40px||40px|false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3>No Lead Left Behind: How Molly Maid Put AI on the Front Line<\/h3>\n<p>[\/et_pb_text][et_pb_blurb admin_label=&#8221;Date\/Time&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_text_color=&#8221;#666666&#8243; header_font_size=&#8221;21px&#8221; body_text_color=&#8221;#666666&#8243; body_link_text_color=&#8221;#3f9b63&#8243; custom_margin=&#8221;-16px|||||&#8221; custom_padding=&#8221;|40px||40px|false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><strong>Wednesday, August 12, 2026 | 2:00 PM ET<\/strong><\/p>\n<p>[\/et_pb_blurb][et_pb_blurb _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_text_color=&#8221;#666666&#8243; header_font_size=&#8221;21px&#8221; body_text_color=&#8221;#666666&#8243; body_link_text_color=&#8221;#3f9b63&#8243; custom_margin=&#8221;-16px|||||&#8221; custom_padding=&#8221;|40px||40px|false|false&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">In home services, the first business to respond usually wins the job. But when local teams are out serving customers, inbound calls and messages stack up, and every slow response is a customer someone else books. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">That&#8217;s why Molly Maid put Rosie, the brand&#8217;s AI receptionist, on the front line: answering, qualifying, and booking inbound inquiries around the clock across the network. <\/span><\/p>\n<p><span style=\"font-weight: 400;\">Join this fireside chat with Molly Maid&#8217;s Michael Silva-Nash and Jaclyn Drury to hear what worked, what surprised them, and what they&#8217;d tell other franchise leaders considering the same move. Casual conversation, real examples, and live audience Q&amp;A.<\/span><\/p>\n<p>[\/et_pb_blurb][et_pb_button button_url=&#8221;https:\/\/franchise-org.zoom.us\/webinar\/register\/WN_kT4EZGVKTDiGetHQg9Ihsg#\/registration&#8221; url_new_window=&#8221;on&#8221; button_text=&#8221;Save your seat&#8221; button_alignment=&#8221;left&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;25px|||40px|false|false&#8221; custom_margin_tablet=&#8221;25px|||40px|false|false&#8221; custom_margin_phone=&#8221;25px|||40px|false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding=&#8221;||||false|false&#8221; custom_padding_tablet=&#8221;|||40px|false|false&#8221; custom_padding_phone=&#8221;|||40px|false|false&#8221; custom_padding_last_edited=&#8221;off|phone&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; button_bg_color__hover_enabled=&#8221;on|hover&#8221; button_text_color__hover_enabled=&#8221;on|hover&#8221; button_text_color__hover=&#8221;#FFFFFF&#8221; button_bg_color__hover=&#8221;#2e7655&#8243; button_bg_enable_color__hover=&#8221;on&#8221;][\/et_pb_button][et_pb_code disabled_on=&#8221;on|on|on&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; disabled=&#8221;on&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<style><!-- [et_pb_line_break_holder] -->  .cust-blurb .et_pb_blurb_content .et_pb_blurb_container{<!-- [et_pb_line_break_holder] -->    vertical-align:middle;<!-- [et_pb_line_break_holder] -->  }<!-- [et_pb_line_break_holder] -->  h4 {<!-- [et_pb_line_break_holder] -->    font-size: 18px!important;<!-- [et_pb_line_break_holder] -->    padding-bottom: 0px!important;<!-- [et_pb_line_break_holder] -->  }<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><\/style>\n<p><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->[\/et_pb_code][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.24.3&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; border_color_all=&#8221;#c1c1c1&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2026\/07\/1920&#215;1080-hero__Getting-started-with-Vendasta_ConversationsAI_March17.png&#8221; title_text=&#8221;1920&#215;1080 hero__Getting started with Vendasta_ConversationsAI_March17&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; image_title=&#8221;1920&#215;1080 hero__Getting started with Vendasta_ConversationsAI_March17&#8243;][\/et_pb_image][et_pb_text admin_label=&#8221;Key Benefits&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>What you\u2019ll learn:<\/h2>\n<p>[\/et_pb_text][et_pb_blurb image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/10\/green-ai-spark-icon.png&#8221; alt=&#8221;Two decorative sparkles on a light background.&#8221; icon_placement=&#8221;left&#8221; image_icon_width=&#8221;50px&#8221; content_max_width=&#8221;100%&#8221; admin_label=&#8221;Blurb&#8221; module_class=&#8221;cust-blurb&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_text_color=&#8221;#666666&#8243; body_text_color=&#8221;#666666&#8243; custom_padding=&#8221;||||false|false&#8221; animation=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; image_alt=&#8221;Two decorative sparkles on a light background.&#8221; title_text=&#8221;green-ai-spark-icon&#8221; image_title=&#8221;green-ai-spark-icon&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>What an AI receptionist actually does day to day:<\/strong> how Rosie answers, qualifies, and books inbound leads, including after hours.<\/span><\/p>\n<p>[\/et_pb_blurb][et_pb_blurb image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/10\/playbook-green-icon.webp&#8221; alt=&#8221;playbook icon&#8221; icon_placement=&#8221;left&#8221; image_icon_width=&#8221;50px&#8221; content_max_width=&#8221;100%&#8221; admin_label=&#8221;Blurb&#8221; module_class=&#8221;cust-blurb&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_text_color=&#8221;#666666&#8243; body_text_color=&#8221;#666666&#8243; custom_padding=&#8221;||||false|false&#8221; animation=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; image_alt=&#8221;playbook icon&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>How AI fits the tools franchisees already use:<\/strong> complementing existing CRMs and local workflows instead of replacing them.<\/span><\/p>\n<p>[\/et_pb_blurb][et_pb_blurb image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/01\/business-growth-icon-3.png&#8221; alt=&#8221;Bar chart with upward trend and sparkles.&#8221; icon_placement=&#8221;left&#8221; image_icon_width=&#8221;50px&#8221; content_max_width=&#8221;100%&#8221; admin_label=&#8221;Blurb&#8221; module_class=&#8221;cust-blurb&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_text_color=&#8221;#666666&#8243; body_text_color=&#8221;#666666&#8243; custom_padding=&#8221;||||false|false&#8221; animation=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; image_alt=&#8221;Bar chart with upward trend and sparkles.&#8221; title_text=&#8221;business-growth-icon-3&#8243; image_title=&#8221;business-growth-icon-3&#8243;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>What system-wide adoption really takes:<\/strong> bringing a network of independent owners along, from first skeptics to power users.<\/span><\/p>\n<p>[\/et_pb_blurb][et_pb_blurb image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/08\/green-target-icon.png.webp&#8221; alt=&#8221;target&#8221; icon_placement=&#8221;left&#8221; image_icon_width=&#8221;50px&#8221; content_max_width=&#8221;100%&#8221; admin_label=&#8221;Blurb&#8221; module_class=&#8221;cust-blurb&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_text_color=&#8221;#666666&#8243; body_text_color=&#8221;#666666&#8243; custom_padding=&#8221;||||false|false&#8221; animation=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; image_alt=&#8221;target&#8221; title_text=&#8221;green-target-icon.png&#8221; image_title=&#8221;green-target-icon.png&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\"><strong>Where results show up first:<\/strong> the response-time, booking, and customer experience signals that matter at the location level and across a network.<\/span><\/p>\n<p>Learn more about <a href=\"\/partners\/\">Vendasta&#8217;s partner program here<\/a>.<\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;ba76a396-b757-4901-83f1-b92068ec9a91&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_2_text_align=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Why Attend?<\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/01\/What-youll-learn-icon-3-3.png&#8221; alt=&#8221;learn icon&#8221; image_icon_width=&#8221;60px&#8221; content_max_width=&#8221;100%&#8221; admin_label=&#8221;Blurb&#8221; module_class=&#8221;cust-blurb&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_text_color=&#8221;#666666&#8243; body_text_color=&#8221;#666666&#8243; text_orientation=&#8221;center&#8221; custom_padding=&#8221;||||false|false&#8221; animation=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; image_alt=&#8221;learn icon&#8221;]<\/p>\n<p><b>Learn from a brand that&#8217;s done the work.<\/b><span style=\"font-weight: 400;\"> <br \/>Hear directly from Molly Maid&#8217;s leadership, not a vendor pitch: real rollout lessons from one of North America&#8217;s most recognized home service brands.<\/span><\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/01\/on-brand-content-with-AI-icon-3.png&#8221; alt=&#8221;on-brand content icon&#8221; image_icon_width=&#8221;60px&#8221; content_max_width=&#8221;100%&#8221; admin_label=&#8221;Blurb&#8221; module_class=&#8221;cust-blurb&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_text_color=&#8221;#666666&#8243; body_text_color=&#8221;#666666&#8243; text_orientation=&#8221;center&#8221; custom_padding=&#8221;||||false|false&#8221; animation=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; image_alt=&#8221;on-brand content icon&#8221;]<\/p>\n<p><strong>Get the real picture of AI in franchising.<\/strong><br \/>Cut through the AI hype. 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Hosted with the International Franchise Association. &nbsp;About this eventNo Lead Left Behind: How Molly Maid Put AI [&hellip;]<\/p>\n","protected":false},"author":195,"featured_media":23409139,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[2],"tags":[],"products":[],"silo":[145],"class_list":["post-23409137","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events-webinars"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v27.8 (Yoast SEO v27.8) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Molly Maid AI Lead Response Webinar | No Lead Left Behind | Vendasta<\/title>\n<meta name=\"description\" content=\"Join Molly Maid leaders live Aug 12 to learn how the brand put AI on the front line of lead response across its network. 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