{"id":23408301,"date":"2026-05-13T22:22:40","date_gmt":"2026-05-13T22:22:40","guid":{"rendered":"https:\/\/www.vendasta.com\/content-library\/?p=23408301"},"modified":"2026-05-13T22:22:48","modified_gmt":"2026-05-13T22:22:48","slug":"franchise-management-gap-report","status":"publish","type":"post","link":"https:\/\/www.vendasta.com\/content-library\/guides\/franchise-management-gap-report\/","title":{"rendered":"The Franchise Management Gap"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;17b9d586-b787-46b8-bd80-2357935639e9&#8243; background_image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/01\/webinar-hero-background-scaled-2.jpg&#8221; global_colors_info=&#8221;{}&#8221; background_image_alt=&#8221;Gradient of dark blue and purple colors.&#8221; background_image_title=&#8221;webinar-hero-background-scaled-2&#8243;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;2c2a662c-ff32-4350-a46f-e6424d175d31&#8243; global_module=&#8221;4827&#8243; saved_tabs=&#8221;all&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/01\/vendasta-logo-white.webp&#8221; alt=&#8221;vendasta&#8221; title_text=&#8221;vendasta-logo-white&#8221; url=&#8221;\/&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;88a2f243-040f-4612-bbf0-0f70034d3012&#8243; global_colors_info=&#8221;{}&#8221; image_alt=&#8221;Abstract geometric shapes and patterns in black and green.&#8221; image_title=&#8221;vendasta-logo-white&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;894bf114-c3d5-478a-a810-97965cd1d5b7&#8243; custom_padding_tablet=&#8221;||0px||false|false&#8221; custom_padding_phone=&#8221;||0px||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;0838d187-f96f-4659-a434-015ead2e97ef&#8221; text_font=&#8221;|700|||||||&#8221; text_text_color=&#8221;#ffffff&#8221; text_font_size=&#8221;21px&#8221; header_text_color=&#8221;gcid-7e62c576-776c-4406-9d05-da7860f87ee0&#8243; header_4_text_color=&#8221;#FFFFFF&#8221; global_colors_info=&#8221;{%22gcid-7e62c576-776c-4406-9d05-da7860f87ee0%22:%91%22header_text_color%22%93}&#8221;]<\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_77 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\"><span class=\"ez-toc-js-icon-con\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/span><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-1'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.vendasta.com\/content-library\/guides\/franchise-management-gap-report\/#Your_network_keeps_growing_The_operating_model_running_it_was_built_for_half_its_size\" >Your network keeps growing. The operating model running it was built for half its size.<\/a><ul class='ez-toc-list-level-2' ><li class='ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.vendasta.com\/content-library\/guides\/franchise-management-gap-report\/#Who_this_is_for\" >Who this is for<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.vendasta.com\/content-library\/guides\/franchise-management-gap-report\/#Whats_inside\" >What&#8217;s inside<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.vendasta.com\/content-library\/guides\/franchise-management-gap-report\/#25%C3%97_more_leads_37_more_search_traffic_50_reviews_per_store\" >2.5\u00d7 more leads. 37% more search traffic.  50 reviews per store.<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.vendasta.com\/content-library\/guides\/franchise-management-gap-report\/#Get_your_free_copy\" >Get your free copy<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.vendasta.com\/content-library\/guides\/franchise-management-gap-report\/#Download_your_copy\" >Download your copy<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.vendasta.com\/content-library\/guides\/franchise-management-gap-report\/#Trusted_by_66000_agency_partners_worldwide\" >Trusted by 66,000+ agency partners worldwide<\/a><\/li><\/ul><\/li><\/ul><\/li><\/ul><\/nav><\/div>\n<h1><span class=\"ez-toc-section\" id=\"Your_network_keeps_growing_The_operating_model_running_it_was_built_for_half_its_size\"><\/span>Your network keeps growing. The operating model running it was built for half its size.<br \/>\n<span class=\"ez-toc-section-end\"><\/span><\/h1>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;f7eb8564-d4cd-4dec-94c0-a0034d188350&#8243; custom_margin=&#8221;0px||16px||false|false&#8221; global_module=&#8221;9032&#8243; locked=&#8221;off&#8221; global_colors_info=&#8221;{%22gcid-primary-color%22:%91%22text_text_color%22%93}&#8221; link_text_color__hover_enabled=&#8221;on|hover&#8221; link_text_color__hover=&#8221;#FFFFFF&#8221;]<\/p>\n<p><a href=\"\/content-library\/guides\/\">Guides<\/a><\/p>\n<p>[\/et_pb_text][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;gcid-7e62c576-776c-4406-9d05-da7860f87ee0&#8243; global_colors_info=&#8221;{%22gcid-primary-color%22:%91%22link_text_color%22,%22link_text_color%22%93,%22gcid-body-color%22:%91%22link_text_color__hover%22,%22link_text_color__hover%22%93,%22gcid-7e62c576-776c-4406-9d05-da7860f87ee0%22:%91%22text_text_color%22%93}&#8221;]The Franchise Management Gap is a benchmark report for CMOs and VPs at 50+ location home services networks \u2014 naming the four places coordination breaks down at scale and the three-step model the best operators are using to close it.[\/et_pb_text][et_pb_button button_url=&#8221;#download&#8221; button_text=&#8221;Download the free report \u2192&#8221; module_class=&#8221;popup-trigger&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_margin=&#8221;40px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_button][et_pb_code _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<script><!-- [et_pb_line_break_holder] -->\tdocument.addEventListener(\"DOMContentLoaded\", function () {<!-- [et_pb_line_break_holder] -->  const overlay = document.getElementById(\"popup-overlay\");<!-- [et_pb_line_break_holder] -->  const closeBtn = document.getElementById(\"popup-close\");<!-- [et_pb_line_break_holder] -->  const body = document.body;<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  \/\/ Ensure overlay is a direct child of <body> to avoid Divi stacking issues<!-- [et_pb_line_break_holder] -->  if (overlay.parentNode !== document.body) document.body.appendChild(overlay);<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  function openPopup(e){ if(e) e.preventDefault(); overlay.style.display=\"flex\"; body.classList.add(\"no-scroll\"); }<!-- [et_pb_line_break_holder] -->  function closePopup(){ overlay.style.display=\"none\"; body.classList.remove(\"no-scroll\"); }<!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->  document.addEventListener(\"click\", (e) => {<!-- [et_pb_line_break_holder] -->    if (e.target.closest(\".popup-trigger\")) openPopup(e);<!-- [et_pb_line_break_holder] -->  });<!-- [et_pb_line_break_holder] -->  closeBtn.addEventListener(\"click\", closePopup);<!-- [et_pb_line_break_holder] -->  overlay.addEventListener(\"click\", (e) => { if (e.target === overlay) closePopup(); });<!-- [et_pb_line_break_holder] -->  document.addEventListener(\"keydown\", (e) => { if (e.key === \"Escape\") closePopup(); });<!-- [et_pb_line_break_holder] -->});<!-- [et_pb_line_break_holder] --><\/script><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] --><!-- [et_pb_line_break_holder] -->[\/et_pb_code][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; module_id=&#8221;form&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;RGBA(255,255,255,0)&#8221; custom_padding=&#8221;40px|40px|40px|40px|true|true&#8221; custom_padding_tablet=&#8221;50px||50px||true|true&#8221; custom_padding_phone=&#8221;40px|30px|40px|30px|true|true&#8221; custom_padding_last_edited=&#8221;on|phone&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_image src=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2026\/05\/The-Franchise-Management-Gap-ebook-cover-image.webp&#8221; alt=&#8221;The Franchise Management Gap ebook cover image&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; image_alt=&#8221;The Franchise Management Gap ebook cover image&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;8b6a0d83-8ba7-4f79-8755-d2462f949971&#8243; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;||||false|false&#8221; custom_padding_tablet=&#8221;||0px||false|false&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_text_align=&#8221;center&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Who_this_is_for\"><\/span>Who this is for<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;You lead marketing for a home services franchise network&#8221; image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/01\/Professional-Services-icon.png&#8221; alt=&#8221;Green circular icon with stacked bars.&#8221; icon_placement=&#8221;top&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;59eabccc-8c5d-4a7f-b725-2aa885f071c3&#8243; header_font_size=&#8221;16px&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221; image_alt=&#8221;Green circular icon with stacked bars.&#8221; title_text=&#8221;Professional-Services-icon&#8221; image_title=&#8221;Professional-Services-icon&#8221;]<\/p>\n<p><span style=\"font-weight: 400;\">With 50 or more locations across the US or Canada \u2014 and a corporate team accountable for what every one of them puts into local search.<\/span><\/p>\n<p>[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;The network is growing \u2014 but it doesn&#8217;t feel like it&#8221; image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/01\/ai-performance-icon-2.png&#8221; alt=&#8221;performance icon&#8221; icon_placement=&#8221;top&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;59eabccc-8c5d-4a7f-b725-2aa885f071c3&#8243; header_font_size=&#8221;16px&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221; image_alt=&#8221;performance icon&#8221;]More locations means more coordination overhead, not more leverage. The team that should be setting strategy is spending its week managing exceptions.[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;You know centralization is the answer&#8221; image=&#8221;https:\/\/www.vendasta.com\/content-library\/wp-content\/uploads\/sites\/2\/2025\/01\/Leadership-roundatble-icon-1.png&#8221; alt=&#8221;Light bulb icon in a green circle.&#8221; icon_placement=&#8221;top&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;59eabccc-8c5d-4a7f-b725-2aa885f071c3&#8243; header_font_size=&#8221;16px&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221; image_alt=&#8221;Light bulb icon in a green circle.&#8221; title_text=&#8221;Leadership-roundatble-icon-1&#8243; image_title=&#8221;Leadership-roundatble-icon-1&#8243;]You just haven&#8217;t seen the full model laid out for a network at your scale \u2014 with the benchmarks to know where you actually stand.[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;8b6a0d83-8ba7-4f79-8755-d2462f949971&#8243; background_color=&#8221;rgba(103,58,183,0.05)&#8221; custom_margin=&#8221;||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_text_align=&#8221;center&#8221; text_orientation=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Whats_inside\"><\/span>What&#8217;s inside<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_3,1_3,1_3&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; make_equal=&#8221;on&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221; The four fulfillment drains&#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;&#xf00e;||fa||900&#8243; icon_color=&#8221;#673ab7&#8243; image_icon_background_color=&#8221;RGBA(255,255,255,0)&#8221; icon_placement=&#8221;top&#8221; image_icon_width=&#8221;30px&#8221; icon_alignment=&#8221;left&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;59eabccc-8c5d-4a7f-b725-2aa885f071c3&#8243; header_font_size=&#8221;16px&#8221; custom_padding=&#8221;20px|20px|20px|20px|true|false&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_color_all=&#8221;RGBA(255,255,255,0)&#8221; global_colors_info=&#8221;{}&#8221;]Exactly where franchise networks lose corporate bandwidth at scale: the location-by-location fix cycle, the inconsistency tax, the reporting lag, and the franchisee escalation queue.[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;The gap scorecard&#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;&#xf276;||fa||900&#8243; icon_color=&#8221;#673ab7&#8243; image_icon_background_color=&#8221;RGBA(255,255,255,0)&#8221; icon_placement=&#8221;top&#8221; image_icon_width=&#8221;30px&#8221; icon_alignment=&#8221;left&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;59eabccc-8c5d-4a7f-b725-2aa885f071c3&#8243; header_font_size=&#8221;16px&#8221; custom_padding=&#8221;20px|20px|20px|20px|true|false&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_width_all=&#8221;1px&#8221; border_color_all=&#8221;RGBA(255,255,255,0)&#8221; global_colors_info=&#8221;{}&#8221;]Four areas where execution breaks down \u2014 listing accuracy, review response time, review volume, and cross-location visibility \u2014 with benchmarks to score your network honestly against each one.[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_3&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;What top operators do differently&#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;&#xf201;||fa||900&#8243; icon_color=&#8221;#673ab7&#8243; image_icon_background_color=&#8221;RGBA(255,255,255,0)&#8221; icon_placement=&#8221;top&#8221; image_icon_width=&#8221;30px&#8221; icon_alignment=&#8221;left&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;59eabccc-8c5d-4a7f-b725-2aa885f071c3&#8243; header_font_size=&#8221;16px&#8221; custom_padding=&#8221;20px|20px|20px|20px|true|false&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_width_all=&#8221;1px&#8221; border_color_all=&#8221;RGBA(255,255,255,0)&#8221; global_colors_info=&#8221;{}&#8221;]How a 200+ location franchise network generated 2.5x more leads, 37% more search traffic, and 50 reviews per store \u2014 without adding headcount or retraining a single franchisee.[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;1_2,1_2&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;2&#8243; make_equal=&#8221;on&#8221; custom_padding_last_edited=&#8221;on|tablet&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; max_width=&#8221;750px&#8221; custom_padding_tablet=&#8221;0px||||false|false&#8221; custom_padding_phone=&#8221;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;The 3-step centralization model centralize, standardize, scale.&#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;&#xf1b8;||fa||900&#8243; icon_color=&#8221;#673ab7&#8243; image_icon_background_color=&#8221;RGBA(255,255,255,0)&#8221; icon_placement=&#8221;top&#8221; image_icon_width=&#8221;30px&#8221; icon_alignment=&#8221;left&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;59eabccc-8c5d-4a7f-b725-2aa885f071c3&#8243; header_font_size=&#8221;16px&#8221; custom_padding=&#8221;20px|20px|20px|20px|true|false&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_color_all=&#8221;RGBA(255,255,255,0)&#8221; global_colors_info=&#8221;{}&#8221;]How the best-run networks set the standard once at the corporate layer and push it to every location automatically \u2014 so new stores inherit the system from day one.[\/et_pb_blurb][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FFFFFF&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_blurb title=&#8221;Real network results&#8221; use_icon=&#8221;on&#8221; font_icon=&#8221;&#xf075;||fa||900&#8243; icon_color=&#8221;#673AB7&#8243; image_icon_background_color=&#8221;RGBA(255,255,255,0)&#8221; icon_placement=&#8221;top&#8221; image_icon_width=&#8221;30px&#8221; icon_alignment=&#8221;left&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;59eabccc-8c5d-4a7f-b725-2aa885f071c3&#8243; header_font_size=&#8221;16px&#8221; custom_padding=&#8221;20px|20px|20px|20px|true|false&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; border_width_all=&#8221;1px&#8221; border_color_all=&#8221;RGBA(255,255,255,0)&#8221; global_colors_info=&#8221;{}&#8221;]The before-and-after from a franchise network that faced the same coordination wall and built its way out of it. Not a projection \u2014 already in market.[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#072337&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;6fd342a4-248d-4a4a-ad13-87e277fe71dd&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; text_text_color=&#8221;#FFFFFF&#8221; header_2_text_align=&#8221;center&#8221; header_2_text_color=&#8221;#FFFFFF&#8221; max_width=&#8221;800px&#8221; module_alignment=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><span class=\"ez-toc-section\" id=\"25%C3%97_more_leads_37_more_search_traffic_50_reviews_per_store\"><\/span>2.5\u00d7 more leads. 37% more search traffic. <br \/>50 reviews per store.<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>[\/et_pb_text][et_pb_blurb icon_placement=&#8221;left&#8221; image_icon_width=&#8221;120px&#8221; content_max_width=&#8221;800px&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; body_text_color=&#8221;#FFFFFF&#8221; body_font_size=&#8221;24px&#8221; body_line_height=&#8221;1.2em&#8221; custom_padding=&#8221;30px||0px||false|false&#8221; border_radii_image=&#8221;on|100px|100px|100px|100px&#8221; global_colors_info=&#8221;{}&#8221;]<i>&#8220;The streamlined implementation of our digital strategy is a game-changer. Empowering franchise owners to use these tools gives them control over their local marketing \u2014 while we maintain the standard across the whole network.&#8221;<\/i><\/p>\n<p><span style=\"font-size: 16px!important; line-height: 1em!important;\">\u2014 Manager of Franchise Operations, 200+ location home services network<\/span>[\/et_pb_blurb][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; module_id=&#8221;download&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;8b6a0d83-8ba7-4f79-8755-d2462f949971&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;1_2,1_2&#8243; make_equal=&#8221;on&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_css_main_element=&#8221;align-items: center;&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;c6aa4e19-7835-473b-afc4-981ad647267c&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Get_your_free_copy\"><\/span>Get your free copy<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Fill out the form and we&#8217;ll send the report straight to your inbox. No pitch, no product walkthrough, no sales call required \u2014 just the benchmark data and the framework.<\/p>\n<p><b>What you&#8217;ll walk away with:<\/b><\/p>\n<ul>\n<li aria-level=\"1\">A clear picture of where your network&#8217;s coordination gap is widest\n<\/li>\n<li aria-level=\"1\">Benchmarks for listing accuracy, review response time, and review volume across networks at your scale<\/li>\n<li aria-level=\"1\">The centralization model the best-run home services franchises are using right now\n<\/li>\n<li aria-level=\"1\">A before-and-after from a 200+ location network that closed the gap without adding headcount<\/li>\n<\/ul>\n<p>[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_2&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#071c2a&#8221; border_radii=&#8221;on|10px|10px|10px|10px&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_code _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; custom_padding=&#8221;20px|20px|20px|20px|true|true&#8221; global_colors_info=&#8221;{}&#8221;]\n<div id=\"content-download-form\">\n    <h2 class=\"form-header\"><span class=\"ez-toc-section\" id=\"Download_your_copy\"><\/span>Download your copy<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\t<!--PROD: Content Download Form -->\n\t<script\n        id=\"__custom_form_widget\" src=\"https:\/\/www.cdnstyles.com\/static\/custom_form_widget\/v1\/custom_form.widget.js\"\n        data=\"eyJiYWNrZ3JvdW5kQ29sb3IiOiIjZmZmZmZmIiwiYmFzZVVSTCI6Imh0dHBzOi8vZm9ybXMtcHJvZC5hcGlnYXRld2F5LmNvIiwiYm9yZGVyQ29sb3IiOiIjMDAwMDAwIiwiYm9yZGVyUmFkaXVzIjoiNXB4IiwiYm9yZGVyU3R5bGUiOiJzb2xpZCIsImJvcmRlcldpZHRoIjoiMXB4IiwiZm9ybUlkIjoiRm9ybUNvbmZpZ0lELWM1MTE5OGY4LWE1MjQtNGIwYy1hYWRkLTdkZjA5ZDA5YzkzYSIsInBhZGRpbmciOiIyMHB4IiwicHJpbWFyeUNvbG9yIjoiIzNmOWI2MyIsInByaW1hcnlGb250Q29sb3IiOiIjMDAwMDAwIiwid2lkdGgiOiIxMDAlIn0=\"\n    ><\/script>\n    <div style=\"display: flex; align-items: center; padding: 0px 20px;\">\n        <p style=\"font-size: 12px; color:#fff; text-align: left;\">By filling out this form you agree to receive regular updates from Vendasta and get instant access to free marketing material. You can unsubscribe at any time. See our <a href=\"\/privacy\/\" style=\"color:#3f9b63\">Privacy Policy<\/a>.<\/p>\n    <\/div>\n<\/div>\n<script>\ndocument.addEventListener('DOMContentLoaded', function() {\n  setTimeout(function() {\n    const currentPage = window.location.href;\n    const formField = document.querySelector('input[name=\"FieldID-a5b1e46c-9e61-4868-ba2f-6876fbfdd864\"]');\n\n    if (formField) {\n      formField.value = currentPage;\n    }\n  }, 1000); \/\/ wait 1 second for async-loaded forms\n});\n<\/script>[\/et_pb_code][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;cbfa0891-e7e2-4775-bc6a-82654f1c4e50&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; header_3_text_align=&#8221;center&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h3><span class=\"ez-toc-section\" id=\"Trusted_by_66000_agency_partners_worldwide\"><\/span>Trusted by 66,000+ agency partners worldwide<span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p>[\/et_pb_text][et_pb_image src=&#8221;https:\/\/www.vendasta.com\/wp-content\/uploads\/2018\/08\/Demo-workflow-Channel-partners-logos.png&#8221; align=&#8221;center&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Your network keeps growing. The operating model running it was built for half its size. Guides The Franchise Management Gap is a benchmark report for CMOs and VPs at 50+ location home services networks \u2014 naming the four places coordination breaks down at scale and the three-step model the best operators are using to close [&hellip;]<\/p>\n","protected":false},"author":22,"featured_media":23408342,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[3],"tags":[],"products":[137],"class_list":["post-23408301","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-guides","products-ai-employees"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.4 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Scaling Franchise Management: The 50+ Location Gap Report<\/title>\n<meta name=\"description\" content=\"Download the benchmark report for franchise CMOs. 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