Understanding SMB Churn
What’s Behind a Massive Industry Problem?
For years, the topic of churn has been kept in the shadows. Businesses don’t want to divulge their losses, and no one’s racing to publish their private failures for everyone else to judge.
Finally, the Local Search Association and Vendasta decided enough’s enough. It’s time to have an open discussion about what’s causing agencies and media companies to lose clients.
We analyzed five years of customer data from over 250K SMBs across 1,250 markets to bring you a comprehensive look at advertiser churn. Without further ado, here is “Understanding SMB Churn: What’s Behind a Massive Industry Problem?”
- Dive into 5 years of SMB churn data
- Learn about the 6 main drivers that affect churn
- Discover 10 recommendations to help your company retain more customers
Check out the findings—for free!
Understanding SMB Churn: What’s Behind a Massive Industry Problem?
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