IT service provider boosts revenue by $31K expanding into digital marketing

Founded in 2018, DragonTech IT Services is based in Chattanooga, TN

Managed service provider for small local businesses

20+ years experience in the IT and cybersecurity sector

The Challenge:

Like many IT Services Providers, DragonTech IT Services CEO Josh Evans gets repeated requests for digital marketing services but lacks the knowledge and partnership he needs to feel confident selling marketing solutions to his clients. Discover how Evans expands his offering, capturing new revenue streams with the Vendasta platform.

Grow your business and customer base, and identify new revenue streams with Vendasta

IT services case study dollar-icon
$31K
gross marketplace
revenue
Stop referring clients to marketing agencies and offer digital marketing services you can upsell to your client base.
3.21
average product
basket size
Grow beyond referrals. Leverage the Vendasta team to assist with lead generation and marketing.
42
engaged client
accounts
Package products and deliver with a team of experts to fulfill digital marketing services under your brand.

Background

Founded in 2018, DragonTech IT Services is based in Chattanooga, Tennessee. The Managed Service Provider serves primarily small local businesses with 5-10 employees. CEO Josh Evans has more than 20 years experience in the IT and cybersecurity sector.

Many of his clients began to request that Evans take over their web hosting services. After research into the capabilities of the Vendasta platform, DragonTech partnered with Vendasta in 2020 after landing a client who needed a full package of digital marketing solutions to compliment their IT needs. 

 “The size of that one single client, paid for the Vendasta subscription for the year and we were off,” Evans says.

DragonTech IT Services CEO Josh Evans (800 × 800 px)

Business Goals

    • Boost revenue offering digital marketing services
    • Grow business and improve marketing and sales with an all-in-one platform
    • Utilize expert team to fulfill orders under the DragonTech brand clients already know and trust

“As the platform has grown, we’ve really taken inspiration from it and now we offer Business App, branded as our DragonWing business manager; helping your business take flight. We offer it not just as a digital marketing tool, but also as a place where clients can review analytics for their business,” says Evans.

“The real beauty of the platform is the fact that we can make all of these different applications and services share their data with each other and provide that all in one place for our clients. We can run analytics, we can run tags, we can run campaigns, we can pull all of the marketing information we need to showcase proof of performance.”

Josh Evans

CEO, DRAGONTECH IT SERVICES

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The result

Since partnering with Vendasta, DragonTech has consistently doubled revenue year-over-year and Evans projects $500k in total annual revenue by 2023.
IT services case study dollar-icon
$31K
gross marketplace
revenue
3.21
average product
basket size
42
engaged client
accounts

What’s next

DragonTech IT Services plans to work directly with their Partner Development Manager to create tiered packages for their smallest customers that don’t dig into their bottom lines but are still helpful and profitable for DragonTech at the same time.

“Vendasta has made us a digital marketing company. They inspired us to move forward and branch out rather than just simply providing IT services,” Evans says.

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