Content Marketing Strategist

Vendasta Technologies, Saskatoon SK

Career Description

Our goal is to make local businesses successful. Content Marketing Strategists work to help local businesses establish and/or maintain their online presence with the use of various forms of content. The ideal candidate for this role would be someone who understands the importance of quality content to drive results for small businesses, has a keen eye for detail, and can keep up with the changing landscape in content marketing. They must also be comfortable in switching gears quickly, working with tight deadlines, and learning new content strategies efficiently.

 

Responsibilities

  • Help businesses establish themselves as local experts with well-researched, topical and original written content
  • Conduct in-depth research to develop valuable content assets
  • Create short and long-form written materials such as blogs and native ads in a variety of verticals, with SEO best practices in mind
  • Able to create and speak to reports outlining fulfilled services and proof of performance
  • Construct custom email campaigns based on specific objectives and audiences
  • Create and publish social media content for many businesses in a variety of verticals
  • Develop and design custom graphics targeting specific industries or businesses
  • Provide exceptional customer service for our partners and their clients
  • Maintain an ever-changing understanding of current content marketing trends and strategies

Skills & Qualifications

  • Strong writing and editing skills are a must
  • Experience with Photoshop is a valuable asset
  • Digital marketing experience
  • Strong knowledge of SEO best practices and emerging trends
  • Proficient knowledge of social media (Twitter, Facebook, etc.)
  • Excellent written and verbal communication skills
  • Exceptional organizational skills and keen attention to detail
  • Ability to work independently as well as collaborate within a team
  • Bachelor’s degree and/or equivalent experience
  • Experience with graphic design is an asset

Why Vendasta

Vendasta is a software company that is driving local economies. Headquartered in downtown Saskatoon, Saskatchewan, we build a platform that helps B2B companies sell digital solutions to local businesses. Through our partners around the world, we’re helping more than 1 million local businesses thrive and succeed—and we have fun doing it.

Learn more about Jobs at Vendasta

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