{"id":81748,"date":"2023-06-20T09:45:05","date_gmt":"2023-06-20T15:45:05","guid":{"rendered":"https:\/\/www.vendasta.com\/blog\/?p=81748"},"modified":"2026-03-14T17:47:01","modified_gmt":"2026-03-14T17:47:01","slug":"manage-multiple-wordpress-sites-clients","status":"publish","type":"post","link":"https:\/\/www.vendasta.com\/blog\/manage-multiple-wordpress-sites-clients\/","title":{"rendered":"Mastering efficiency: A guide to managing multiple WordPress sites for SMB clients"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Introduction&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<p style=\"text-align: justify;\">It\u2019s Monday morning, and you\u2019re planning your week. You look at your Google calendar and wonder how it\u2019s so packed already (it\u2019s so easy to say \u201cLet\u2019s meet next week\u201d when it\u2019s not next week yet). On top of meetings with clients and your team, you have to schedule in time to actually get tasks done.<\/p>\n<p style=\"text-align: center;\"><a href=\"\/content-library\/guides\/6-step-guide-selling-website-services-local-businesses\/\" target=\"_blank\" rel=\"noopener\">Start selling website services today. Download our \u201c6-Step Guide to Selling Website Services to Local Businesses\u201d right now.<\/a><\/p>\n<p style=\"text-align: justify;\">One way to help with the Monday morning crunch? Incorporate more efficient ways to get your work done. You might not be able to find more hours in the day, but with the right tools and tips you can definitely do more with the hours you do have. If one of the things you need to do is manage multiple WordPress sites for clients, there is a lot you can do to make checking this task off your list as seamless as possible.<\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;Table of Contents&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Table of Contents<\/h2>\n<ol>\n<li><a href=\"#set\">Set up efficient workflows<\/a>\n<ul>\n<li><a href=\"#work\">Workflow software and apps<\/a><\/li>\n<li><a href=\"#create\">Create a communication plan<\/a><\/li>\n<\/ul>\n<li><a href=\"#one\">Centralize management with one dashboard for multiple WordPress sites<\/a><\/li>\n<li><a href=\"#and\">Maintain security and backups<\/a>\n<ul>\n<li><a href=\"#the\">The importance of archiving<\/a><\/li>\n<\/ul>\n<\/li>\n<li><a href=\"#your\">Monitor your multiple WordPress websites\u2019 performance<\/a>\n<ul>\n<li><a href=\"#tips\">Tips and tools for improving website performance<\/a><\/li>\n<\/ul>\n<\/li>\n<\/ol>\n<ul>\n<li><a href=\"#line\">The bottom line<\/a>\n<ul>\n<li><a href=\"#faq\">Frequently asked questions<\/a>\n<ul>\n<li><a href=\"#what\">What are some common challenges when managing multiple WordPress sites for clients?<\/a><\/li>\n<li><a href=\"#how\">How can I monitor the performance of multiple WordPress sites?<\/a><\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;1. Set up efficient workflows&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 id=\"set\">1. Set up efficient workflows<\/h2>\n<p style=\"text-align: justify\">Let\u2019s begin at the beginning: an efficient workflow leads to efficient work. Here\u2019s how you do that:<\/p>\n<ul style=\"text-align: justify\">\n<li><strong>Audit your current workflow. <\/strong>It can be tempting to dive in and create a brand new workflow from scratch, the perfect system that you\u2019ve always dreamt about. But before you reinvent the wheel, take a look at your current workflow for managing multiple WordPress sites. What\u2019s working, and more importantly, what\u2019s not. This doesn\u2019t need to be overly complicated.<\/li>\n<li><strong>Make a start\/stop\/continue list.<\/strong> Take the steps in your current process and decide whether you should stop doing things that way or keep it up. Identify the gaps and add them to the start column.<\/li>\n<li><strong>Build your new system. <\/strong>Take all your notes and map out a new workflow. Don\u2019t forget to make note of who\u2019s responsible for each task, who needs to approve, etc. Mentally walk through the checklist as if you were doing each step for a real project.<\/li>\n<li><strong>Take it for a test drive. <\/strong>The only way to know if your new process works for managing multiple WordPress websites is to test it. As you and your team implement the updated workflow, ask them to make notes of what works and where there could be room for improvement.<\/li>\n<li><strong>Update and iterate. <\/strong>When you\u2019ve had enough time to gather feedback, make changes to your workflow so it fits your needs. No process is ever done \u2014 or perfect \u2014 so be open to making tweaks and stay flexible as your needs change.<\/li>\n<\/ul>\n<p style=\"text-align: justify\">\n<p style=\"text-align: justify\">Your workflow for managing multiple sites will most likely have a lot of moving pieces: checklists for tasks, assigning\/delegating tasks to specific team members, establishing timelines, and handoff for clients. There are a lot of project management tools you can use (many at low or no cost) to help manage multiple websites in WordPress.<\/p>\n<h3 id=\"work\">Workflow software and apps<\/h3>\n<ol style=\"text-align: justify\">\n<li><strong>Trello: <\/strong>This project management tool makes it easy to collaborate with your team. Drag and drop lists, automation, and a visual board mean you\u2019ll know where the status of every task is at a glance.<\/li>\n<li><strong>Asana:<\/strong> If you want more reporting and customization, prefer list-style work, or have a larger team, Asana might be the project management tool for you.<\/li>\n<li><strong>Microsoft Project:<\/strong> Already using Teams and the MS Suite of tools? MS Project can be used for schedules, project planning, time tracking, and Kanban boards.<\/li>\n<li><strong>Airtable: <\/strong>Love a good spreadsheet? Airtable takes the form of a database with the flow and <a href=\"\/blog\/project-management-automation\/\" target=\"_blank\" rel=\"noopener\">automation of a project management<\/a> collaboration tool. It\u2019s simple but effective and doesn\u2019t require a lot of time to set up.<\/li>\n<li><strong>Monday.com:<\/strong> If ease of use is a priority while managing multiple WordPress sites, this project management tool is worth a look. Pricing is based on a minimum of three seats, so you\u2019ll have to get your whole team on board.<\/li>\n<li><strong>Notion:<\/strong> More than a project management tool, Notion can be used for note-taking, timelines, task lists, and more. It can be a lot to set up initially, but if you plan on using it for everything it might be worth the time investment.<\/li>\n<li><strong>Slack: <\/strong>It\u2019s not strictly a workflow tool, but Slack can keep your team working together seamlessly. You can also integrate many of the other apps and software you use to make things easier and keep you on track.<\/li>\n<li><strong>Zapier:<\/strong> Speaking of automations, you can use Zapier to set up all sorts of integrations between tools. Set up Zaps to do things like notify team members, inform clients of progress, create tasks from events or emails, and more.<\/li>\n<\/ol>\n<h3 id=\"create\">Create a communication plan<\/h3>\n<p style=\"text-align: justify\">Once you have the building blocks in place for your workflow to manage multiple WordPress sites and the tools you need to support that, you need to figure out how you\u2019ll keep your clients informed and happy. It can be all too easy to forget to update your clients on progress when you know things are under control and moving along well internally.<\/p>\n<p style=\"text-align: justify\">Setting clear expectations about communications, and following through with those plans can go a long way to relationship management. Here are some things to consider for your client communication plan:<\/p>\n<ul style=\"text-align: justify\">\n<li>What is the client\u2019s preferred method of communication? Email? A weekly face-to-face meeting in person or via video? Slack?<\/li>\n<li>Set and agree on outcomes and timelines<\/li>\n<li>Determine what information is important for clients to know, and what makes sense to keep internal<\/li>\n<li>Decide how often you\u2019ll be sharing updates (and use automation where you can to do so)<\/li>\n<li>Who will be taking the lead on <a href=\"\/blog\/client-communication\/\" target=\"_blank\" rel=\"noopener\">client communication<\/a>? It\u2019s best to have one point of contact to eliminate any risk of mixed messages<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;2. Centralize management with one dashboard for multiple WordPress sites&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 id=\"one\">2. Centralize management with one dashboard for multiple WordPress sites<\/h2>\n<p style=\"text-align: justify\">Once your workflow and communications plans are as efficient as possible, it\u2019s time to implement a tool to manage multiple WordPress sites from one dashboard.<\/p>\n<p style=\"text-align: justify\">If you use <a href=\"\/websites\/wordpress-hosting\/\" target=\"_blank\" rel=\"noopener\">Vendasta\u2019s Website Pro<\/a> to build, host, and manage multiple WordPress sites, the powerful <a href=\"\/websites\/wordpress-hosting\/\" target=\"_blank\" rel=\"noopener\">Admin Dashboard<\/a> can make life a lot easier. Many agencies creating multiple WordPress sites for SMB clients turn to Website Pro Vendasta\u2019s Website Pro as their <a href=\"\/blog\/best-website-builder-marketing-agency\/\" target=\"_blank\" rel=\"noopener\">website builder of choice<\/a>. That\u2019s because it\u2019s a powerful, intuitive website builder, is hosted on the Google Cloud platform, and is white-label so they can scale and grow their client roster.<\/p>\n<p style=\"text-align: justify\">The Admin Dashboard enables agencies to manage multiple WordPress sites as efficiently as possible.<\/p>\n<ul style=\"text-align: justify\">\n<li><strong>See everything at a glance. <\/strong>Keep tabs on how many sites you\u2019re managing, the status of their WordPress version, and which need updates to plugins or themes.<\/li>\n<li><strong>Keep on top of maintenance.<\/strong> Get notifications for critical updates and make them directly from the dashboard. No more rummaging around for passwords or finding the one person on your team with access.<\/li>\n<li><strong>Insights at your fingertips.<\/strong> Looking to update your client or answer a question? Have all the stats you need in one place.<\/li>\n<li><strong>Close those tabs. <\/strong>Avoid browser overload with a new window or tab every time you need to check on a specific account.<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;3. Maintain security and backups&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 id=\"and\">3. Maintain security and backups<\/h2>\n<p style=\"text-align: justify\">Your clients trust you to keep their websites safe and secure. That\u2019s why you need to be on top of backups and security when managing multiple WordPress sites. Using the right hosting is another consideration when it comes to security \u2014 <a href=\"\/blog\/google-cloud-website-hosting\/\" target=\"_blank\" rel=\"noopener\">Google Cloud web hosting<\/a> is a strong line of defense. There are other hosting options available, like Amazon Web Services (AWS), but when it comes to <a href=\"\/blog\/aws-good-website-hosting\/\" target=\"_blank\" rel=\"noopener\">AWS vs Google Cloud<\/a>, Google still has the advantage as the <a href=\"\/blog\/best-reseller-hosting\/\" target=\"_blank\" rel=\"noopener\">best option for reseller hosting<\/a>.<\/p>\n<p style=\"text-align: justify\">To protect your clients\u2019 data (and all your hard work), it\u2019s crucial to keep themes and plugins up to date. Developers regularly make updates to address security vulnerabilities and add enhanced security features. Outdated software can become a prime target for attacks, so updating is step one in preventing outside bad actors.<\/p>\n<h3 id=\"the\">The importance of archiving<\/h3>\n<p style=\"text-align: justify\">Older versions of themes and plugins can often become incompatible with newer software, putting you at risk for data loss. Even with enhanced security protocols, there\u2019s still always a risk of losing everything, which is why backups are essential. You can set backups to happen automatically, or run them manually \u2014 but they need to be non-negotiable. By choosing a <a href=\"\/blog\/wordpress-white-label\/\" target=\"_blank\" rel=\"noopener\">WordPress white-label solution<\/a> like Vendasta for your clients\u2019 websites, you\u2019ll be able to use the many security and backup plugins available. Each one comes with specific features and benefits, so you can find the one that best suits your individual client\u2019s needs.<\/p>\n<p style=\"text-align: justify\">If you utilize <a href=\"\/websites\/\" target=\"_blank\" rel=\"noopener\">Vendasta to build websites<\/a>, automated updates and the dashboard will enable you to keep themes and plugins up to date, backup your clients\u2019 data, and generally sleep more soundly when it comes to data safety and security.<\/p>\n<p style=\"text-align: justify\">If you support ecommerce SMBs, you\u2019ll want to consider implementing <a href=\"\/blog\/ssl-secure-shopping-client-websites\/\" target=\"_blank\" rel=\"noopener\">SSL secure shopping for your client websites<\/a> as well.<\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;4. Monitor your multiple WordPress websites\u2019 performance&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 id=\"your\">4. Monitor your multiple WordPress websites\u2019 performance<\/h2>\n<p style=\"text-align: justify\">When you have a lot of WordPress sites to manage for clients, it\u2019s important to keep an eye on how those websites are performing. Are they loading quickly, running smoothly, and easily accessible for all website visitors? If you\u2019re not tracking performance, your clients could see a loss in visitors, decreased engagement from the folks who make it to the website, and lower revenue overall.<\/p>\n<h3 id=\"tips\">Tips and tools for improving website performance<\/h3>\n<ul style=\"text-align: justify\">\n<li><strong>Optimize for plugin conflicts.<\/strong> <a href=\"\/blog\/mobile-friendly-wordpress\/\" target=\"_blank\" rel=\"noopener\">WordPress has a lot of plugins<\/a>, which can be great. But sometimes they don\u2019t play nice together. Before spending time trying to find an obscure reason for lower performance, check your multiple WordPress websites\u2019 plugins to ensure there are no issues. Especially after an update, review and test to make sure the website is working as expected.<\/li>\n<li><strong>Rule out server issues. <\/strong>If you\u2019re noticing slower load times or a downgrade in performance overall, check the server. If it is a server problem, it might be time to consider your website hosting and if it\u2019s working for you (and your clients).<\/li>\n<li><strong>Check your cache. <\/strong>There are plenty of plugins to help manage the temporary storage of data to keep things running quickly. Hummingbird, WP Rocket, W3 Total Cache, or WP Super Cache are options to explore.<\/li>\n<li><strong>Optimize images. <\/strong>Images are par for the course for most websites \u2014 they make things more interesting, eye-catching, and engaging. But if they\u2019re not properly optimized, they can lead to poor performance and have the opposite of their intended effect. When it comes to optimized images, a reduction in file size, dimensions, or both, can lead to faster load times. And yes \u2014 there\u2019s a plugin for that. Smush, Imagify, and ShortPixel can help.<\/li>\n<li><strong>Minimize HTTP requests. <\/strong>Every element on a website needs an HTTP request to load. If you minimize the number of requests for things like CSS and Javascript files and images you can potentially increase website performance. You can do this by combining CSS and Javascript, minifying code, enabling lazy load, reducing image sizes, and disabling plugins you don\u2019t need.<\/li>\n<li><strong>Use a content delivery network. <\/strong>A content delivery network delivers your website to the end user from a server closer to them geographically \u2014 reducing latency and load time. Cloudflare is an example of a CDN you\u2019re probably already familiar with.<\/li>\n<li><strong>Monitor third-party scripts: <\/strong>Things like analytics, tracking codes, and social media widgets are all third-party scripts, and they can impact your multiple WordPress sites\u2019 performance. Conduct a regular review and only keep scripts you and your clients (and visitors to their websites) find useful.<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;The bottom line&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2 id=\"line\">The bottom line<\/h2>\n<p style=\"text-align: justify\">With a few tweaks to your workflow, the right tools and automations, and regular performance monitoring, managing multiple WordPress sites for clients can be a breeze \u2014 or at least not difficult.<\/p>\n<h3 id=\"faq\">Frequently asked questions<\/h3>\n<h4 id=\"what\">What are some common challenges when managing multiple WordPress sites for clients?<\/h4>\n<p style=\"text-align: justify\">Managing multiple WordPress sites for clients can be challenging. To ensure success, set realistic goals, maintain good communication, and use tools such as a centralized dashboard to monitor all client websites. Time management is key, and security and data safety, performance, and updates and maintenance should be kept in mind.<\/p>\n<h4 id=\"how\">How can I monitor the performance of multiple WordPress sites?<\/h4>\n<p style=\"text-align: justify\">To effectively monitor the performance of multiple WordPress sites, you can use tools such as Vendasta\u2019s Website Pro Admin Dashboard, PageSpeed Insights, GTmetrix, and Pingdom to track load times and responsiveness. Additionally, install plugins for uptime monitoring to alert you of any downtime. Lastly, use performance-monitoring plugins to identify any potential issues that might cause a slowdown, such as out-of-date plugins, large or not optimized images, and low-quality hosting.<\/p>\n<p style=\"text-align: justify\">[adrotate banner=&#8221;252&#8243;]<\/p>\n<p>[\/et_pb_text][et_pb_code admin_label=&#8221;Code &#8211; FAQ&#8221; _builder_version=&#8221;4.21.0&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]{&#8220;@context&#8221;:&#8221;https:\/\/schema.org&#8221;,&#8221;@type&#8221;:&#8221;FAQPage&#8221;,&#8221;mainEntity&#8221;:[{&#8220;@type&#8221;:&#8221;Question&#8221;,&#8221;name&#8221;:&#8221;What are some common challenges when managing multiple WordPress sites for clients?&#8221;,&#8221;acceptedAnswer&#8221;:{&#8220;@type&#8221;:&#8221;Answer&#8221;,&#8221;text&#8221;:&#8221;Managing multiple WordPress sites for clients can be challenging. To ensure success, set realistic goals, maintain good communication, and use tools such as a centralized dashboard to monitor all client websites. Time management is key, and security and data safety, performance, and updates and maintenance should be kept in mind.&#8221;}},{&#8220;@type&#8221;:&#8221;Question&#8221;,&#8221;name&#8221;:&#8221;How can I monitor the performance of multiple WordPress sites?&#8221;,&#8221;acceptedAnswer&#8221;:{&#8220;@type&#8221;:&#8221;Answer&#8221;,&#8221;text&#8221;:&#8221;To effectively monitor the performance of multiple WordPress sites, you can use tools such as Vendasta\u2019s Website Pro Admin Dashboard, PageSpeed Insights, GTmetrix, and Pingdom to track load times and responsiveness. Additionally, install plugins for uptime monitoring to alert you of any downtime. Lastly, use performance-monitoring plugins to identify any potential issues that might cause a slowdown, such as out-of-date plugins, large or not optimized images, and low-quality hosting.&#8221;}}]}[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Managing multiple WordPress sites and looking to streamline your workflow? Read on for tips to make it easy to juggle multiple client sites.<\/p>\n","protected":false},"author":103,"featured_media":23400223,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[48],"tags":[1269],"class_list":["post-81748","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-website-design-and-hosting"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.4 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Managing Multiple WordPress Sites for SMB Clients | Vendasta<\/title>\n<meta name=\"description\" content=\"Managing multiple WordPress sites and looking to streamline your workflow? 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