[et_pb_section fb_built=”1″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_row _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text admin_label=”Introduction” _builder_version=”4.27.4″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n
Collecting online reviews on the top doctor review sites is crucial for the online visibility and reputation of your clients in the healthcare industry. According to Google, healthcare is one of the top three categories where consumers check reviews most often (home services and automotive are the other two in the top three. It makes sense: People want to ensure their health is in the best of hands, so it makes sense that they\u2019d check the reviews of any doctor they\u2019re considering making an appointment with.<\/p>\n
But how can reviews and responding to those reviews benefit your healthcare clients\u2019 practices? Which doctor review sites<\/a> should be prioritized? To address these concerns, we have compiled a list of the top 10 doctor review sites that your healthcare clients should be listed on.<\/p>\n [et_pb_section global_module=\"113151 \"][\/et_pb_section]<\/span><\/p>\n [\/et_pb_text][et_pb_text admin_label=”Why doctor review sites are important for your healthcare clients\u2019 online presence” _builder_version=”4.27.4″ _module_preset=”default” hover_enabled=”0″ global_colors_info=”{}” sticky_enabled=”0″]<\/p>\n Doctor and hospital review sites are vital for various reasons. For starters, potential patients rely heavily on healthcare and doctor review sites to decide whether or not to make an appointment. If a patient comes across negative reviews about your client or their practice\u2014or worse, no reviews at all\u2014they will likely seek out a different doctor or clinic where they feel they will get better care and service. That is why it is also very important to have the right team, like virtual healthcare assistants<\/a> to help you executing tasks like the gathering of those reviews.<\/p>\n Additionally, reviews play a significant role in Google’s algorithm. This means that doctors who get more reviews<\/a> and better reviews will rank higher on Google via their Google Business Profile. This is essential because 87% of consumers who perform a local search on their smartphones schedule an appointment or call within a day. Therefore, if your healthcare client is not among the first results on the first page, your clients risk missing out on a lot of potential new patients.<\/p>\n Why is Google so important? Over 80% of consumers used Google to evaluate local businesses in the past two years.<\/p>\n The top three factors of importance include:<\/p>\n \u00a0Also, based on a recent study, 89% of consumers are \u201chighly\u201d or \u201cfairly\u201d likely to use a business that responds to all of its online reviews. This is why it is so critical to leverage reputation management software<\/a> like Vendasta\u2019s Reputation Management to help your clients curate and respond to all reviews from all pertinent sources in a timely manner.<\/p>\n To help you build the online presence of your clients, we have identified ten popular doctor review sites that every healthcare practitioner should be listed on.<\/p>\n [\/et_pb_text][et_pb_text admin_label=”1. Google: Everyone\u2019s review site, healthcare or not” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n Having a Google Business Profile<\/a> can significantly impact the search rankings and online reputation of your healthcare clients. Google’s algorithm considers various aspects such as proximity, relevancy, and brand to determine which businesses should appear on top of local search results. When people look for healthcare providers (doctors, dentists, dermatologists, etc.) in their area, reviews alongside a map of nearby locations will be displayed in the search results. These are weighted by those factors in addition to location data accuracy and a positive review score.<\/p>\n Note that from recent studies, 92% of consumers<\/a>\u00a0will use a local business if it has at least a 4-star rating and 91% of consumers acknowledged positive reviews made them more likely to support a business. By helping your healthcare clients claim their Google Business Profile<\/a>, you can set them up for success. Getting reviews on Google Business Profile can enhance your client\u2019s reputation and engagement (more appointments equals more patients).<\/p>\n [\/et_pb_text][et_pb_text admin_label=”2. Facebook: Yes, really” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n A client\u2019s Facebook Business page will showcase ratings and reviews from Facebook users<\/a>. As an essential component of the page, it cannot be concealed or manipulated. Anyone who has a Facebook account can access and leave a review for your client\u2019s practice.<\/p>\n Considering that approximately two-thirds of Americans use Facebook, it\u2019s easy to understand why it\u2019s a popular choice for patients.<\/p>\n [\/et_pb_text][et_pb_text admin_label=”3. Healthgrades: The ultimate doctor review site” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n Being featured on Healthgrades<\/a> is essential for healthcare providers due to its immense popularity, with nearly 20 million visitors every month. This directory includes an extensive and searchable database of hospital, dentist, and physician profiles, and is consulted by a quarter of all online patients when selecting a healthcare provider.<\/p>\n [\/et_pb_text][et_pb_text admin_label=”4. Vitals: A go-to healthcare review site for many” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n With a monthly traffic of over 3 million visitors, Vitals<\/a> consistently secures high rankings in the healthcare search category.<\/p>\n It is a go-to doctor review site for patients looking for their next provider, thanks to its advanced search functionality that allows patients to search for practices based on name, location, specialty, and even insurance accepted.<\/p>\n [\/et_pb_text][et_pb_text admin_label=”5. ZocDoc: A user-friendly doctor review site” _builder_version=”4.27.4″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n ZocDoc<\/a>‘s primary objective is to assist patients in finding doctors who accept their insurance, while also offering an online and mobile appointment booking service for a listing fee. Patients can easily search for practices based on standard criteria such as name, location, specialty, and insurance accepted.<\/p>\n [\/et_pb_text][et_pb_text admin_label=”6. Wellness.com: For every type of healthcare provider and practice” _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n Wellness.com<\/a> is a doctor review site that features a comprehensive directory of healthcare providers across multiple locations. Patients can effortlessly search for practices based on their specialty and location, spanning a wide range of healthcare professionals such as cardiologists and podiatrists.<\/p>\n [\/et_pb_text][et_pb_text admin_label=”7. RateMDs: Doctor reviews and patient questions, answered” _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n RateMDs<\/a> provides patients with a platform to search for physicians based on their name, location, specialty, and gender. In addition, the doctor review site has a forum and blog section where patients can have their health-related queries answered.<\/p>\n [\/et_pb_text][et_pb_text admin_label=”8. Caring.com: A healthcare review site for caregivers” _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\n Caring.com<\/a> is a prominent healthcare review site catering to caregivers seeking information and support while caring for their elderly parents, spouses, and other loved ones.<\/p>\n The website provides thousands of original articles, useful tools, and expert advice from over 50 leading professionals, along with a community of caregivers.<\/p>\n [\/et_pb_text][et_pb_text admin_label=”9. A Place for Mom: A healthcare review site for homecare providers” _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”]<\/p>\nWhy doctor review sites are important for your healthcare clients\u2019 online presence<\/h2>\n
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Download \u201cWhy reputation management matters: A churn study\u201d for data-based strategies on retaining clients longer using online reputation management.<\/a><\/strong><\/h3>\n
1. Google: Everyone\u2019s review site, healthcare or not<\/h2>\n
2. Facebook: Yes, really<\/h2>\n
3. Healthgrades: The ultimate doctor review site<\/h2>\n
4. Vitals: A go-to healthcare review site for many<\/h2>\n
5. ZocDoc: A user-friendly doctor review site<\/h2>\n
6. Wellness.com: For every type of healthcare provider and practice<\/h2>\n
7. RateMDs: Doctor reviews and patient questions, answered<\/h2>\n
8. Caring.com: A healthcare review site for caregivers<\/h2>\n
9. A Place for Mom: A healthcare review site for homecare providers<\/h2>\n