{"id":63657,"date":"2022-11-08T05:45:50","date_gmt":"2022-11-08T11:45:50","guid":{"rendered":"https:\/\/www.vendasta.com\/blog\/?p=63657"},"modified":"2025-11-03T21:20:29","modified_gmt":"2025-11-03T21:20:29","slug":"digital-products-to-resell","status":"publish","type":"post","link":"https:\/\/www.vendasta.com\/blog\/digital-products-to-resell\/","title":{"rendered":"18 Digital Products to Resell to Boost Monthly Recurring Revenue"},"content":{"rendered":"<p>[et_pb_section admin_label=&#8221;section&#8221;]<br \/>\n\t\t\t[et_pb_row admin_label=&#8221;row&#8221;]<br \/>\n\t\t\t\t[et_pb_column type=&#8221;4_4&#8243;][et_pb_text admin_label=&#8221;Text&#8221;]<\/p>\n<div class=\"et_pb_module et_pb_text et_pb_text_0 et_pb_text_align_left et_pb_bg_layout_light\">\n<div class=\"et_pb_text_inner\">\n<p>Software-as-a-Service or SaaS refers to software or digital products that are licensed to users on a subscription basis. The SaaS market overall is expected to reach\u00a0<a href=\"https:\/\/www.gartner.com\/en\/newsroom\/press-releases\/2021-04-21-gartner-forecasts-worldwide-public-cloud-end-user-spending-to-grow-23-percent-in-2021\" target=\"_blank\" rel=\"noopener\">$397.5 billion by the end of 2022<\/a>. The growing opportunity to tack on additional monthly recurring revenue (MRR) to your bottom line should drive you to consider digital products to resell.<\/p>\n<p>But what are your options? What products would make the best fit for your existing client base? What should you consider before signing on with\u00a0<a href=\"\/blog\/facts-stats-reseller-partner-programs-msps\/\" target=\"_blank\" rel=\"noopener\">reseller partner programs<\/a>?<\/p>\n<p>In this article, we will explore a selection of digital products to resell and cover everything you need to know about boosting recurring revenue as a\u00a0<a href=\"\/blog\/white-label-solutions\/\" target=\"_blank\" rel=\"noopener\">white-label software reseller<\/a>.<\/p>\n<p><span style=\"font-weight: 400;\">[et_pb_section global_module=\"113210 \"][\/et_pb_section]<\/span><\/p>\n<\/div>\n<\/div>\n<div class=\"et_pb_module et_pb_text et_pb_text_1 et_pb_text_align_left et_pb_bg_layout_light\">\n<div class=\"et_pb_text_inner\">\n<h2>What are digital products?<\/h2>\n<p>A digital product is a resource or form of media that can be sold and dispensed again and again without the need to restock inventory.<\/p>\n<p>Digital products can come in a variety of downloadable formats like MP3s, videos, PDFs, and templates. For the purposes of this article, we will focus on SaaS digital products you can resell to your small and medium-sized business (SMB) clients.<\/p>\n<\/div>\n<\/div>\n<div class=\"et_pb_module et_pb_text et_pb_text_2 et_pb_text_align_left et_pb_bg_layout_light\">\n<div class=\"et_pb_text_inner\">\n<h2>What are the most profitable products to sell online?<\/h2>\n<p>There are a number of digital products to resell to your SMB clients. Here are some of the top selling products online that you may want to consider adding to your product offering.<\/p>\n<h3>Productivity suites<\/h3>\n<p>If you\u2019re strategizing the best way to begin to sell digital products to your B2B clients, starting out by offering productivity software is a great way to go. Productivity suites like Google Workspace (#1) and Microsoft 365 (#2) can help your clients increase their production, enhance collaboration and save time, all while tacking on a monthly recurring revenue stream to your business.<\/p>\n<p>Productivity suites give your clients access to set up business email addresses on their website domain, offer shared calendars to staff, video conferencing capabilities, secure team messaging, document, spreadsheet, and presentation software, as well as shared storage drives for files.<\/p>\n<p>Rather than going the pricey and painstaking route to become licensed directly from one of the big box brands, you could explore a reseller partner program instead. For example, you could spend months of time going to Google to become a\u00a0<a href=\"\/blog\/google-workspace-reseller\/\" target=\"_blank\" rel=\"noopener\">Google Workspace reseller<\/a>. Instead you could consider reselling through a multi-vendor marketplace to significantly shorten your time to market. If you take this route, you don\u2019t have to send in any business plans, sales plans, or applications to become a reseller.<\/p>\n<h3>Digital marketing products<\/h3>\n<p>There are a\u00a0<a href=\"\/blog\/product-diversification\/\" target=\"_blank\" rel=\"noopener\">myriad of digital marketing products<\/a>\u00a0that most of your B2B clients are already dabbling in themselves or purchasing from another provider. Adding digital marketing products to your list of digital products to resell not only adds to your bottom line, but it can strengthen the relationship you have with existing clients. Here are some options to consider:<\/p>\n<ul>\n<li><strong>Social media management (#3):\u00a0<\/strong>Reselling digital social media management tools helps your clients connect with their customers, increase brand awareness, and kick start a stream of new business online to boost sales.<\/li>\n<li><strong>Online review management (#4):<\/strong>\u00a0In 2022,\u00a0<a href=\"http:\/\/learn.podium.com\/rs\/841-BRM-380\/images\/2017-SOOR-Infographic.jpg\" target=\"_blank\" rel=\"noopener\">93% of consumers<\/a>\u00a0say that online reviews influenced their purchase decisions. Your clients need up-to-date and positive reviews where their customers are searching. Reselling apps that allow your clients to track, respond to and manage their online review profiles can solve for a huge pain point time-starved local business owners are faced with.<\/li>\n<li><strong><a href=\"\/blog\/white-label-seo-pricing\/\" target=\"_blank\" rel=\"noopener\">Search engine optimization<\/a>\u00a0(SEO) (#5):\u00a0<\/strong>Helping businesses get ranked higher in search for the keywords their customers are using can be complicated, but that\u2019s exactly why your clients need your help. They can\u2019t do it alone. By joining a\u00a0<a href=\"\/blog\/white-label-seo\/\" target=\"_blank\" rel=\"noopener\">SEO reseller program<\/a>\u00a0and becoming a\u00a0<a href=\"\/blog\/local-seo-reseller\/\" target=\"_blank\" rel=\"noopener\" data-wpil=\"url\">local SEO reseller<\/a>, you will ensure your clients are employing the right SEO tactics to succeed online.<\/li>\n<li><strong>Websites and ecommerce (#6):\u00a0<\/strong>From web builders and domain hosting to ecommerce capability, there is a massive opportunity to\u00a0<a href=\"\/blog\/resell-websites-vendasta-website-pro\/\" target=\"_blank\" rel=\"noopener\">resell websites<\/a>\u00a0to your clients.<\/li>\n<li><strong>Local business listings (#7):\u00a0<\/strong>When your clients are found in online search, their data must be accurate. Consistently correct business information like website URL, phone number, and address is a sign of trust for search engines. By reselling listing solutions you can ensure your clients\u2019 business information is kept up to date and in sync with other sources across the web.<\/li>\n<li><strong>Content (#8):\u00a0<\/strong>Whether it\u2019s a social media image, a blog post, an infographic, a podcast episode or an eye-catching video, content is king when it comes to getting noticed online. In fact,\u00a0<a href=\"https:\/\/www.hubspot.com\/marketing-statistics\" target=\"_blank\" rel=\"nofollow noopener\">Wyzowl<\/a>\u00a0reports that 84 percent of people were convinced to buy a new product by watching a brand\u2019s video. There is no shortage of appetite when it comes to putting fresh and attractive content online to help a business boost brand awareness and generate new interest. By reselling content, you don\u2019t actually have to fulfill and deliver on all of those elements. By partnering with a marketplace platform equipped with products and services for content fulfillment, all you have to do is sell, and the fulfillment is taken care of for you.<\/li>\n<\/ul>\n<h3>Advertising products<\/h3>\n<p><a href=\"\/blog\/ppc-reseller-program\/\" target=\"_blank\" rel=\"noopener\">Pay-per-click (PPC)<\/a>\u00a0ad spending is expected to reach $191 billion by 2024. (<a href=\"https:\/\/www.statista.com\/statistics\/242552\/digital-advertising-spending-in-the-us\/\" target=\"_blank\" rel=\"noopener\">Statista<\/a>) With the demand steadily increasing it makes sense that online advertising should make your short list of digital products to resell.<\/p>\n<p>There are five primary types of digital advertising products\u00a0<a href=\"\/blog\/increase-agency-profits-saas-reseller\/\" target=\"_blank\" rel=\"noopener\">SaaS resellers<\/a>\u00a0can leverage:<\/p>\n<ul>\n<li>Google Adwords (#9)<\/li>\n<li>Bing search ads (#10)<\/li>\n<li>Display ads (#11)<\/li>\n<li>YouTube video ads (#12)<\/li>\n<li>Facebook and Instagram ads (#13)<\/li>\n<\/ul>\n<p>With reseller platforms now offering sophisticated reporting tools that can easily track and analyze your clients\u2019 campaigns, proving performance and return on investment for their\u00a0<a href=\"\/blog\/digital-ad-spend\/\" target=\"_blank\" rel=\"noopener\">digital advertising spend<\/a>\u00a0is easier than ever.<\/p>\n<h3>Cybersecurity<\/h3>\n<p>Shockingly, nearly 80 percent of senior IT and IT security leaders believe their organizations lack sufficient protection against cyberattacks (<a href=\"https:\/\/www.forbes.com\/sites\/chuckbrooks\/2021\/03\/02\/alarming-cybersecurity-stats-------what-you-need-to-know-for-2021\/?sh=334d3f6258d3\" target=\"_blank\" rel=\"noopener\">Forbes Magazine<\/a>).<\/p>\n<p>Simply put, security needs to be top of mind for every business\u2014now more than ever.<\/p>\n<p>In 2022, you don\u2019t need to be an expert in cybersecurity to hammer home its importance and resell cybersecurity solutions to your B2B clients. Working with a reseller partner program is a quick way to add security products to your offering. It will open up yet another new recurring revenue stream for your business and help meet your clients\u2019 needs.<\/p>\n<p>When reselling cybersecurity to your clients, your product stack can include:<\/p>\n<ul>\n<li>Tools for malware scanning and removal (#14)<\/li>\n<li>Website backup software (#15)<\/li>\n<li>Website security (#16)<\/li>\n<li>Web app firewalls (#17)<\/li>\n<li>Virtual private networks (#18)<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"et_pb_module et_pb_text et_pb_text_3 et_pb_text_align_left et_pb_bg_layout_light\">\n<div class=\"et_pb_text_inner\">\n<h2>What are the pros and cons to consider before deciding on digital products to resell?<\/h2>\n<table class=\"&quot;\">\n<tbody>\n<tr>\n<td><strong>Pros<\/strong><\/td>\n<td><strong>Cons<\/strong><\/td>\n<\/tr>\n<tr>\n<td><strong>\u2714 Offering products with high profit margins:<\/strong>\u00a0With a low upfront investment and minimal overhead, digital products to resell are a fantastic revenue generator for B2B business owners.<\/td>\n<td><strong>\u2718 Digital is an increasingly crowded space:\u00a0<\/strong>Competition is high when it comes to selling online. It\u2019s important to do your due diligence before you jump into the deep end.<\/td>\n<\/tr>\n<tr>\n<td><strong>\u2714 Save time and sell online without lifting a finger:\u00a0<\/strong>Automation that seamlessly guides your clients through the sales funnel and through to product adoption means you\u2019re no longer constrained by the amount of time you can personally spend on a client account in order to make a sale.<\/td>\n<td><strong>\u2718 Putting data at risk:<\/strong>\u00a0As with any SaaS business, online security and data loss should be concerns for any B2B reseller. By partnering with a reputable and secure reseller program, you can mitigate these risks early on.<\/td>\n<\/tr>\n<tr>\n<td><strong>\u2714 Great opportunity for expansion:<\/strong>\u00a0Without massive overhead costs to worry about, you can more easily scale your business model with digital products to resell than you can with a more traditional in-house product or service offering.<\/td>\n<td><strong>\u2718 The learning curve:\u00a0<\/strong>As with any new business venture, learning the ins and outs of becoming a digital product reseller can be steep.<\/td>\n<\/tr>\n<tr>\n<td><strong>\u2714 Control over product pricing:<\/strong>\u00a0From product bundling to tiered pricing, the options are endless when it comes to pricing your products to perfectly fit your clients\u2019 budgets.<\/td>\n<td><\/td>\n<\/tr>\n<tr>\n<td><strong>\u2714 Reach a wider audience:<\/strong>\u00a0Bringing a digital product offering to the masses online presents a great opportunity for B2B sellers. In circumstances where your business may have relied on in-person selling opportunities closer to home, moving online with digital products to resell allows you to overcome physical proximity enabling you to sell virtually anywhere.<\/td>\n<td><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<\/div>\n<div class=\"et_pb_module et_pb_text et_pb_text_4 et_pb_text_align_left et_pb_bg_layout_light\">\n<div class=\"et_pb_text_inner\">\n<h2>How to sell online<\/h2>\n<p>Preparing to bring to market your new suite of\u00a0<a href=\"\/blog\/software-reseller\/\" target=\"_blank\" rel=\"noopener\">digital products to resell<\/a>\u00a0may seem intimidating. You can, however, follow a simple but effective three-step process to get started.<\/p>\n<ul>\n<li><strong>Step one: Decide which digital products to resell.\u00a0<\/strong>We\u2019ve provided a list of 18 digital products businesses need to succeed in today\u2019s digital economy, but there are hundreds of options of digital products to choose from on the market. Carefully research the primary pain points and unconsidered need of your existing and ideal customer base to determine the best products to resell.<\/li>\n<li><strong>Step two: Create your digital storefront.\u00a0<\/strong>Today\u2019s modern buyer is accustomed to shopping, purchasing, and receiving all kinds of services and products entirely online. Get a new website up and running or add your new product stack onto your existing ecommerce site catalogue for one-click purchases.<\/li>\n<li><strong>Step three: Market your new offering.\u00a0<\/strong>Get your new products and shiny new digital storefront in front of existing and new customers through\u00a0<a href=\"\/blog\/activecampaign-reseller\/\" target=\"_blank\" rel=\"noopener\">email marketing<\/a>, social media, and digital advertising.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div class=\"et_pb_module et_pb_text et_pb_text_5 et_pb_text_align_left et_pb_bg_layout_light\">\n<div class=\"et_pb_text_inner\">\n<h2>Get started<\/h2>\n<p>Even though there\u2019s a lot to consider before adding digital products to resell to your existing offering, the opportunity with digital products is very much worth the risk for trusted digital experts selling to small and medium businesses. Not only can digital products help you retain your existing clients longer by meeting all of their needs, but selling digital can help you expand your footprint, attract new clients, and kick start a cascade of recurring revenue for your business.<\/p>\n<\/div>\n<\/div>\n<p>[\/et_pb_text][\/et_pb_column]<br \/>\n\t\t\t[\/et_pb_row]<br \/>\n\t\t[\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Explore a comprehensive list of 18 digital products to resell and tack on a new recurring revenue stream to your existing B2B business model. Read more.<\/p>\n","protected":false},"author":86,"featured_media":121869,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"<div class=\"et_pb_module et_pb_text et_pb_text_0 et_pb_text_align_left et_pb_bg_layout_light\">\r\n<div class=\"et_pb_text_inner\">\r\n\r\nSoftware-as-a-Service or SaaS refers to software or digital products that are licensed to users on a subscription basis. The SaaS market overall is expected to reach\u00a0<a href=\"https:\/\/www.gartner.com\/en\/newsroom\/press-releases\/2021-04-21-gartner-forecasts-worldwide-public-cloud-end-user-spending-to-grow-23-percent-in-2021\" target=\"_blank\" rel=\"noopener\">$397.5 billion by the end of 2022<\/a>. The growing opportunity to tack on additional monthly recurring revenue (MRR) to your bottom line should drive you to consider digital products to resell.\r\n\r\nBut what are your options? What products would make the best fit for your existing client base? What should you consider before signing on with\u00a0<a href=\"\/blog\/facts-stats-reseller-partner-programs-msps\/\" target=\"_blank\" rel=\"noopener\">reseller partner programs<\/a>?\r\n\r\nIn this article, we will explore a selection of digital products to resell and cover everything you need to know about boosting recurring revenue as a\u00a0<a href=\"\/blog\/white-label-solutions\/\" target=\"_blank\" rel=\"noopener\">white-label software reseller<\/a>.\r\n\r\n<span style=\"font-weight: 400;\">[divi_library_layout id=\"113210\"]<\/span>\r\n\r\n<\/div>\r\n<\/div>\r\n<div class=\"et_pb_module et_pb_text et_pb_text_1 et_pb_text_align_left et_pb_bg_layout_light\">\r\n<div class=\"et_pb_text_inner\">\r\n<h2>What are digital products?<\/h2>\r\nA digital product is a resource or form of media that can be sold and dispensed again and again without the need to restock inventory.\r\n\r\nDigital products can come in a variety of downloadable formats like MP3s, videos, PDFs, and templates. For the purposes of this article, we will focus on SaaS digital products you can resell to your small and medium-sized business (SMB) clients.\r\n\r\n<\/div>\r\n<\/div>\r\n<div class=\"et_pb_module et_pb_text et_pb_text_2 et_pb_text_align_left et_pb_bg_layout_light\">\r\n<div class=\"et_pb_text_inner\">\r\n<h2>What are the most profitable products to sell online?<\/h2>\r\nThere are a number of digital products to resell to your SMB clients. Here are some of the top selling products online that you may want to consider adding to your product offering.\r\n<h3>Productivity suites<\/h3>\r\nIf you\u2019re strategizing the best way to begin to sell digital products to your B2B clients, starting out by offering productivity software is a great way to go. Productivity suites like Google Workspace (#1) and Microsoft 365 (#2) can help your clients increase their production, enhance collaboration and save time, all while tacking on a monthly recurring revenue stream to your business.\r\n\r\nProductivity suites give your clients access to set up business email addresses on their website domain, offer shared calendars to staff, video conferencing capabilities, secure team messaging, document, spreadsheet, and presentation software, as well as shared storage drives for files.\r\n\r\nRather than going the pricey and painstaking route to become licensed directly from one of the big box brands, you could explore a reseller partner program instead. For example, you could spend months of time going to Google to become a\u00a0<a href=\"\/blog\/google-workspace-reseller\/\" target=\"_blank\" rel=\"noopener\">Google Workspace reseller<\/a>. Instead you could consider reselling through a multi-vendor marketplace to significantly shorten your time to market. If you take this route, you don\u2019t have to send in any business plans, sales plans, or applications to become a reseller.\r\n<h3>Digital marketing products<\/h3>\r\nThere are a\u00a0<a href=\"\/blog\/product-diversification\/\" target=\"_blank\" rel=\"noopener\">myriad of digital marketing products<\/a>\u00a0that most of your B2B clients are already dabbling in themselves or purchasing from another provider. Adding digital marketing products to your list of digital products to resell not only adds to your bottom line, but it can strengthen the relationship you have with existing clients. Here are some options to consider:\r\n<ul>\r\n \t<li><strong>Social media management (#3):\u00a0<\/strong>Reselling digital social media management tools helps your clients connect with their customers, increase brand awareness, and kick start a stream of new business online to boost sales.<\/li>\r\n \t<li><strong>Online review management (#4):<\/strong>\u00a0In 2022,\u00a0<a href=\"http:\/\/learn.podium.com\/rs\/841-BRM-380\/images\/2017-SOOR-Infographic.jpg\" target=\"_blank\" rel=\"noopener\">93% of consumers<\/a>\u00a0say that online reviews influenced their purchase decisions. Your clients need up-to-date and positive reviews where their customers are searching. Reselling apps that allow your clients to track, respond to and manage their online review profiles can solve for a huge pain point time-starved local business owners are faced with.<\/li>\r\n \t<li><strong><a href=\"\/blog\/white-label-seo-pricing\/\" target=\"_blank\" rel=\"noopener\">Search engine optimization<\/a>\u00a0(SEO) (#5):\u00a0<\/strong>Helping businesses get ranked higher in search for the keywords their customers are using can be complicated, but that\u2019s exactly why your clients need your help. They can\u2019t do it alone. By joining a\u00a0<a href=\"\/blog\/white-label-seo\/\" target=\"_blank\" rel=\"noopener\">SEO reseller program<\/a>\u00a0and becoming a\u00a0<a href=\"\/blog\/local-seo-reseller\/\" target=\"_blank\" rel=\"noopener\" data-wpil=\"url\">local SEO reseller<\/a>, you will ensure your clients are employing the right SEO tactics to succeed online.<\/li>\r\n \t<li><strong>Websites and ecommerce (#6):\u00a0<\/strong>From web builders and domain hosting to ecommerce capability, there is a massive opportunity to\u00a0<a href=\"\/blog\/resell-websites-vendasta-website-pro\/\" target=\"_blank\" rel=\"noopener\">resell websites<\/a>\u00a0to your clients.<\/li>\r\n \t<li><strong>Local business listings (#7):\u00a0<\/strong>When your clients are found in online search, their data must be accurate. Consistently correct business information like website URL, phone number, and address is a sign of trust for search engines. By reselling listing solutions you can ensure your clients\u2019 business information is kept up to date and in sync with other sources across the web.<\/li>\r\n \t<li><strong>Content (#8):\u00a0<\/strong>Whether it\u2019s a social media image, a blog post, an infographic, a podcast episode or an eye-catching video, content is king when it comes to getting noticed online. In fact,\u00a0<a href=\"https:\/\/www.hubspot.com\/marketing-statistics\" target=\"_blank\" rel=\"nofollow noopener\">Wyzowl<\/a>\u00a0reports that 84 percent of people were convinced to buy a new product by watching a brand\u2019s video. There is no shortage of appetite when it comes to putting fresh and attractive content online to help a business boost brand awareness and generate new interest. By reselling content, you don\u2019t actually have to fulfill and deliver on all of those elements. By partnering with a marketplace platform equipped with products and services for content fulfillment, all you have to do is sell, and the fulfillment is taken care of for you.<\/li>\r\n<\/ul>\r\n<h3>Advertising products<\/h3>\r\n<a href=\"\/blog\/ppc-reseller-program\/\" target=\"_blank\" rel=\"noopener\">Pay-per-click (PPC)<\/a>\u00a0ad spending is expected to reach $191 billion by 2024. (<a href=\"https:\/\/www.statista.com\/statistics\/242552\/digital-advertising-spending-in-the-us\/\" target=\"_blank\" rel=\"noopener\">Statista<\/a>) With the demand steadily increasing it makes sense that online advertising should make your short list of digital products to resell.\r\n\r\nThere are five primary types of digital advertising products\u00a0<a href=\"\/blog\/increase-agency-profits-saas-reseller\/\" target=\"_blank\" rel=\"noopener\">SaaS resellers<\/a>\u00a0can leverage:\r\n<ul>\r\n \t<li>Google Adwords (#9)<\/li>\r\n \t<li>Bing search ads (#10)<\/li>\r\n \t<li>Display ads (#11)<\/li>\r\n \t<li>YouTube video ads (#12)<\/li>\r\n \t<li>Facebook and Instagram ads (#13)<\/li>\r\n<\/ul>\r\nWith reseller platforms now offering sophisticated reporting tools that can easily track and analyze your clients\u2019 campaigns, proving performance and return on investment for their\u00a0<a href=\"\/blog\/digital-ad-spend\/\" target=\"_blank\" rel=\"noopener\">digital advertising spend<\/a>\u00a0is easier than ever.\r\n<h3>Cybersecurity<\/h3>\r\nShockingly, nearly 80 percent of senior IT and IT security leaders believe their organizations lack sufficient protection against cyberattacks (<a href=\"https:\/\/www.forbes.com\/sites\/chuckbrooks\/2021\/03\/02\/alarming-cybersecurity-stats-------what-you-need-to-know-for-2021\/?sh=334d3f6258d3\" target=\"_blank\" rel=\"noopener\">Forbes Magazine<\/a>).\r\n\r\nSimply put, security needs to be top of mind for every business\u2014now more than ever.\r\n\r\nIn 2022, you don\u2019t need to be an expert in cybersecurity to hammer home its importance and resell cybersecurity solutions to your B2B clients. Working with a reseller partner program is a quick way to add security products to your offering. It will open up yet another new recurring revenue stream for your business and help meet your clients\u2019 needs.\r\n\r\nWhen reselling cybersecurity to your clients, your product stack can include:\r\n<ul>\r\n \t<li>Tools for malware scanning and removal (#14)<\/li>\r\n \t<li>Website backup software (#15)<\/li>\r\n \t<li>Website security (#16)<\/li>\r\n \t<li>Web app firewalls (#17)<\/li>\r\n \t<li>Virtual private networks (#18)<\/li>\r\n<\/ul>\r\n<\/div>\r\n<\/div>\r\n<div class=\"et_pb_module et_pb_text et_pb_text_3 et_pb_text_align_left et_pb_bg_layout_light\">\r\n<div class=\"et_pb_text_inner\">\r\n<h2>What are the pros and cons to consider before deciding on digital products to resell?<\/h2>\r\n<table class=\"&quot;\">\r\n<tbody>\r\n<tr>\r\n<td><strong>Pros<\/strong><\/td>\r\n<td><strong>Cons<\/strong><\/td>\r\n<\/tr>\r\n<tr>\r\n<td><strong>\u2714 Offering products with high profit margins:<\/strong>\u00a0With a low upfront investment and minimal overhead, digital products to resell are a fantastic revenue generator for B2B business owners.<\/td>\r\n<td><strong>\u2718 Digital is an increasingly crowded space:\u00a0<\/strong>Competition is high when it comes to selling online. It\u2019s important to do your due diligence before you jump into the deep end.<\/td>\r\n<\/tr>\r\n<tr>\r\n<td><strong>\u2714 Save time and sell online without lifting a finger:\u00a0<\/strong>Automation that seamlessly guides your clients through the sales funnel and through to product adoption means you\u2019re no longer constrained by the amount of time you can personally spend on a client account in order to make a sale.<\/td>\r\n<td><strong>\u2718 Putting data at risk:<\/strong>\u00a0As with any SaaS business, online security and data loss should be concerns for any B2B reseller. By partnering with a reputable and secure reseller program, you can mitigate these risks early on.<\/td>\r\n<\/tr>\r\n<tr>\r\n<td><strong>\u2714 Great opportunity for expansion:<\/strong>\u00a0Without massive overhead costs to worry about, you can more easily scale your business model with digital products to resell than you can with a more traditional in-house product or service offering.<\/td>\r\n<td><strong>\u2718 The learning curve:\u00a0<\/strong>As with any new business venture, learning the ins and outs of becoming a digital product reseller can be steep.<\/td>\r\n<\/tr>\r\n<tr>\r\n<td><strong>\u2714 Control over product pricing:<\/strong>\u00a0From product bundling to tiered pricing, the options are endless when it comes to pricing your products to perfectly fit your clients\u2019 budgets.<\/td>\r\n<td><\/td>\r\n<\/tr>\r\n<tr>\r\n<td><strong>\u2714 Reach a wider audience:<\/strong>\u00a0Bringing a digital product offering to the masses online presents a great opportunity for B2B sellers. In circumstances where your business may have relied on in-person selling opportunities closer to home, moving online with digital products to resell allows you to overcome physical proximity enabling you to sell virtually anywhere.<\/td>\r\n<td><\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<\/div>\r\n<\/div>\r\n<div class=\"et_pb_module et_pb_text et_pb_text_4 et_pb_text_align_left et_pb_bg_layout_light\">\r\n<div class=\"et_pb_text_inner\">\r\n<h2>How to sell online<\/h2>\r\nPreparing to bring to market your new suite of\u00a0<a href=\"\/blog\/software-reseller\/\" target=\"_blank\" rel=\"noopener\">digital products to resell<\/a>\u00a0may seem intimidating. You can, however, follow a simple but effective three-step process to get started.\r\n<ul>\r\n \t<li><strong>Step one: Decide which digital products to resell.\u00a0<\/strong>We\u2019ve provided a list of 18 digital products businesses need to succeed in today\u2019s digital economy, but there are hundreds of options of digital products to choose from on the market. Carefully research the primary pain points and unconsidered need of your existing and ideal customer base to determine the best products to resell.<\/li>\r\n \t<li><strong>Step two: Create your digital storefront.\u00a0<\/strong>Today\u2019s modern buyer is accustomed to shopping, purchasing, and receiving all kinds of services and products entirely online. Get a new website up and running or add your new product stack onto your existing ecommerce site catalogue for one-click purchases.<\/li>\r\n \t<li><strong>Step three: Market your new offering.\u00a0<\/strong>Get your new products and shiny new digital storefront in front of existing and new customers through\u00a0<a href=\"\/blog\/activecampaign-reseller\/\" target=\"_blank\" rel=\"noopener\">email marketing<\/a>, social media, and digital advertising.<\/li>\r\n<\/ul>\r\n<\/div>\r\n<\/div>\r\n<div class=\"et_pb_module et_pb_text et_pb_text_5 et_pb_text_align_left et_pb_bg_layout_light\">\r\n<div class=\"et_pb_text_inner\">\r\n<h2>Get started<\/h2>\r\nEven though there\u2019s a lot to consider before adding digital products to resell to your existing offering, the opportunity with digital products is very much worth the risk for trusted digital experts selling to small and medium businesses. Not only can digital products help you retain your existing clients longer by meeting all of their needs, but selling digital can help you expand your footprint, attract new clients, and kick start a cascade of recurring revenue for your business.\r\n\r\n<\/div>\r\n<\/div>","_et_gb_content_width":"","footnotes":""},"categories":[1047],"tags":[1685],"class_list":["post-63657","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-scale","tag-reseller"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.4 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>18 B2B Digital Products to Resell to Boost MRR | Vendasta<\/title>\n<meta name=\"description\" content=\"Explore a comprehensive list of 18 digital products to resell and tack on a new recurring revenue stream to your existing B2B business model. 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