{"id":23396435,"date":"2023-09-27T21:45:32","date_gmt":"2023-09-27T21:45:32","guid":{"rendered":"https:\/\/www.vendasta.com\/blog\/?p=23396435"},"modified":"2026-01-11T02:34:00","modified_gmt":"2026-01-11T02:34:00","slug":"mastering-the-art-of-public-speaking","status":"publish","type":"post","link":"https:\/\/www.vendasta.com\/blog\/mastering-the-art-of-public-speaking\/","title":{"rendered":"636: Mastering the Art of Public Speaking | Brenden Kumarasamy"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; admin_label=&#8221;section&#8221; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row admin_label=&#8221;row&#8221; _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221;][et_pb_text _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<div class=\"wp-block-post-date\"><time datetime=\"2023-09-27T12:24:51-04:00\">September 27, 2023<\/time><\/div>\n<p>In this episode of the\u00a0<a href=\"\/blog\/podcasts\/\">Conquer Local Podcast<\/a>, we are thrilled to introduce\u00a0<a href=\"https:\/\/www.linkedin.com\/in\/brendenkumarasamy\/\">Brenden Kumarasamy<\/a>, the visionary founder of\u00a0<a href=\"https:\/\/www.mastertalk.ca\/\">MasterTalk<\/a>. With a remarkable passion for empowering individuals through effective communication, Brenden\u2019s journey began when he started coaching public speaking at just 19 years old. Recognizing the lack of accessible resources for those unable to afford coaching, he embarked on a mission to bridge this gap.<\/p>\n<p>Brenden\u2019s dedication led him to create\u00a0<a href=\"https:\/\/www.youtube.com\/@MasterTalks\">MasterTalk<\/a>, a transformative\u00a0<a href=\"https:\/\/www.youtube.com\/@MasterTalks\">YouTube channel<\/a>\u00a0providing free, practical communication guidance. His goal is to ensure that everyone, regardless of age or background, becomes an exceptional communicator. Brenden firmly believes that the next visionary can emerge with the right communication skills.<\/p>\n<p>Join us as we explore Brenden Kumarasamy\u2019s inspiring journey, his vision for a more communicative world, and the profound impact he\u2019s making through MasterTalk. Discover his commitment to democratizing communication skills and empowering individuals to confidently share their ideas with the world.<\/p>\n<p><strong>Giveaway:\u00a0Visit\u00a0<\/strong><a href=\"https:\/\/www.rockstarcommunicator.com\/\"><strong>www.rockstarcommunicator.com<\/strong><\/a><strong>\u00a0to attend one of Brenden\u2019s free communication workshops!<\/strong><\/p>\n<p><em>Conquer Local is presented by Vendasta. We have proudly served 5.5+ million local businesses through 60,000+ channel partners. Learn more about\u00a0<\/em><a href=\"\/\"><em>Vendasta<\/em><\/a><em>\u00a0and we can help your organization or learn more about\u00a0<\/em><a href=\"\"><em>Vendasta\u2019s Affiliate Program<\/em><\/a><em>\u00a0and how our listeners (like yourself) are making up to $10,000 off referrals.<\/em><\/p>\n<p><em>Are you an entrepreneur, salesperson, or marketer? Keep the learning going in the\u00a0<\/em><a href=\"https:\/\/academy.vendasta.com\/\"><em>Vendasta Academy.<\/em><\/a><\/p>\n<h2 class=\"wp-block-heading\"><strong>Mastering the Art of Public Speaking<\/strong><\/h2>\n<h3 class=\"wp-block-heading\"><strong>Introduction<\/strong><\/h3>\n<p><strong>Jeff Tomlin:\u00a0<\/strong>Welcome to the Conquer Local Podcast! Our show features successful sales leaders, marketers, thought leaders and entrepreneurs who will inspire you with their success stories. Each episode is packed with practical strategies, as our guests share their secrets to achieving their dreams. Listen in to learn the highlights of their remarkable accomplishments and get tips to revamp, rework, and reimagine your business. Whether you\u2019re a small business owner, marketer, or aspiring entrepreneur, the Conquer Local Podcast is your ultimate guide to dominating your local market. Tune in now to take your business to the next level!\u00a0<\/p>\n<p>I\u2019m Jeff Tomlin and on this episode, we\u2019re pleased to welcome Brenden Kumarasamy.\u00a0<\/p>\n<p>Brenden is the founder of MasterTalk, a YouTube channel dedicated to helping people master public speaking and communication.\u00a0<\/p>\n<p>He started at 19 years old coaching others on impactful speaking during business competitions and noticed the lack of accessible resources for effective communication. This led him to create MasterTalk, offering free videos to empower individuals who couldn\u2019t afford personal coaching.\u00a0<\/p>\n<p>Brenden\u2019s mission is to make every person an exceptional communicator, regardless of age or financial means striving to unlock the potential of individuals and enable them to confidently share their ideas with the world.\u00a0<\/p>\n<p>Get ready Conquerors for Brenden Kumarasamy coming up next on this week\u2019s episode of the Conquer Local Podcast.<\/p>\n<h2 class=\"wp-block-heading\"><strong>Brenden Started MasterTalk to Help People Improve Public Speaking<\/strong><\/h2>\n<p><strong>Jeff Tomlin:<\/strong>\u00a0Brenden Kumarasamy, Montreal native. Welcome to the Conquer Local podcast.<\/p>\n<p><strong>Brenden Kumarasamy:<\/strong>\u00a0Jeff, the pleasure\u2019s absolutely mine. Thanks for having me on the show.<\/p>\n<p><strong>Jeff Tomlin:<\/strong>\u00a0Hey, so let\u2019s dive right into it. You\u2019ve got a platform to help people hone their public speaking skills. It\u2019s called MasterTalk. And you got started in this space fairly young. What inspired you to get started and what inspired you to start MasterTalk?<\/p>\n<p><strong>Brenden Kumarasamy:<\/strong>\u00a0Yeah, for sure, Jeff. It\u2019s great to be on the show. Thanks for having me. So yeah, for me, the story started in college, Jeff, since we\u2019re all Canadian here, I studied at Concordia University in Montreal in accounting funny enough, I thought I was a numbers guy and that I was going to be crunching numbers the rest of my life. And my dream when I was a 19-year-old kid, Jeff, was to get a job at one of the big four accounting firms. If I could land a job at PricewaterhouseCoopers or Deloitte, at KPMG, my life would be set. So I started this bachelor\u2019s degree, Jeff and I found out about these things called case competitions. Think of it like professional sports but for nerds. So other guys my age were playing basketball or rugby or soccer, probably not a sport I was into. I did presentations competitively and that\u2019s how I learned how to speak fairly early in my career. And then as I got older, I started coaching a bunch of students on how to communicate so that they could win competitions. And I accidentally developed a gift in helping other people and how to speak. So then in 2019, I had the idea of just saying, \u201cWhy don\u2019t I just create free videos while I\u2019m working my full-time job at IBM?\u201d And I just started making videos in my basement. And then a few years later, it turned into something I never could have imagined.<\/p>\n<p><strong>Jeff Tomlin:\u00a0<\/strong>Brenden. So jumping from accounting to public speaking almost feels like going from badminton to professional wrestling. Like I didn\u2019t expect that. So tell me what\u2019s been some of the most rewarding things that you\u2019ve had about your journey so far here?<\/p>\n<p><strong>Brenden Kumarasamy:<\/strong>\u00a0For sure, Jeff and I love the analogy, I definitely went from badminton to professional wrestling. It\u2019s very well articulated and well said. I think for me, Jeff, what really lights me up in the morning is that I really believe at the core of who I am, that the work I do is really helping other people. Especially when I got started one of the challenges I saw with the communication space is a lot of the languaging, the wording was really negative. The only thing scarier than death is public speaking or Jerry Seinfeld\u2019s quote, \u201cI\u2019d rather be in the casket than give the eulogy.\u201d It\u2019s just these words that are ingrained in our culture that make us believe as a society that communication should be scary, that it should be something you don\u2019t want to get better at. Whereas in my case going back to accounting, that wasn\u2019t the only struggle. I have a math degree, I have a crooked left arm. I grew up in Montreal since you know very well, Jeff is a city where you need to know how to speak French, which I didn\u2019t know a single word of. So my parents put me in a French school to learn it. And every time I got up in a classroom to give a presentation, I\u2019d be scared out of my wits. So if I could be such a great communicator, my belief is that anyone listening to this podcast can definitely get better at communication too.<\/p>\n<h3 class=\"wp-block-heading\"><strong>Overcoming Fear in Public Speaking: Find Strong Motivation and Practice Effectively<\/strong><\/h3>\n<p><strong>Jeff Tomlin:\u00a0<\/strong>Well to your point, public speaking is terrifying for a lot of people. So talk to us a little bit about, so what are some of the steps that people can take to start to quell some of the fear of getting in front of people.<\/p>\n<p><strong>Brenden Kumarasamy:<\/strong>\u00a0For sure, Jeff there\u2019s two parts to that. One is more of an understanding that we don\u2019t need to have zero fear to do public speaking. Think about everything that we\u2019ve accomplished in our life, whether it was immigrating to a new country, getting a new job, starting a business, going to college, applying for a first job, asking somebody on a date, getting married. Everything that we\u2019ve done in our lives have some fear involved with it. So why do we do it? We do it because the motivation outweighs the fear. Like when I was in college, I was really scared to apply for my first job because I didn\u2019t have any experience. So why did I do it anyway? Because my fear of being broke was significantly higher than my fear of applying for a job. So how do we bring that analogy to communication? And this is where the challenge lies, Jeff, is we don\u2019t really have a good reason as to why we wanna get better at speaking. That\u2019s the core problem. Not that we\u2019re scared of it, but that we don\u2019t have a reason significant enough to actually wanna practice it for a large percentage of us. So now the next step to that becomes, how would my life change if I became an exceptional communicator? Start to really reflect on that question. Beause that will start to open opportunities to how you can see the world better. And then we can get into some tactics and tricks to practice in a way that\u2019s easy.<\/p>\n<p><strong>Jeff Tomlin:<\/strong>\u00a0I like what you were saying there, Brenden, because I\u2019ve done a fair bit of speaking at conferences and so forth. You never really get rid of the fear, do you? You sort of, learn to deal with it because it is exactly what you\u2019re saying. Yeah, a lot of things in life are scary, I guess I never really thought about, how is the motivation different on the other side of things?<\/p>\n<p><strong>Brenden Kumarasamy:<\/strong>\u00a0Very well said, Jeff. And then the buildup to that, especially somebody like yourself who\u2019s keynoted a lot, it also becomes easier for two reasons. One, in your case especially, you\u2019re keynoting on the same topics. You\u2019re not gonna go onto a different conference and talk about something completely out of left field of your expertise. So after five or 10, you\u2019re still nervous, but you\u2019re a lot less anxious. And then the other piece, that I\u2019m sure we\u2019ll cover today on the show is, and this is the way I coach my senior level execs and leaders, is how do we architect an experience where we\u2019re practicing what\u2019s harder outside of the boardroom? Because if we do something that\u2019s harder outside of the boardroom, then the boardroom becomes much easier to deal with. And that\u2019s why for me, the easy solution, which is simple but not easy, is to do what\u2019s harder. If you practice the exercises that are difficult then when you go back into keynote situations and boardroom meetings, it\u2019s gonna be really easy for you to navigate those situations.<\/p>\n<h2 class=\"wp-block-heading\"><strong>Practice and Repetition Improve Public Speaking; Conversation over Presentation<\/strong><\/h2>\n<p><strong>Jeff Tomlin:<\/strong>\u00a0Well, I think a lot of people don\u2019t think about the practice and what goes into being able to give a really good talk from that standpoint. Because I remember early in my career, going to different conferences and whether it was up on stage or whether you\u2019re giving like a lightning talk or you\u2019re part of a small panel or whatever, we always seem to be creating a new presentation or a new thing for every single event. And it dawned on me at some point in my career that like comedians or professional public speakers, they don\u2019t create a new talk for every single event that they\u2019re doing. they\u2019ve got a program that they put together and then they repeat it hundreds of times. Like it takes practice to get good at that stuff, right?<\/p>\n<p><strong>Brenden Kumarasamy:<\/strong>\u00a0You\u2019re absolutely spot on there, Jeff, where you\u2019re right, like what does Kevin Hart do when he is doing a Netflix special? He\u2019ll spend two, or three years bombing on small little stages, small comedy clubs in New York or LA or Florida. He\u2019ll make a ton of mistakes. He\u2019ll try the jokes and he\u2019ll see what\u2019s actually landing and then he\u2019ll take the best jokes, put them all together on one special and he knows he\u2019s going to crush because he has tried out those bits across the country. It\u2019s the same analogy here, where the best communicators, to your point, they\u2019re all presenting the same thing. And that\u2019s why I\u2019ve gotten better at guesting on a podcast. Not because I\u2019m smart, but because I\u2019m doing, I\u2019m being asked the same questions over and over again on the topic of communication. Nobody\u2019s asking what my favourite fruit is on a podcast. So because of that, the quality of those answers, whether it\u2019s me, whether it\u2019s you or anyone else listening, just improves naturally over time.<\/p>\n<p><strong>Jeff Tomlin:<\/strong>\u00a0So Brenden, what\u2019s your favorite fruit?<\/p>\n<p><strong>Brenden Kumarasamy:<\/strong>\u00a0It\u2019s a tough debate. It\u2019s between the mango and the watermelon. I\u2019m not sure which one\u2019s better, it\u2019s a close, but if I had to pick probably mango.<\/p>\n<p><strong>Jeff Tomlin:<\/strong>\u00a0I still delivered the answer. See, there you go. Confidence. But it\u2019s right. I remember so many times, if you get a chance to deliver on a topic a number of times, instead of giving a presentation, now you\u2019re having a conversation. And it\u2019s totally different when you get up in front of people and it feels like you\u2019re having a conversation instead of a presentation because all this stuff is just, it\u2019s natural to you. You\u2019re not trying to remember a talk. Yeah, it makes a huge difference, doesn\u2019t it?<\/p>\n<p><strong>Brenden Kumarasamy:<\/strong>\u00a0Oh, absolutely, Jeff, I\u2019m completely with you on that. And then the other piece to that as well is knowing how to practice in a way where it starts to feel like an informal conversation amongst friends. So one of those exercises I teach is called the puzzle method, where in communication when we build a presentation, we should work at it like jigsaw puzzles, those little piece puzzles that we have where we start with the edge pieces first. Because if you work on the corners, they\u2019re a lot easier to find. We should just apply that to communication and presentations where the next time you have a big keynote or a presentation, just work on the introduction 10, or 15 times and you\u2019ll feel a lot more confident when you deliver the beginning of that message.<\/p>\n<h3 class=\"wp-block-heading\"><strong>Technology Offers Convenience but may Erode One-on-One Communication Skills<\/strong><\/h3>\n<p><strong>Jeff Tomlin:<\/strong>\u00a0Since we\u2019re talking about communication skills and part of it\u2019s public speaking, but communication in general just got me thinking when I was reading some of your bio and thinking about our talk. Are we as a group or people, are we losing our communication skills that we did have? This happens over and over and over again. We\u2019ll meet new people, say we\u2019ll meet the family, we\u2019ll meet their kids. Especially when I\u2019m meeting younger people and they\u2019ve got their heads in their phones or I\u2019ll go and meet some people for the first time their kids are also there, they\u2019ll, \u201cHey, say hi to Jeff over there\u201d and they won\u2019t pick their head outta their phone. Part of it is just basic manners. But it\u2019s part of like communication and I think communication styles and abilities are part of culture. Do you feel like we\u2019re losing some of it because of all of the different technologies that we\u2019ve got in our faces all the time?<\/p>\n<p><strong>Brenden Kumarasamy:<\/strong>\u00a0For sure. Jeff, great question. So the way I\u2019ve seen it is, let\u2019s start by understanding why that is. So the first piece is really simple and has everything to do with optionality and convenience. Let me give a simple analogy. 20 years ago, let\u2019s say 30 years ago to be safe, if you wanted to ask somebody on a date, you don\u2019t really have a choice. You have to go in person, you have to ask them directly. There\u2019s no texting, maybe you can get on a phone call with them, but it\u2019s mostly in person. Whereas today if you have the option, hence optionality of choosing between getting rejected in person or just swiping through an app, you\u2019re going to pick the easier option. Not because the generations are different, but because as human beings, when we\u2019re given more convenient options, kind of like Uber Eats or DoorDash versus going out and actually picking up the food we\u2019ll always opt for the more convenient option. Except the difference now with this generation, Jeff, as you can probably guess, is those options are handed to them at the beginning of their life. So naturally they\u2019re going to pick the most convenient option, not because they\u2019re a different generation, but because they\u2019re human beings and that\u2019s what they\u2019ll do. But there\u2019s also a positive to this that a lot of people don\u2019t talk about. And the positive is, yes, they\u2019re not practicing enough and they should, but the benefit is, it\u2019s a lot easier for them to be connected to the whole world and meet people that they otherwise never would\u2019ve met in their life. And that also leads to a lot of magic as well.<\/p>\n<p><strong>Jeff Tomlin:<\/strong>\u00a0It does lead to magic. But I gotta say, it feels like we\u2019re losing some of the one-on-one magic that happens when people aren\u2019t distracted by all of the other things that they should be doing. I don\u2019t know, maybe, I\u2019m a little bit pessimistic that way, but I hear what you\u2019re saying about optionality and convenience and that it becomes a habit, especially it\u2019s people\u2019s human nature to lean toward things that are convenient and obvious. So you were just talking about Kevin Hart and what someone like him would go through to prepare to give a talk. Talk a little bit about the process of what you can do to sort of test if you\u2019re messaging is, will resonate with an audience.<\/p>\n<p><strong>Brenden Kumarasamy:<\/strong>\u00a0Absolutely, Jeff. So here\u2019s the way I think about this, communication is like juggling 18 balls at the same time. So one of those balls is eye contact. One of those balls is getting the messaging right. One of those balls is storytelling, and one of them is body language. One of them is knowing how to smile and it gets really confusing really fast. So for me, the question has always been, what are the few easiest balls to juggle? So one of those balls that I call is like sending video messages. So I get a lot of senior leaders to send video messages to their team members just to show them some appreciation about saying, \u201cHey, really appreciate the work that you\u2019re doing for this company.\u201d That\u2019s an easy way to practice. Another one is the question drill, where you\u2019ll pick a question. Here\u2019s what I like to do as well is like, you\u2019ll pull up an interview of someone with the same title as you or two titles above you, and you\u2019ll listen to their interview, you\u2019ll take notes on every question the interview asks them, and then you flip it back and you say, \u201cHey, if they were asking me those questions, how would I answer them?\u201d So that\u2019s the question drill. It\u2019s really easy to practice. And the random word exercise, you take a word like egg fruit, egg fruit makes no sense. Egg roll or fruit or envelope. And you create random 60-second presentations that help you deal with uncertainty. But to your point about messaging, what it really comes down to, Jeff, is taking a step back and just asking yourself, this simple question to your audience, what is most important to you around X topic and why? And just sit back and listen. And the answers they give you is what you feed into your presentation.<\/p>\n<h2 class=\"wp-block-heading\"><strong>Quick 60-Second Talks and Video Messages Improve Communication Skills<\/strong><\/h2>\n<p><strong>Jeff Tomlin:<\/strong>\u00a0I like the idea of the quick 60-second talks on a spontaneous type of of topic. Just in the pre-show, we were talking about, how we\u2019ve first started thinking about public speaking and whatnot. And I shared with you when I got out of university, I did Toastmasters for a few years, and one of the things that they did were these sort of quick lightning topics where you would have 30 to 60 seconds, you\u2019d give a topic to somebody on the spur of the moment and they would have to talk about that just off the top of their head, not or off the cuff. And it\u2019s incredibly effective to help people work through eliminating their thinking words and being able to talk fluidly and form thoughts quickly on the go and make it sound like you know what you\u2019re talking about. But you\u2019re thinking, it seems like when you get good at it seems to slow down a little bit and you get to process the information faster. And then the 30, 60 seconds flies by.<\/p>\n<p><strong>Brenden Kumarasamy:<\/strong>\u00a0Very well said. I completely agree with that, Jeff. And the difference between table topics, which is what you\u2019re referring to in Toastmasters versus the random word exercise is that the random word exercise is easier to practice. So Toastmasters is a great organization, that I highly recommend, I think it\u2019s great, especially for people who can\u2019t afford an executive speech coach like me. I think it\u2019s a great, great, great way to get started. But the thing with table topics is because you have to switch questions all the time when you\u2019re outside of the meetings, you don\u2019t really do it anymore. Whereas with the random word exercise, what I like about it for beginners is you could do this anytime, like a light bulb, home, blanket, or yoga mat. And also what I recommend people do is you can do this on a Friday meeting where it\u2019s low stakes, everyone\u2019s going for the weekend before a meeting starts, have everybody do the random word exercise once or do this with children like a family or kids. And that also gets the kids who have their phones like this all the time out of their shells a little bit more in speaking.<\/p>\n<p><strong>Jeff Tomlin:<\/strong>\u00a0I like your idea about videoing yourself or sending a video message and testing it that way, not too different from sports if whether you\u2019re golfing or upping here in Canada, you\u2019re curling or you\u2019re doing some type of sport and you, people say, \u201cCurling is that really a thing?\u201d Yeah. But if you videotape yourself, you get all sorts of different insights into your range of motion and what you\u2019re doing. And I would assume that it\u2019s no different from testing your messages and playing back the video and then seeing how the video resonates with other people. I sometimes, I can\u2019t, like sometimes it\u2019s hard for people to watch themselves on video but it\u2019s great practice, isn\u2019t it?<\/p>\n<p><strong>Brenden Kumarasamy:<\/strong>\u00a0Oh yeah, absolutely, Jeff, like the video really helps. The only nuance I add to this is you don\u2019t need to force yourself to video right away. Because for a lot of people that can be really intimidating. That\u2019s why for me, the first step is just, \u201cHey, do the random word exercise a few times, try and get to a hundred or 50, do it like five times a day for three weeks.\u201d And then what starts to happen is your internal confidence starts to go up, it starts to increase. So then the other part of that conversation then becomes, \u201cOkay, how do I get better?\u201d So then with the video message, what I like about the angle of sending it to employees or sending birthday video messages to business partners or clients, that\u2019s what I like to do in my business. What happens is you\u2019re not really focused on the video that you\u2019re sending, you\u2019re more focused on doing a nice thing for somebody. But after you\u2019ve sent a hundred of these video messages, you get really good at these things really fast and you start to see the results yourself.<\/p>\n<h3 class=\"wp-block-heading\"><strong>Video Presentations Require Focused Eye Contact, Energy, and Accessibility<\/strong><\/h3>\n<p><strong>Jeff Tomlin:\u00a0<\/strong>So let\u2019s talk about video a little bit when you\u2019re giving a presentation. So we do this all the time now. We\u2019re doing podcasts on video, we meet on video and we give presentations now on video. So how is giving, do you think about the video presentations differently than giving a live presentation? Do you practice differently or do you think about different things when you\u2019re trying to master a video talk?<\/p>\n<p><strong>Brenden Kumarasamy:<\/strong>\u00a0Yeah, for sure. Jeff, great question. So in terms of in-person versus like a Zoom call that you\u2019re on in a meeting, the practice schedule is pretty similar in terms of the exercises we\u2019re working on. But the main differences lie in three main ideas. The first one is eye contact, where when you\u2019re in person, you\u2019re generally moving your head around to look at the different people in an audience. Whereas when you\u2019re online, whether you\u2019re looking at one or 10,000 people, you actually wanna look directly at the camera lens because it gives the illusion that you\u2019re looking at everyone directly, even if you\u2019re looking at the top of the screen. So that\u2019s one. The second one is energy. Let\u2019s face it Jeff, it\u2019s a lot easier to show up with energy when you\u2019re in person because you actually have to shower, you need to be accountable and you have to give people high fives or hugs. So you show up with a lot more energy. Whereas when you\u2019re online, you could wear pyjamas, no one will know, \u201cDo I need to shower? Do I really need to show?\u201d So because of that, it\u2019s a lot harder for us to project energy. So the advice simply becomes get better in person and bring as much of that energy as possible back online. And then finally, the third main difference is accessibility. Let\u2019s say I\u2019m giving a presentation in Saskatoon and then I go, \u201cHey, I really want Jeff\u2019s feedback.\u201d But since you\u2019re sitting in the audience, the friction is very little. I just go up to you and I say, \u201cHey Jeff, what did you think of this presentation? How can I make this better?\u201d And we can get lunch after, but in online presentations, it\u2019s very different \u2019cause the Zoom call just ends. So I actually need to get on a phone call with you to get the feedback that I need. And those are the main three differences I\u2019ve seen.<\/p>\n<h2 class=\"wp-block-heading\"><strong>Framework for Impactful Video Talks: Objectives, Three to Defend, Vision State Close<\/strong><\/h2>\n<p><strong>Jeff Tomlin:<\/strong>\u00a0I do like the tip, especially about the energy. I had a colleague here that was a news anchor for many years, and one thing that she imparted on me is anytime you\u2019re giving a talk on video, your energy has to be what might feel over the top. But you have to think that way because of the way it translates to the people on the other side. A hundred percent. So one of the things I know you had mentioned, you have a framework that you teach to help practice your talks and help the delivery resonate with the audience. Can you walk through that framework a little bit?\u00a0\u00a0<\/p>\n<p><strong>Brenden Kumarasamy:<\/strong>\u00a0Absolutely, Jeff, happy to. So the framework is really simple when building a talk. The first one is to ask yourself what is the main objective slash key idea of this presentation. If you\u2019re presenting to a group of teenagers on design thinking or marketing, it\u2019s very different than presenting to a group of senior-level executives on the same topic. Because your objective with the children is to make sure they have a good time, make sure they have a lot of fun learning about marketing, and inspire them to pursue careers in that topic. Whereas when you\u2019re talking to senior executives, the goal might be generating leads, it might be generating more business, it might be showing yourself as an authority in that space to make sure everyone else in the industry knows who you are from a personal branding perspective. So notice how the same topic could have completely different objectives and key ideas. So that\u2019s the first step is getting clarity on what\u2019s the main goal here. Like for me, my objective, today is really simple. How do I convince anybody listening to this that they can become an exceptional communicator? So that\u2019s number one. And then I\u2019ll do that through different tactics, which brings us to two, I call this three to defend. So three to defend means when you\u2019re sharing a presentation, most people won\u2019t remember most of what you say. So what you need to do is you need to take a step back and say, \u201cIf I could only share three points to defend my key idea, to really get people excited about what I have to share, what are those three things and why?\u201d And then you write down a bunch of ideas and you\u2019ll circle three that you feel make the most sense. I\u2019ll give you an example with my keynotes. So my main three are my personal story. I had a crooked left arm when I was growing up, and I still do. And then I had a lot of nerves. It\u2019s my rags-to-riches story, right? So that\u2019s the first one. The second piece is to create and share tips that are so simple that a five-year-old could do it. So I talked about the random word exercise. I talked about the question drill, I talked about the video message, not that hard. And then the third box that I use, whether I\u2019m keynoting or on a podcast like this, is I help people dream about their communication. And that\u2019s why you heard the question, how would your life change if you were an exceptional communicator? I\u2019m changing the frame from the fear to the excitement. And then the last piece of this framework is called the vision state close. A lot of people, when they close presentations, Jeff, they summarize their points. \u201cOkay, here\u2019s what we learned this week. This is what we learned in today\u2019s presentation, okay, go off into your weekend.\u201d Versus the way I like to close, I\u2019ll still summarize some points, but I\u2019ll close with, \u201cHow would everybody\u2019s lives in the room change if you all implemented what I shared today?\u201d And I help them imagine. So I\u2019ll say like, \u201cCommunication is the accelerant of dreams\u201d and I\u2019ll make a big hurrah around the importance of communication. That\u2019s how I\u2019ll close, that\u2019s my framework.<\/p>\n<h3 class=\"wp-block-heading\"><strong>Key Takeaways: Daily Practice, Answer Tough Questions, and Value Communication\u2019s Impact<\/strong><\/h3>\n<p><strong>Jeff Tomlin:\u00a0<\/strong>I like that. And I can see the impact that would have on persuasion as well. Getting people to think about the message. And I love the question at the beginning, my gosh, how many conferences have I been at? Or conversations where you meet people at a networking mixer and they walk right up to you, ask very few questions and they just start pitching. And they haven\u2019t thought about, hey, the question like, what would this person care about with especially in the context of what they do. I love starting there. Brenden, if you were to pick out some key takeaways that you want people to have, I feel like you just summarized them, but what are some of the key things that you wanna leave in the back of the mind of the audience today?<\/p>\n<p><strong>Brenden Kumarasamy:<\/strong>\u00a0For sure, Jeff, this is great by the way. Thanks for having me. Super fun. So two main takeaways that I\u2019d leave the audience with. The first one is, if there\u2019s only one thing you do from this episode, it\u2019s really simple. Book 15 minutes in your calendar every single day to do my easy threes. Pick a few words, do the random word exercise, \u2019cause it\u2019s not going to help if you listen to me doing it or Jeff doing it. You need to do it. The person who\u2019s listening. The second easy three is the question drill, answer one tough question about your industry every day. If you do that for a year, you\u2019ll have answered 365 questions about your industry. You\u2019ll be bulletproof. And the third easy three is to send a video message or two to people that you love on their birthdays or just people in general to just show your appreciation. And then the last part on this is to reflect on the question, how would your life change if you became an exceptional communicator? And it doesn\u2019t need to be to be a big executive in a company. It doesn\u2019t need to be to start a business. It could be being a better friend, being a better mother, being a better dad for your children. And when you realize communication ties into everything that you do and it accelerates your goals and the quality of your life, you\u2019ll be a lot more excited to practice it and share it with other people.<\/p>\n<h2 class=\"wp-block-heading\"><strong>Connect with Brenden on YouTube to Attend Free Communication Workshops<\/strong><\/h2>\n<p><strong>Jeff Tomlin:<\/strong>\u00a0Brenden, you\u2019re a fascinating guy. If people wanna continue the conversation with you, how do they get hold of you?<\/p>\n<p><strong>Brenden Kumarasamy:<\/strong>\u00a0Yeah, absolutely Jeff. And that makes two of us. So thanks for having me on the show. So two ways to keep in touch. The first one is the YouTube channel. Just go ahead and go to MasterTalk on YouTube in one word. You\u2019ll have access to hundreds of free videos on how to speak. And the second way to keep in touch for those of you who are interested in coaching, come and attend one of our free communication workshops. I do one live over Zoom every two weeks. It\u2019s absolutely free. Everyone\u2019s invited. And if you wanna jump on that, go to rockstarcommunicator.com.<\/p>\n<p><strong>Jeff Tomlin:<\/strong>\u00a0Love it. Rockstarcommunicator.com. And indeed you are Brenden Kumarasamy. Thank you for joining us in the Conquer Local podcast. All the best to you and come back and visit us again in the future.<\/p>\n<p><strong>Brenden Kumarasamy:<\/strong>\u00a0Thanks for having me, Jeff.<\/p>\n<h3 class=\"wp-block-heading\"><strong>Conclusion<\/strong><\/h3>\n<p><strong>Jeff Tomlin:\u00a0<\/strong>What an inspiring conversation with Brenden. The core of Brenden\u2019s work is centred around helping others improve their communication skills, and he believes that the motivation to overcome fear is key to achieving success in any endeavour. By focusing on the fear of not achieving goals rather than the fear of failure, individuals can build the confidence needed to excel in communication.<\/p>\n<p>Brenden\u2019s approach to improving communication skills involves practical exercises and techniques. Two key exercises include the \u201crandom word exercise\u201d where you can practice creating impromptu presentations, and the \u201cquestion drill\u201d where you answer industry-related questions. Lastly, when it comes to virtual presentations, he emphasizes the importance of eye contact and maintaining energy to create an engaging and accessible experience for the audience.<\/p>\n<p>If you\u2019ve enjoyed\u00a0<strong>Brenden Kumarasamy\u2019s<\/strong>\u00a0episode discussing\u00a0<strong><em>Mastering the Art of Public Speaking\u00a0<\/em><\/strong>revisit some of our recent episodes, check out episode 625: Building a Strong C-Suite Community with Jefftey Hayzlett or Episode 520, Body Language on Zoom with Mark Bowden.<\/p>\n<p>Until next time, I\u2019m Jeff Tomlin. Get out there and be awesome!\u00a0<\/p>\n<p>[\/et_pb_text][et_pb_code _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<script async defer onload=\"redcircleIframe();\" src=\"https:\/\/api.podcache.net\/embedded-player\/sh\/4f451305-e5b4-4878-b293-63e3057356b8\/ep\/392c2e44-3c21-4aa3-887f-a4fa83b21f34\"><\/script><!-- [et_pb_line_break_holder] -->    <\/p>\n<div class=\"redcirclePlayer-392c2e44-3c21-4aa3-887f-a4fa83b21f34\"><\/div>\n<p><!-- [et_pb_line_break_holder] -->    <\/p>\n<style><!-- [et_pb_line_break_holder] -->    .redcircle-link:link {<!-- [et_pb_line_break_holder] -->        color: #ea404d;<!-- [et_pb_line_break_holder] -->        text-decoration: none;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    .redcircle-link:hover {<!-- [et_pb_line_break_holder] -->        color: #ea404d;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    .redcircle-link:active {<!-- [et_pb_line_break_holder] -->        color: #ea404d;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] -->    .redcircle-link:visited {<!-- [et_pb_line_break_holder] -->        color: #ea404d;<!-- [et_pb_line_break_holder] -->    }<!-- [et_pb_line_break_holder] --><\/style>\n<p><!-- [et_pb_line_break_holder] --><pee style=\"margin-top:3px;margin-left:11px;font-family: sans-serif;font-size: 10px; color: gray;\">Powered by <a class=\"redcircle-link\" href=\"https:\/\/redcircle.com?utm_source=rc_embedded_player&#038;utm_medium=web&#038;utm_campaign=embedded_v1\">RedCircle<\/a><\/pee>[\/et_pb_code][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>September 27, 2023 In this episode of the\u00a0Conquer Local Podcast, we are thrilled to introduce\u00a0Brenden Kumarasamy, the visionary founder of\u00a0MasterTalk. With a remarkable passion for empowering individuals through effective communication, Brenden\u2019s journey began when he started coaching public speaking at just 19 years old. Recognizing the lack of accessible resources for those unable to afford [&hellip;]<\/p>\n","protected":false},"author":161,"featured_media":23396438,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[1864],"tags":[],"class_list":["post-23396435","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-podcasts"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.4 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Mastering the Art of Public Speaking for Leaders<\/title>\n<meta name=\"description\" content=\"Brenden Kumarasamy (MasterTalk) shares actionable strategies for mastering public speaking, overcoming communication fear, and using practice to become an exceptional communicator.\" \/>\n<meta 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