{"id":16911,"date":"2022-09-30T05:49:39","date_gmt":"2022-09-30T11:49:39","guid":{"rendered":"https:\/\/www.vendasta.com\/blog\/?p=16911"},"modified":"2026-01-07T03:26:34","modified_gmt":"2026-01-07T03:26:34","slug":"white-label-apps","status":"publish","type":"post","link":"https:\/\/www.vendasta.com\/blog\/white-label-apps\/","title":{"rendered":"White Labeling Apps: How to Become a White-Label App Reseller"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_row _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.17.6&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_text admin_label=&#8221;Introduction&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<p style=\"text-align: justify;\">As <a href=\"https:\/\/www.memomarketinggroup.com\/5-reasons-why-your-business-needs-an-app-in-2021\/\" target=\"_blank\" rel=\"noopener\">Memo Marketing Group states<\/a>, having a website presence alone is no longer enough for a local business. White labeling apps is now a necessity for agencies and resellers looking to increase their competitive edge as online activity continues to shift to mobile.<\/p>\n<p style=\"text-align: justify;\"><strong>Did you know that <a href=\"https:\/\/www.smartinsights.com\/mobile-marketing\/mobile-marketing-analytics\/mobile-marketing-statistics\/\" target=\"_blank\" rel=\"noopener\">90% of mobile phone time<\/a> is now devoted to using apps?<\/strong> As a white-label app reseller, you can maximize on this trend to <a href=\"\/blog\/increase-agency-profits-saas-reseller\/\" target=\"_blank\" rel=\"noopener\">increase your profits<\/a> while helping your clients meet their customers\u2019 digital needs.<\/p>\n<p><span style=\"font-weight: 400;\">[et_pb_section global_module=\"112798 \"][\/et_pb_section]<\/span><\/p>\n<p style=\"text-align: justify;\">If your clients want to find their customers where they exist, get ahead of the competition, and deliver value, then investing in a mobile app is a good move for them. As a white-label app reseller, you can make a huge difference in how your clients drive sales.<\/p>\n<p style=\"text-align: justify;\"><iframe loading=\"lazy\" title=\"9 White-Label Services &amp; Solutions to Skyrocket Your Revenue\" width=\"1080\" height=\"810\" src=\"https:\/\/www.youtube.com\/embed\/5ytaYXORa60?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;What is a white-label app?&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>What is a white-label app?<\/h2>\n<p style=\"text-align: justify;\">The idea of <a href=\"\/blog\/white-label-software-meaning\/\" target=\"_blank\" rel=\"noopener\">white-labeling apps<\/a> is that an application built by an independent app development company is meant to remove barriers for businesses that want to go to market quickly. This generic application is designed to be bought and rebranded by other businesses, and then resold to small local businesses under the resellers branding.<\/p>\n<p style=\"text-align: justify;\">White-label app solutions are a service where an application is ordered from the reseller (company A) by their business client (company B) but that application is actually built by a third-party service provider (company C). The reseller will likely have a large network of customers that would benefit from the rebranded application, and potentially even a <a href=\"\/blog\/white-label-software-marketplace\/\" target=\"_blank\" rel=\"noopener\">white-label software marketplace<\/a> to make things even easier.<\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;Why resell a white-label app?&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>Why resell a white-label app?<\/h2>\n<p style=\"text-align: justify;\">Bearing in mind the complexities and expenses of app development, white-label apps are often a better option. By outsourcing this service to a third-party development team, you can add &#8220;mobile app&#8221; to your other <a href=\"\/blog\/vendasta-white-label-marketing-improved-delivery\/\" target=\"_blank\" rel=\"noopener\">white-label marketing services<\/a> and products without having to worry about additional overhead costs and development complexities.<\/p>\n<h4>Cost efficiency<\/h4>\n<p style=\"text-align: justify;\">The biggest advantage of reselling a white-label app is its cost efficiency. Reselling cuts personnel costs like developers, designers, and project managers. Keep in mind that the provider is selling this solution to hundreds of other resellers so the overhead costs are easily made up, which means the cost won\u2019t be astronomical to the reseller.<\/p>\n<h4>Fast product delivery<\/h4>\n<p style=\"text-align: justify;\">Another great advantage of white-labeling apps is the hundreds if not thousands of hours saved by simply rebranding an existing product. The go-to-market time is significantly reduced by reselling rather than outsourcing a custom app or building one in-house. Resellers also don\u2019t need to worry about app maintenance.<\/p>\n<h4>Readily available<\/h4>\n<p style=\"text-align: justify;\">White-label app resellers have choices. There are a number of options available and with the ever-changing world of technology you can take advantage of choosing the best provider for yours and your clients needs. Resellers remove the risk of creating an app from scratch too slowly and becoming obsolete.<\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;How to position a white-label app&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>How to position a white-label app<\/h2>\n<p style=\"text-align: justify;\">Small businesses are still behind the times and likely don\u2019t have a business app. You can help them elevate their customer service with a white-label app in the following ways:<\/p>\n<ol style=\"text-align: justify;\">\n<li><strong>Stand out from the competition<\/strong> &#8211; Make your small business clients look good and stand out by white-labeling apps and reselling them. Your clients will be ahead of the competition and will look far more tech savvy than they would without a white-labeled app.<\/li>\n<li><strong>Cultivate customer loyalty<\/strong> &#8211; Help your clients cut through the marketing clutter and get their customers in one place. White-labeled apps are a place for their customers to find them just one click away.<\/li>\n<li><strong>Most Americans (<a href=\"https:\/\/www.statista.com\/statistics\/219865\/percentage-of-us-adults-who-own-a-smartphone\/\" target=\"_blank\" rel=\"noopener\">85 percent<\/a>) have a smartphone<\/strong> &#8211; Remind your clients that the majority of Americans already use apps and they can have a white-labeled app for their loyal customers.<\/li>\n<li><strong>Sell faster<\/strong> &#8211; Your clients can use their new white-labeled app to increase sales by sending promotions to app users through push notifications. You\u2019ve just created a new direct marketing channel for your clients by white-labeling apps and reselling them.<\/li>\n<li><strong>Provide value to customers<\/strong> &#8211; White-labeled apps give the end user a cohesive experience with everything in one place. Becoming a white-label app reseller you get to help your clients provide that experience and value to their customers.<\/li>\n<li><strong>Expand the customer base<\/strong> &#8211; Going beyond <a href=\"\/content-library\/checklist\/white-label-social-media-checklist\/\" target=\"_blank\" rel=\"noopener\">white-label social media<\/a>, <a href=\"\/blog\/white-label-email-marketing\/\" target=\"_blank\" rel=\"noopener\">white-label email marketing<\/a>, and a <a href=\"\/blog\/what-is-white-label-website\/\" target=\"_blank\" rel=\"noopener\">white-label website<\/a> a white-label app will be found by prospective customers in app stores. This is the only instance your clients can be found in app stores, effectively adding one more avenue for potential customers to find them.<\/li>\n<li><strong>Personalization<\/strong> &#8211; Help your clients give their customers a better and more personal experience with a white-labeled app. People can adjust their privacy settings, notifications, and add their information to an app for faster checkout.<\/li>\n<\/ol>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;What to consider in white-label app solutions&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>What to consider in white-label app solutions<\/h2>\n<p style=\"text-align: justify;\">Mobile apps are a huge value-add for your store, but building client apps require<em> high-quality custom development work.<\/em> When you&#8217;re selecting your white-label partner to provide this service, make sure you look for the following:<\/p>\n<ul style=\"text-align: justify;\">\n<li>100% custom app development for clients<\/li>\n<li>Progress reports with drafts, and early versions of the app to review<\/li>\n<li>Thorough QA testing on every app<\/li>\n<li>Supports multiple revisions on early app versions<\/li>\n<li>Continued support once app is live in the Apple and Google Play stores<\/li>\n<\/ul>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;How to Resell Apps&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>How to resell apps<\/h2>\n<p style=\"text-align: justify;\">Are you interested in expanding your marketing business by becoming a white-label app reseller?<\/p>\n<p style=\"text-align: justify;\">The do-it-for-me business model in marketing is a great space to introduce a white-label app. Consumers across the globe <a href=\"https:\/\/techcrunch.com\/2022\/08\/03\/mobile-users-now-spend-4-5-hours-per-day-in-apps-report-says\/#:~:text=According%20to%20new%20data%20released,hours%20per%20day%20in%20apps.\" target=\"_blank\" rel=\"noopener\">spend four to five hours in apps<\/a> on their smartphones every day. With these numbers, adding a white-label app to your marketing playbook should make for an easy sale. Cross-sell to existing clients who don\u2019t yet have an app, and show prospects how adding your white-label app solution to their marketing strategy will help them grow their business.<\/p>\n<p style=\"text-align: justify;\">Ensure your white-label app provides value in how it solves client problems. Many clients may suffer from similar issues but it\u2019s important to do your research to ensure your app solution can solve their particular pain points. Common problems mobile apps solve for include: tracking loyalty rewards more efficiently, providing data on demand, management tool for internal purposes, customer support, information distribution, and launching new products and services.<\/p>\n<p style=\"text-align: justify;\">If you see a gap in an existing or potential client&#8217;s marketing strategy, consider joining a <a href=\"\/blog\/msps-white-label-marketplace\/\" target=\"_blank\" rel=\"noopener\">white-label marketplace<\/a> to resell solutions like a white-label app and other marketing tools and products.<\/p>\n<p>[\/et_pb_text][et_pb_text admin_label=&#8221;White-Label App Reseller FAQs&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221;]<\/p>\n<h2>White-Label App Reseller FAQs<\/h2>\n<h3 data-start=\"36\" data-end=\"310\">1. What is a white-label app?<\/h3>\n<p data-start=\"36\" data-end=\"310\">A white-label app is a pre-built mobile application created by a third-party provider that you can rebrand and resell under your business name. Platforms like Vendasta let you offer these apps to clients without managing development or coding.<\/p>\n<h3 data-start=\"315\" data-end=\"565\">2. How does white-label app reselling work?<\/h3>\n<p data-start=\"315\" data-end=\"565\">You partner with an app provider that builds and maintains the app. You sell it under your brand, set your own pricing, and manage client relationships while the provider handles all technical fulfillment.<\/p>\n<h3 data-start=\"570\" data-end=\"853\">3. Why should agencies resell white-label apps?<\/h3>\n<p data-start=\"570\" data-end=\"853\">White-label apps allow agencies to expand services, increase revenue, and meet the growing demand for mobile experiences. With Vendasta, you can easily add mobile apps to your digital solutions portfolio and strengthen client loyalty.<\/p>\n<h3 data-start=\"858\" data-end=\"1112\">4. Do I need development experience to resell apps?<\/h3>\n<p data-start=\"858\" data-end=\"1112\">No. As a reseller, you don\u2019t need to code or manage development. Vendasta\u2019s white-label solutions handle everything from app creation to app store submission while you focus on sales and client growth.<\/p>\n<h3 data-start=\"1117\" data-end=\"1377\">5. What types of apps can be white-labeled?<\/h3>\n<p data-start=\"1117\" data-end=\"1377\">You can white-label apps for industries like retail, restaurants, fitness, healthcare, and service-based businesses. These apps can support loyalty programs, online booking, customer support, and push notifications.<\/p>\n<h3 data-start=\"1382\" data-end=\"1660\">6. How do white-label apps benefit small businesses?<\/h3>\n<p data-start=\"1382\" data-end=\"1660\">They give small businesses a branded mobile presence, helping them engage customers through push notifications, in-app promotions, and loyalty programs. With Vendasta, agencies can deliver all of this quickly and affordably.<\/p>\n<h3 data-start=\"1665\" data-end=\"1937\">7. How do I choose the right white-label app partner?<\/h3>\n<p data-start=\"1665\" data-end=\"1937\">Look for a provider that offers customization, quality assurance, app store support, and transparent pricing. Vendasta provides fully managed white-label app services with post-launch support and scalable fulfillment.<\/p>\n<h3 data-start=\"1942\" data-end=\"2186\">8. What\u2019s the cost advantage of white-label apps?<\/h3>\n<p data-start=\"1942\" data-end=\"2186\">Building custom apps can cost thousands and take months. White-label apps are ready to rebrand and resell at a fraction of the cost, giving resellers higher margins and faster turnaround times.<\/p>\n<h3 data-start=\"2191\" data-end=\"2449\">9. How do white-label apps fit into a marketing strategy?<\/h3>\n<p data-start=\"2191\" data-end=\"2449\">They create a new customer touchpoint through mobile engagement. Combine your white-label app with social media, email, and loyalty tools from Vendasta to offer a complete digital marketing solution.<\/p>\n<h3 data-start=\"2455\" data-end=\"2728\">10. How can I start reselling white-label apps?<\/h3>\n<p data-start=\"2455\" data-end=\"2728\" data-is-last-node=\"\">Sign up with a platform like Vendasta, explore available white-label app products, and start pitching to existing clients. Use Vendasta\u2019s sales tools, marketplace, and branded assets to launch and grow your app resale business.<\/p>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>White labeling apps and reselling them under your own brand saves time and money, and creates big opportunities for your clients. Learn more.<\/p>\n","protected":false},"author":167,"featured_media":126138,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[47],"tags":[1685,60],"class_list":["post-16911","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-white-label","tag-reseller","tag-white-label"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v26.4 (Yoast SEO v26.4) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>White Labeling Apps as a White-Label App Reseller (2022)<\/title>\n<meta name=\"description\" content=\"White labeling apps and reselling them under your brand saves time and money, and creates big opportunities. Learn how to become a white-label app reseller.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.vendasta.com\/blog\/white-label-apps\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"White Labeling Apps: How to Become a White-Label App Reseller\" \/>\n<meta property=\"og:description\" content=\"White labeling apps and reselling them under your brand saves time and money, and creates big opportunities. Learn how to become a white-label app reseller.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.vendasta.com\/blog\/white-label-apps\/\" \/>\n<meta property=\"og:site_name\" content=\"Vendasta Blog\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/vendasta\" \/>\n<meta property=\"article:published_time\" content=\"2022-09-30T11:49:39+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-01-07T03:26:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.vendasta.com\/blog\/wp-content\/uploads\/sites\/3\/2018\/01\/white-label-apps.jpg\" \/>\n<meta name=\"author\" content=\"Emily Dyrland\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@vendasta\" \/>\n<meta name=\"twitter:site\" content=\"@vendasta\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Emily Dyrland\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":[\"Article\",\"BlogPosting\"],\"@id\":\"https:\/\/www.vendasta.com\/blog\/white-label-apps\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.vendasta.com\/blog\/white-label-apps\/\"},\"author\":{\"name\":\"Emily Dyrland\",\"@id\":\"https:\/\/www.vendasta.com\/blog\/#\/schema\/person\/5f1289bcd8e787fba5acb42956edd87a\"},\"headline\":\"White Labeling Apps: How to Become a White-Label App Reseller\",\"datePublished\":\"2022-09-30T11:49:39+00:00\",\"dateModified\":\"2026-01-07T03:26:34+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.vendasta.com\/blog\/white-label-apps\/\"},\"wordCount\":1667,\"publisher\":{\"@id\":\"https:\/\/www.vendasta.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.vendasta.com\/blog\/white-label-apps\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.vendasta.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/09\/White-labeling-apps.webp\",\"keywords\":[\"Reseller\",\"white label\"],\"articleSection\":[\"White-label\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.vendasta.com\/blog\/white-label-apps\/\",\"url\":\"https:\/\/www.vendasta.com\/blog\/white-label-apps\/\",\"name\":\"White Labeling Apps as a White-Label App Reseller (2022)\",\"isPartOf\":{\"@id\":\"https:\/\/www.vendasta.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.vendasta.com\/blog\/white-label-apps\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.vendasta.com\/blog\/white-label-apps\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.vendasta.com\/blog\/wp-content\/uploads\/sites\/6\/2022\/09\/White-labeling-apps.webp\",\"datePublished\":\"2022-09-30T11:49:39+00:00\",\"dateModified\":\"2026-01-07T03:26:34+00:00\",\"description\":\"White labeling apps and reselling them under your brand saves time and money, and creates big opportunities. 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