SASKATOON, SK (October 11, 2017) – Vendasta, the leading platform for selling digital solutions to local businesses, announced today the integration of Google Posts into their Social Marketing product.
To local businesses, Vendasta’s Social Marketing gives them one place to manage conversations and post across all of their social networks. To agencies, Social Marketing provides a resellable white label solution, with built-in multi-client management. The Google Posts integration allows businesses to create and share timely, relevant content directly in the Google search and map results via Social Marketing. Posts can include images and a customer call-to-action button, such as “Sign Up”, “Buy”, or “Learn More” to drive traffic to a particular page, service or product. Businesses can choose how to connect with the customers who are searching for them with a very simple path to conversion through these direct call to actions.
“It is really the intersection of search and social,” says Jacqueline Cook, CSO of Vendasta. “The feedback we’ve already received from our closed beta group is that this feature is a game changer. We’re so thrilled to be working with Google on the forefront of this release, and to be able to offer it to our 1,100+ reseller partners and their local advertisers globally.”
Vendasta’s collaborative relationship with Google has allowed the company to launch the feature from the first moment it became available to the public. By consistently leveraging Google's innovative infrastructure, Vendasta continues to be on the forefront of the latest in local marketing. “Our mission is to provide our partners with the most effective digital tools possible as soon as they are available. We value the close relationships we have with industry leaders like Google to support our mission,” says Dale Hopkins, CTO.
Google Posts in Vendasta's Social Marketing
Businesses can use Google Posts to:
- Promote upcoming events
- Share timely offers, such as seasonal sales or specials
- Showcase best selling products, services or new merchandise
- Make special announcements
Google Posts is currently available for beta Partners. Vendasta has been working on a fresh look for their flagship product, Social Marketing which includes a new responsive design. This, along with Google Posts, will be unveiled to all partners next month.
Vendasta is the #1 platform for agencies selling digital solutions to local businesses. By offering a Marketplace of re-sellable products and services and an automated marketing system, agencies are empowered to acquire, retain, and grow their client base. Over 1,100 resellers use the Vendasta platform to sell to 670,000 local businesses around the world. Vendasta has been named one of the 50 fastest growing technology companies in Canada and one of the top 500 fastest growing in North America by Deloitte the past two years in a row. Vendasta has also been listed on the Canadian Business Magazine’s Profit 500 for the second year running. For more information, visit https://www.vendasta.com.
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