Mobile-Friendly Means Search Friendly: Google’s New Algorithm, the Gap and the Opportunity

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Do you often find yourself cursing your fat fingers while trying to tap a tiny button on your phone screen? More likely than cursing your fingers, though, you’ve probably found yourself annoyed at companies for not optimizing their website. Google’s heard your piercing cries for help and is elevating the importance of having a mobile-friendly… Read More

Building the Best Location Page

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Location pages are great tools for helping your business get top placements in local searches. However, if you aren’t utilizing their best features, you could be missing out on potential business. What is a Location Page? A location page is a website built using specific markup that allows crawlers to extract the relevant business information,… Read More

Google Makes Mobile Even More Important

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You likely don’t need to see a lot of numbers and stats to recognize that mobile usage is growing, and fast. Think of yourself — do you check your email on a desktop? Where do you log in to Facebook? If you’re going out for supper, where do you check for reviews? If we recognize… Read More